2. Target Audience:
• We have chosen our target audience to be people aged between 15 to 30.
• The reason we have chosen this is because we feel that this is the target
audience for most horror films.
• We will also aim our films at religious people.
• Our target audience will be mainly males in this age group.
• Our target audience will also be people who enjoy the sub-genre ‘devil,
demons and hell’.
3. How is our OTS appealing to our AT?:
• In our OTS we will include religious references.
• We will include mature themes that will appeal to the age range of 15 - 30.
• Our OTS’ mature themes will also appeal to a male audience through the use
of only male characters and the gory essence.
• In our OTS we have included a bible and references to satanism which will
attract religious audiences because of the religious themes that we have
included in our OTS.
• We have also included a few conventions of the devil, demons and hell sub-
genre meaning it will appeal to people who enjoy this sub-genre.