2. How we did it?
• By creating a photocontest on Huaweimx Facebook site we
increased brand awareness and participation of Newly generated
Huawei FB community
• Focus media efforts in FB Ads to generate contest participation
and FB likes
• By giving away Huawei Phones we increased awareness about our
products
• We divided the contest in 3 stages inspired in three different forms
of how huaei is always with you
3. The contest
• 1st Stage: Tell us in a picture how it is that
Huawei is always with you.
• 2nd Stage: Find Huawei Around you
• 3rd Stage: Find Huawei Around You / Photo Rally