Email Marketing Based Actual Results... Not Guesswork

Breakthrough Email Response Strategies Based On
Over 18 Years of Proven Results -- Not Guesswork...
With Email Marketing Forensic Scientist:
“Big Jason” Henderson
Wednesday, June 18, 14

“Big Jason” Henderson & Why You Want To Listen Up...
• Over 18+ years of email marketing experience... (Since
1996).
• Over one billion emails sent using Lyris, ExactTarget,
BlueHornet, YesMail, InfusionSoft, Office Auto Pilot...
• Over 250 million emails split tested...
• Attended world’s largest email marketing conference
every single year since 2005...
• Certified multiple times in Online Testing, Email
Messaging Optimization, Value Proposition
Development, and Landing Page Optimization by
world’s leading marketing optimization and research
company, MECLABS... (With over one billion emails
split tested -- and validated, 10,000+ landing pages
and paths tested, over 500,000+ interviews with
decision makers, and over 15 years of meta-analysis of
their research as to why customers say “YES”.)...
“There are NO expert (email) marketers... There are only
expert testers and experienced (email) marketers.”
Dr. Flint McGlaughlin, CEO/Director of MECLABS

• Strategies based on proven results, not guesswork...
(strategies that actually make money).
• Written and stategized email copy in
many different niches other than
IM/Make Money Online... (Astrology,
Golf, Skin Care, Weight Loss, Finance,
Wild Flowers, Organic Produce, Comic Books, Art
Supplies and More).
• Written emails and/or coached email marketing
strategies with some of the biggest names and
biggest lists in online marketing... (Justin Tupper/
Revolution Golf, Jim Clair/Tao of Badass, Craig
Clemens, Mike Morgan, Tony Flores, Mike Koenigs,
MindValley, John Carlton, Bond Halbert, Mike Dillard
and More.)

“Wrote our daily emails, sales emails, product launch emails... did our
split testing...
..With Big Jason’s help we scored our biggest product launch
in company history.”
Justin Tupper, CEO and Co-Founder
Revolution Golf, #1 Golf Instruction Site...
List of Over 2,000,000 Subscribers...
Daily emails sent over 30,000,000 times a month... (for six months)
Top three launches in company history...
Highest grossing year ever...
Sam Markowitz John Carlton Caleb O’Dowd Scott Haines Bond Halbert
Tony Flores Mike Morgan
Craig Clemens Omar Michael
Jim Clair Justin Tupper Mike Dillard Mike Koenigs Joshua Pelicer Greg Jacobs
Amit Suneja

“Big Jason” Henderson - Email Consultant to Halbert Proteges...
“I brought Big Jason in to write emails and optimize the email marketing of our 8 figure skin care company
(with Amit Suneja - another Halbert protege).
The sales from his emails were so good, I asked to license these emails for another project I started."
Sam Markowitz
(Last Protege and “Seeing Eye Jew” of Gary Halbert)
New skin care company with Sam and Amit...
New business with Caleb O’Dowd (another Halbert Protege) and Sam...
Current top Clickbank product with Caleb...
Copywriting projects with Scott Haines (another Halbert Protege)...
Sam Markowitz John Carlton Caleb O’Dowd Scott Haines
Bond Halbert
Amit Suneja Tony Flores Mike Morgan

“Anything about email, I’m calling Jason first."
John Carlton
Reno, NV
Spoke on email marketing at his seminar...
Consulted on email marketing for various projects...
I’m the official Simple Writing System Email Marketing Coach...
Bond Halbert

Bond Halbert (Halbert’s best student)
Los Angeles, CA
Bond Halbert

“Having personally worked with Big Jason for six months -- I must say that he has
an unbelievable talent for building rapport with affiliates, prospects AND customers
with his email copywriting.
One of the emails he wrote to affiliates was the best email I have seen written by
anyone in a very long time.
And I personally witnessed him single-handedly "nish in the top 5 for a John Carlton
promotion and top ten for another big promotion with a reach of only about 3000
subscribers. And the list hadn’t been mailed in over a year or taken care of properly.”
Author of Clayton Makepeace’s Desktop Copy Coach
Bond Halbert
Tony Flores, A+ Copywriter
Palo Alto, CA

“...usually I take a look at people’s promo emails and laugh as I rewrite
them...
...Jason’s email was 1 of 2 out of thousands where I left it as it was... and
it got good response...
Jason’s an email jedi, a good email copywriter and strategist... you can
trust him.”
“Million Dollar Mike” Morgan, Top Copywriter for Agora
Also partnered with Mike on product called Conversion Elite,
Bond Halbert
Coeur d’Alene, Idaho
and I wrote all the emails for our launch...

“Once we started putting his ideas into action...
Instead of the usual 200-300 (email) responses, we got over 1,900
responses...”
Also wrote emails for one of Craig’s 7 figure companies...
Bond Halbert
Craig Clemens, A+ Copywriter
New York, NY

Open-Floor: Questions & Answers...
• Feel free to ask follow up questions

Warning...
I will say and do things (based on actual results)
your “expert” buddies will tell you not to do in emails...
Your Email Marketing “Expert” Buddy...
“Trust me...”

“...insights I’ve never seen from anyone else...”
"When Big Jason joined Mindvalley, he sexed up our email
funnels with strategies, tools and insights I've never seen
from anyone else.
Which is saying a lot, considering we've studied pretty much
every email marketing book and program under the sun.
Jason is what would happen if you mated a genius scientist
like Albert Einstein with a legendary marketer like Gary
Halbert...."
Omar Michael
Kuala Lampur, Malaysia
Former head copywriter 4+ years for MindValleywith over
$20,000,000 in sales from his emails and salesletters...

"I've tested things in my emails based on suggestions by Big Jason even though
email marketing "experts" have told me not to do it.
Jason's suggestions have had huge results, not only in clicks but sales as well."
Jim Clair
Denver, Colorado
Head Copywriter for Tao of Badass (and Coaching Student)
One of the top products on Clickbank
Joshua Pelicer
Creator of Tao of Badass

"Unlike almost all “so called” email experts, Big Jason Henderson has what matters most.... real
life data and test results to back up what he teaches.
You just can't beat real numbers Jason has derived from huge email campaigns across a
variety of industries.
EVERY email “guru” I know, warned against using one simple tactic which increased my
click through rate 400%.
Only Jason said such a tactic would work.
Big Jason Henderson has earned The Halbert Seal of Approval, and I follow his advice faithfully
above all others. "
Bond Halbert
Los Angeles, CA
Copywriter and Son of The Greatest Copywriter Whoever Lived, Gary Halbert

“Big Jason happens to be the guy responsible for writing all the copy,
re"ning our shopping cart pages, out-bound emails, writing copy and
video scripts, tweaking and re"ning, observing and looking at every
hole... making sure the customer buying experience is amazing...
He has a very interesting and unique skill set...”
Ran his high 7 figure launch for Main St. Marketing Machines Fusion...
Wrote all launch emails... affiliate email swipes... optin vsl scripts...
Bond Halbert
Mike Koenigs, Traffic Geyser
San Diego, California

“Lastly I would like to give special thanks to my Launch manger Big
Jason, with whose help made this launch a raving success.
In fact he did so good that I doubled his fee without him even asking
and even then I’m sure I got a bargain.
If you are launching something and ready to go big then consider
yourself lucky if Jason agrees to work with you.”
Ran his 7 figure launch for SkyBuilder, mobile app builder...
Wrote all launch emails... affiliate email swipes...
Bond Halbert
Greg Jacobs, WP Mage & SkyBuilder
Chiang Mai, Thailand

”I normally assume my list only likes short emails...
I learned making that assumption is very, very silly because I sold 5x
more units using Jason’s long email copy...
It pays to test this stuff.”
Mitch Sanders, Owner of Hostzilla and Affiliate Marketer
Sydney, Australia

“I’ve worked with Jason personally, and got to see what he has done on
several of the major launches on the internet. I’ve worked on several 7
"gure launches myself...
Obviously Jason has worked on several of the biggest launches and
particularly the biggest launch in internet history.
He’s currently working on one now that actually stopped him from
working on my personal launch.
When I do a launch I try and bring in the best and wanted him but he
was working on another hug launch.
Jason is somebody that knows exactly about conversions, about emails.
He sends out some of the best emails copy that I’ve seen.
His conversions and his ability to position the product or the offering is
pretty much second to none.…”
Jonathan Drake, Jeff Walker-Trained Product Launch Manager
Bayfield, Colorado

I Write Emails for Money -- Not Applause...

Some Applause is better than others...

How to apply to work with Big Jason...
Skype @ bigmarketing
Email: bigjasonhenderson@gmail.com

Email Marketing Based Actual Results... Not Guesswork

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Email Marketing Based Actual Results... Not Guesswork