This deck shows the extraordinary implementation options and advantages of the software-as-a-service by http://www.service-community.net in order to get customers more involved and to leverage their knowledge and ideas for better customer care.
Driving Behavioral Change for Information Management through Data-Driven Gree...
Service-Community For Customer Care 20100225
1. Customer helps customer! A community solution for better customer service on the corporate website and via mobile! integrated with: Hi Marleen, please go to www.driverguide.com ! Steve :) Hi, where can I get the latest driver update? Customer question: Best community answer:
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4. 3. Social & mobile web have become a mass market for digital ads * http://www.youtube.com/watch?v=6ILQrUrEWe8
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6. 5. Our mission and strengths that lead to a better customer care 1. Open up mobile technologies & the web for customer dialogues… 2. Motivate customers to discuss products on the corporate site… 3. To monetize Q&As as valuable content… 4. Implement and grow communities … 5. Integrate user generated content into CRM processes… 6. Leverage the “wisdom of the crowds” for call centers… 7. Work with over 600 specialists as moderators… How does this work…?
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8. 7. Our focus within the customer care value chain Strategy & Planning Implementation & Testing Execution Consultancy Services Project Management Services Staff Social Media Training SEO & SEM Moderation Analysis TechnicalServices and Hosting ASP for Whitelabel Community Software CRM Call-Center Services, Voice-Help-Desk Strategic Partners Our core focus
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10. 9. Benefits of Customer Service Communities (Forrester) * Forrester study: „The ROI of Online Customer Service Communities“. For more infos please click here or visit blog.service-community.net … ROI: 99% over 3 years! Payback < 12 months*! How does this work…?
13. 12. Your contact Björn Behrendt (CEO) Tel: +49 (0) 30 99296936-9 Fax: +49 (0) 30 99296936-5 Email: [email_address] Twitter: www.twitter.com/crmcommunity Website: http://en.service-community.net Blog: http://blog.service-community.net Address: hiogi GmbH Ackerstr. 3a D-10115 Berlin, Germany Here, you can create your 30-days free evaluation community: en.service-community.net
14. A1. Member Communities reach 67% of online population Consumers will inform themselves more and more within groups, in communities and via google!
15. A2. Engage consumers in a more open and honest way… Not perceived as advertisement Companies need to open up towards group opinions and user-generated content! Agencies need to leverage new channels!