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Digg 101
Digg 101
Presented by CUBE
website: cubestrategies.com
twitter: @cubestrategies
What is Digg?




www.cubestrategies.com
What is Digg?

     Digg is a place for people to discover and share
     content from anywhere on the web. From the biggest
     online destinations to the most obscure blog, Digg
     surfaces the best stuff as voted on by our community.
     All content on Digg is submitted and moderated by the
     users.



www.cubestrategies.com
Why Use Digg?




www.cubestrategies.com
Why Use Digg?


     To Drive More Traffic
     To Your Website




www.cubestrategies.com
Why Use Digg?


     To Drive More Traffic
     To Your Website
     Help improve your
     website in search
     engine rankings




www.cubestrategies.com
When to use Digg?




www.cubestrategies.com
When to use Digg?
     The day that has the
     most diggs is Thursday
     The day that has the
     least diggs is Sunday
     The best time to
     promote a digg is during
     normal office hours




www.cubestrategies.com
Creating “Digg”able Content




www.cubestrategies.com
Creating “Digg”able Content
     Pick a story that Digg readers would
     find interesting.
     Make sure your story has mass
     appeal.
     Use rich media, audio and videos are
     simple way to add value to your story.
     Is your story in anyway spam? Your
     story should focus on information not
     selling.
     Research your story well and make
     sure to include your sources.
     Most important, make sure you are
     excited to tell your friends and family
     about your article.

www.cubestrategies.com
Diggable vs. Linkable




www.cubestrategies.com
Diggable vs. Linkable
     Ask yourself the following about linkability
        Am I Digging this because I want
        others to see it, and pressing a single
        button is an easy way for me to say
        “this is cool?”
        Or am I Digging this because People
        need to know about this, because
        they can’t live without it or because
        without it they would be out of the
        loop.
        Is it possible that my information is so
        new and/or informative that I will
        actually become an authority on this
        information, or serve as a reference
        for others interested in writing about
        similar content?


www.cubestrategies.com
Proper Digg Comments




www.cubestrategies.com
Proper Digg Comments
                         Don’t be afraid to get
                         the ball rolling be
                         posting a comment on
                         your digg
                         Invite your friends to
                         comment on your digg.
                         Say something
                         interesting or
                         controversial to help
                         jump start the dialogue.

www.cubestrategies.com
Summary




www.cubestrategies.com
Summary

     Digg is a massive tool to help with website promotion
     and branding
     Create stories that are “linkable” that have proper
     sources.
     Commenting helps you interact with your audience and
     helps build your creditability.



www.cubestrategies.com
Got Questions?


If you have any questions don’t hesitate to contact us
on our website or twitter.
  Website: www.cubestrategies.com
  Twitter: @cubestrategies.com

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Digg 101

  • 2. Digg 101 Presented by CUBE website: cubestrategies.com twitter: @cubestrategies
  • 4. What is Digg? Digg is a place for people to discover and share content from anywhere on the web. From the biggest online destinations to the most obscure blog, Digg surfaces the best stuff as voted on by our community. All content on Digg is submitted and moderated by the users. www.cubestrategies.com
  • 6. Why Use Digg? To Drive More Traffic To Your Website www.cubestrategies.com
  • 7. Why Use Digg? To Drive More Traffic To Your Website Help improve your website in search engine rankings www.cubestrategies.com
  • 8. When to use Digg? www.cubestrategies.com
  • 9. When to use Digg? The day that has the most diggs is Thursday The day that has the least diggs is Sunday The best time to promote a digg is during normal office hours www.cubestrategies.com
  • 11. Creating “Digg”able Content Pick a story that Digg readers would find interesting. Make sure your story has mass appeal. Use rich media, audio and videos are simple way to add value to your story. Is your story in anyway spam? Your story should focus on information not selling. Research your story well and make sure to include your sources. Most important, make sure you are excited to tell your friends and family about your article. www.cubestrategies.com
  • 13. Diggable vs. Linkable Ask yourself the following about linkability Am I Digging this because I want others to see it, and pressing a single button is an easy way for me to say “this is cool?” Or am I Digging this because People need to know about this, because they can’t live without it or because without it they would be out of the loop. Is it possible that my information is so new and/or informative that I will actually become an authority on this information, or serve as a reference for others interested in writing about similar content? www.cubestrategies.com
  • 15. Proper Digg Comments Don’t be afraid to get the ball rolling be posting a comment on your digg Invite your friends to comment on your digg. Say something interesting or controversial to help jump start the dialogue. www.cubestrategies.com
  • 17. Summary Digg is a massive tool to help with website promotion and branding Create stories that are “linkable” that have proper sources. Commenting helps you interact with your audience and helps build your creditability. www.cubestrategies.com
  • 18. Got Questions? If you have any questions don’t hesitate to contact us on our website or twitter. Website: www.cubestrategies.com Twitter: @cubestrategies.com

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