Nmdl presentation

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Tiara Ealey

Estilo de vida Empresariales

ZARA 2013
SOCIAL MEDIA
CAMPAIGN
Introducing Digital Stylist & More

BIG IDEA

Member Sign-in

Email:
Nmdl_Fashionista@tmail.com
Password:
************

ENTER

AUDIENCE

Who are you shopping for today?

Guy Or Gal

PLATFORM FOCUS
What’s the Occasion?

Simply Shopping

Party

Birthday

Weekend w/ Friends

GOALS & OBJECTIVES
What overall Look are you going for?

Showstopper

Simply sleek

Trendy Hipster

Casual

BUDGET

How much are you planning to spend?

$0-150

$151-250

$250+

CONTENT
What would you like the main piece to be?

Pants/ Shorts

Dress

Skirt

Surprise me

TONE

What style of shoe do you prefer?

Heel

Boots

Sandal
Flats

FREQUENCY
Accessories?
(Check all that apply)

Handbag Bracelet

Necklace Belt

Earrings Scarf

COMPETITION
Which celeb suits your style and the occasion better?

Or Or

RESPONSE PLAN
Top results & other suggestions:
Top:

Suggestions:

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Nmdl presentation

1. ZARA 2013 SOCIAL MEDIA CAMPAIGN Introducing Digital Stylist & More

2. BIG IDEA Member Sign-in Email: Nmdl_Fashionista@tmail.com Password: ************ ENTER

3. AUDIENCE Who are you shopping for today? Guy Or Gal

4. PLATFORM FOCUS What’s the Occasion? Simply Shopping Party Birthday Weekend w/ Friends

5. GOALS & OBJECTIVES What overall Look are you going for? Showstopper Simply sleek Trendy Hipster Casual

6. BUDGET How much are you planning to spend? $0-150 $151-250 $250+

7. CONTENT What would you like the main piece to be? Pants/ Shorts Dress Skirt Surprise me

8. TONE What style of shoe do you prefer? Heel Boots Sandal Flats

9. FREQUENCY Accessories? (Check all that apply) Handbag Bracelet Necklace Belt Earrings Scarf

10. COMPETITION Which celeb suits your style and the occasion better? Or Or

11. RESPONSE PLAN Top results & other suggestions: Top: Suggestions:

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