Is Snapchat poised being L.A.'s tech start-up star? Snapchat reportedly declined $3-billion suppl...

1. Snapchat hires Emily White away from Instagram to be its
COO
Is Snapchat poised being L.A.'s tech start-up star?
Snapchat reportedly declined $3-billion supply through Facebook Snapchat reportedly sees 400
million "snaps" sent each day, a staggering amount to find a start-up that's just 2 years old. The idea
has with regards to 30 employees as well as just lately moved to a larger workplace within Venice.
Snapchat unveils Stories, a new feature in which shows content material regarding 24 hours The
high-profile employ can additionally be a indicator which Snapchat intends to remain a standalone
company for the near-term. The Particular fast-growing start-up, which usually enables customers to
transmit disappearing photos, within latest weeks spurned the $3-billion acquisition supply by
simply Facebook.
Snapchat hires Emily White from Instagram being its COO - latimes.com White, 35, leaves behind
her occupation as director associated with business operations with regard to Instagram. The Lady
formerly worked with regard to Facebook along with Google. Snapchat spokeswoman Mary Ritti
stated White would begin in early January. "We tend to be actually excited to get the woman's be
part of the particular Snapchat family," Ritti stated in an email. Your Woman added that will the
company had few other details to end up being able to share. ALSO:
In your ex new gig, White will probably be Snapchat's 2nd inside command at the particular rear of
co-founder and Chief Executive Evan Spiegel as well as will help the particular photo-sharing app
scale its operations.
"It happened actually quickly, nevertheless to possess an actual COO role in one of most companies
which is disrupting the actual communications arena is a I cannot pass up," your woman informed
the tech blog.
In an interview along with AllThingsD, which was 1st to always be able to record your hire, White
said the girl has been intrigued from the possibility to reshape the mobile experience.