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National Aeronautics and Space Administration




   Twittersphere: Social Space Frontier




                                                                                     Photo by @MoonRangerLaura


                      Beth Beck, NASA Headquarters Space Operations Outreach Program Manager
www.nasa.gov
National Aeronautics and Space Administration

                                  Social media enables a new conversation about space.
                                          Welcome to the Social Space Frontier!




National Aeronautics and Space Administration                                      Beth Beck, Space Operations   2
National Aeronautics and Space Administration


                               STS-125 mission marked 1st Space Shuttle Social Media Event.
                                             Public responds enthusiastically!




National Aeronautics and Space Administration                                    Beth Beck, Space Operations   3
National Aeronautics and Space Administration




                  STS-125 astronaut Mike Massimino agrees to be the 1st Twitternaut.
                                  His first tweet makes a splash.




                       @Astro_Mike sent his tweets down to Earth for posting by ground crew.




National Aeronautics and Space Administration                                 Beth Beck, Space Operations   4
National Aeronautics and Space Administration



                               @Astro_Mike tweets eloquently about life off planet Earth…




…and about what happens upon returning to gravity.


National Aeronautics and Space Administration                                      Beth Beck, Space Operations   5
National Aeronautics and Space Administration


                     @Astro_TJ Creamer hooks up internet access on Space Station.
                                Tweets live from space for the 1st time.




National Aeronautics and Space Administration                             Beth Beck, Space Operations   6
National Aeronautics and Space Administration


      Japanese astronaut @Astro_Soichi tweets images of Earth with pithy comments.




National Aeronautics and Space Administration                      Beth Beck, Space Operations   7
National Aeronautics and Space Administration


           @Astro_TJ Creamer and team hook up live webcam inside Space Station.
                     The camera runs 24/7 except during crew time off.




National Aeronautics and Space Administration                       Beth Beck, Space Operations   8
National Aeronautics and Space Administration




                              @Astro_Mike hosted our 1st post-mission U-stream tweet-up.




National Aeronautics and Space Administration                                    Beth Beck, Space Operations   9
National Aeronautics and Space Administration



                                  Space Station downlink tweet-up at NASA Headquarters:
                                      @Astro_Jeff Williams and @Astro_Nicole Stott.




National Aeronautics and Space Administration                                     Beth Beck, Space Operations   10
National Aeronautics and Space Administration


 Post-mission tweet-ups with STS-119 & STS-125 astronauts at NASA Headquarters.




                                                                     STS-125 tweet-up




                                                  STS-119 tweet-up




National Aeronautics and Space Administration                                  Beth Beck, Space Operations   11
National Aeronautics and Space Administration



                        NASA hosted a 2-day tweet-up at the STS-129 launch in Florida.


    Slide Master




National Aeronautics and Space Administration                                 Beth Beck, Space Operations   12
National Aeronautics and Space Administration

                Tweeters attending the STS-129 tweet-up toured facilities, learned about
                             human spaceflight, and experienced a launch.

    Slide Master




                                                                            Photo of @AstroGerly by @OutdoorType


National Aeronautics and Space Administration                              Beth Beck, Space Operations             13
National Aeronautics and Space Administration



          STS-129 L-1 tweet-up speakers U-streamed live from Kennedy Space Center.




National Aeronautics and Space Administration                       Beth Beck, Space Operations   14
National Aeronautics and Space Administration


                STS-129 L-0 launch day accommodations for tweeters at the press site.




National Aeronautics and Space Administration                             Beth Beck, Space Operations   15
National Aeronautics and Space Administration


     STS-129 tweet-up: tweets from around the world. NASA hit #3 on Twitter trends.




National Aeronautics and Space Administration                       Beth Beck, Space Operations   16
National Aeronautics and Space Administration


           Success of STS-125 tweet-up caused non-social media folks to take notice.




National Aeronautics and Space Administration                          Beth Beck, Space Operations   17
National Aeronautics and Space Administration


                     External community takes notice of NASA’s social media success.




National Aeronautics and Space Administration                               Beth Beck, Space Operations   18
National Aeronautics and Space Administration


         External community continues to take notice of NASA’s social media success.




National Aeronautics and Space Administration                         Beth Beck, Space Operations   19
National Aeronautics and Space Administration


                                Current list of Twitternauts found on NASA’s facebook.
                                           http://www.facebook.com/nasa.gov




National Aeronautics and Space Administration                                       Beth Beck, Space Operations   20
National Aeronautics and Space Administration


              NASA’s social media portfolio is easily accessible on NASA.gov/connect.




National Aeronautics and Space Administration                            Beth Beck, Space Operations   21
National Aeronautics and Space Administration




                                                  Art by NASA’s Jim Hull
National Aeronautics and Space Administration                              Beth Beck, Space Operations   22
National Aeronautics and Space Administration   Your Title Here   23

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NASA Twittersphere: Social Space Frontier

  • 1. National Aeronautics and Space Administration Twittersphere: Social Space Frontier Photo by @MoonRangerLaura Beth Beck, NASA Headquarters Space Operations Outreach Program Manager www.nasa.gov
  • 2. National Aeronautics and Space Administration Social media enables a new conversation about space. Welcome to the Social Space Frontier! National Aeronautics and Space Administration Beth Beck, Space Operations 2
  • 3. National Aeronautics and Space Administration STS-125 mission marked 1st Space Shuttle Social Media Event. Public responds enthusiastically! National Aeronautics and Space Administration Beth Beck, Space Operations 3
  • 4. National Aeronautics and Space Administration STS-125 astronaut Mike Massimino agrees to be the 1st Twitternaut. His first tweet makes a splash. @Astro_Mike sent his tweets down to Earth for posting by ground crew. National Aeronautics and Space Administration Beth Beck, Space Operations 4
  • 5. National Aeronautics and Space Administration @Astro_Mike tweets eloquently about life off planet Earth… …and about what happens upon returning to gravity. National Aeronautics and Space Administration Beth Beck, Space Operations 5
  • 6. National Aeronautics and Space Administration @Astro_TJ Creamer hooks up internet access on Space Station. Tweets live from space for the 1st time. National Aeronautics and Space Administration Beth Beck, Space Operations 6
  • 7. National Aeronautics and Space Administration Japanese astronaut @Astro_Soichi tweets images of Earth with pithy comments. National Aeronautics and Space Administration Beth Beck, Space Operations 7
  • 8. National Aeronautics and Space Administration @Astro_TJ Creamer and team hook up live webcam inside Space Station. The camera runs 24/7 except during crew time off. National Aeronautics and Space Administration Beth Beck, Space Operations 8
  • 9. National Aeronautics and Space Administration @Astro_Mike hosted our 1st post-mission U-stream tweet-up. National Aeronautics and Space Administration Beth Beck, Space Operations 9
  • 10. National Aeronautics and Space Administration Space Station downlink tweet-up at NASA Headquarters: @Astro_Jeff Williams and @Astro_Nicole Stott. National Aeronautics and Space Administration Beth Beck, Space Operations 10
  • 11. National Aeronautics and Space Administration Post-mission tweet-ups with STS-119 & STS-125 astronauts at NASA Headquarters. STS-125 tweet-up STS-119 tweet-up National Aeronautics and Space Administration Beth Beck, Space Operations 11
  • 12. National Aeronautics and Space Administration NASA hosted a 2-day tweet-up at the STS-129 launch in Florida. Slide Master National Aeronautics and Space Administration Beth Beck, Space Operations 12
  • 13. National Aeronautics and Space Administration Tweeters attending the STS-129 tweet-up toured facilities, learned about human spaceflight, and experienced a launch. Slide Master Photo of @AstroGerly by @OutdoorType National Aeronautics and Space Administration Beth Beck, Space Operations 13
  • 14. National Aeronautics and Space Administration STS-129 L-1 tweet-up speakers U-streamed live from Kennedy Space Center. National Aeronautics and Space Administration Beth Beck, Space Operations 14
  • 15. National Aeronautics and Space Administration STS-129 L-0 launch day accommodations for tweeters at the press site. National Aeronautics and Space Administration Beth Beck, Space Operations 15
  • 16. National Aeronautics and Space Administration STS-129 tweet-up: tweets from around the world. NASA hit #3 on Twitter trends. National Aeronautics and Space Administration Beth Beck, Space Operations 16
  • 17. National Aeronautics and Space Administration Success of STS-125 tweet-up caused non-social media folks to take notice. National Aeronautics and Space Administration Beth Beck, Space Operations 17
  • 18. National Aeronautics and Space Administration External community takes notice of NASA’s social media success. National Aeronautics and Space Administration Beth Beck, Space Operations 18
  • 19. National Aeronautics and Space Administration External community continues to take notice of NASA’s social media success. National Aeronautics and Space Administration Beth Beck, Space Operations 19
  • 20. National Aeronautics and Space Administration Current list of Twitternauts found on NASA’s facebook. http://www.facebook.com/nasa.gov National Aeronautics and Space Administration Beth Beck, Space Operations 20
  • 21. National Aeronautics and Space Administration NASA’s social media portfolio is easily accessible on NASA.gov/connect. National Aeronautics and Space Administration Beth Beck, Space Operations 21
  • 22. National Aeronautics and Space Administration Art by NASA’s Jim Hull National Aeronautics and Space Administration Beth Beck, Space Operations 22
  • 23. National Aeronautics and Space Administration Your Title Here 23