Big Bang Comunicação - Comunicação Corporativa em Mídias Sociais

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Não basta apenas estar nas mídias sociais, é necessário promover o relacionamento entre a marca e seu público-alvo por meio destas mídias.

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#MÍDIAS SOCIAIS O termo mídia social se refere ao conteúdo online publicado por pessoas através de ferramentas de interação e compartilhamento. Este conteúdo compartilhado pode ser fotos, textos, vídeos, apresentações, entre outras informações.

Orkut - 26 milhões de usuários. Cerca de 72% dos internautas brasileiros possuem perfil no site. YouTube 2 bilhões de exibições de vídeos por dia. Facebook - mais de 500 milhões de usuários no mundo. #MÍDIAS SOCIAIS Flickr - 3,5 milhões de usuários brasileiros. Twitter – cerca de 93 milhões de usuários no mundo. No Brasil, 27% dos usuários acessam o site.

# EMPRESAS E MÍDIAS SOCIAIS Com o crescimento das mídias sociais , algumas empresas começaram a utilizá-las como canais de comunicação e relacionamento com clientes e consumidores.

# EMPRESAS E MÍDIAS SOCIAIS ESCUTAR – monitorar o que falam sobre sua marca; FALAR – produzir conteúdo voltado para o que o seu público busca nas mídias sociais; ENERGIZAR – potencializar o marketing boca a boca; APOIAR - possibilitar que seus clientes e consumidores se apóiem mutuamente; INCLUIR - usar a ajuda do seu público para projetar produtos; 5 objetivos das mídias sociais para uma empresa segundo Charlene Li:

# EMPRESAS E MÍDIAS SOCIAIS Fontes: Ibope e Fortune. - O Brasil possui cerca de 30% do tempo de navegação com mídia social; - 54% dos usuários brasileiros acessam redes sociais mais de uma vez ao dia ; - O planeta gasta mais de 110 bilhões de minutos em redes sociais e blogs , o que equivale a 22% do total de tempo online ou um em cada 4,5 minutos; - 79% das empresas da lista Fortune 100 utilizam mídia social; - 3 das 4 marcas online mais populares do mundo são redes sociais: Facebook, YouTube e Wikipedia; - Redes Sociais e blogs são visitados por 3 em cada 4 consumidores que ficam online;

www.bigbangonline.com.br www.meadiciona.com.br/bigbangonline (11) 3849 7022 [email_address]

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2. #MÍDIAS SOCIAIS O termo mídia social se refere ao conteúdo online publicado por pessoas através de ferramentas de interação e compartilhamento. Este conteúdo compartilhado pode ser fotos, textos, vídeos, apresentações, entre outras informações.

3. Orkut - 26 milhões de usuários. Cerca de 72% dos internautas brasileiros possuem perfil no site. YouTube 2 bilhões de exibições de vídeos por dia. Facebook - mais de 500 milhões de usuários no mundo. #MÍDIAS SOCIAIS Flickr - 3,5 milhões de usuários brasileiros. Twitter – cerca de 93 milhões de usuários no mundo. No Brasil, 27% dos usuários acessam o site.

4. # EMPRESAS E MÍDIAS SOCIAIS Com o crescimento das mídias sociais , algumas empresas começaram a utilizá-las como canais de comunicação e relacionamento com clientes e consumidores.

5. # EMPRESAS E MÍDIAS SOCIAIS ESCUTAR – monitorar o que falam sobre sua marca; FALAR – produzir conteúdo voltado para o que o seu público busca nas mídias sociais; ENERGIZAR – potencializar o marketing boca a boca; APOIAR - possibilitar que seus clientes e consumidores se apóiem mutuamente; INCLUIR - usar a ajuda do seu público para projetar produtos; 5 objetivos das mídias sociais para uma empresa segundo Charlene Li:

6. # EMPRESAS E MÍDIAS SOCIAIS Fontes: Ibope e Fortune. - O Brasil possui cerca de 30% do tempo de navegação com mídia social; - 54% dos usuários brasileiros acessam redes sociais mais de uma vez ao dia ; - O planeta gasta mais de 110 bilhões de minutos em redes sociais e blogs , o que equivale a 22% do total de tempo online ou um em cada 4,5 minutos; - 79% das empresas da lista Fortune 100 utilizam mídia social; - 3 das 4 marcas online mais populares do mundo são redes sociais: Facebook, YouTube e Wikipedia; - Redes Sociais e blogs são visitados por 3 em cada 4 consumidores que ficam online;

7. www.bigbangonline.com.br www.meadiciona.com.br/bigbangonline (11) 3849 7022 [email_address]

Big Bang Comunicação - Comunicação Corporativa em Mídias Sociais

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