1. 12/4/2013
Proprietary and Confidential to Digital Retail Apps

2. What is SelfPay?
Scan. Pay. Go.
SelfPay is a commerce platform built for real life; it gives the shopper the rich information they
demand, gets them out of the checkout line via in-aisle payments AND links retailers & brands to
consumers at the moment of decision through highly targeted campaigns based on real world browsing
history.
In other words,
SelfPay brings a seamless Apple Store experience to all retailers.
12/4/2013
Proprietary and Confidential to Digital Retail Apps
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3. Consumers Lead the Way…
and There’s No Turning Back
Old World = TRANSACT & CLOSED
“Merchant is King”
12/4/2013
New World = ENGAGE & OPEN
“Shopper is King”
Proprietary and Confidential to Digital Retail Apps
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4. Lots of New Concepts;
Consumer Experience? Disjointed
12/4/2013
Proprietary and Confidential to Digital Retail Apps
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5. How Does SelfPay Differ?
Scan. Pay. Go.
Versatile
Open
SelfPay reaches out to shoppers, brands and retailers,
Shop
Pay
Reward
connecting them at the moment that matters...
Engaging
...when the shopper has an item in hand.
Shopper
First
SelfPay
Others
Retailer
First
Interrupting
...with Patent Pending IP on a retailer payment
verification process
Filed March 2013 via Mayer Brown Chicago
Restrictive
Limited
12/4/2013
Proprietary and Confidential to Digital Retail Apps
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6. 2 Beta Retailers - Leading the Way in Target Verticals
“fashion”
-
Upscale fashion products
Based in Toronto
6+ years in business
Two locations + ecommerce
Strong social media presence
12/4/2013
“hard goods”
-
Upscale beauty products
Based in Edmonton
14+ years in business
One location; $1000/sqft
ecommerce site to follow
Proprietary and Confidential to Digital Retail Apps
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7. Download SelfPay from the
Apple App Store Today!
Scan. Pay. Go.
Wendy MacKinnon Keith
wendy@digitalretailapps.com
(416) 994-4771
@digitalretail
12/4/2013
Proprietary and Confidential to Digital Retail Apps
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