Inspire Your Customers To Buy
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In another Book Rapper slideshow we explore the ideas in Simon Sinek's book Start With Why. You'll learn: 1. How to re-ignite your passion, energy and drive for your business 2. How to use your business to fulfil your purpose in life 3. How to attract your ideal customers more easily 4. How to be a great leader and engage and incite action in others 5. How to inspire your customers to buy almost everything you offer
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Inspire Your Customers To Buy
- 1. How to Inspire Your Customers to Buy Geoff McDonald @IdeasMarketing #ideaslunch
- 2. Ideas Architect Book Rapper GeoffMcDonald.com/blog
- 3. ? Geoff McDonald @IdeasMarketing #ideaslunch
- 4. Part 1 Why are you here? Geoff McDonald @IdeasMarketing #ideaslunch
- 5. ➊ Passion ➋ Purpose ➌ Leadership ➍ Sales Poll Question : Which is most important to you right now?
- 6. ? Geoff McDonald @IdeasMarketing #ideaslunch
- 7. Part 2 The Book Geoff McDonald @IdeasMarketing #ideaslunch
- 8. The book @Simon Sinek • StartWithWhy.com • Porfolio • New York • 2009
- 9. Simon Sinek Image: CaptureYourFlag.com English, Cultural Anthropology, Law, Advertising, TED Video
- 10. WHY HOW WHAT The Golden Circles The 3 circle, 3 word book summary
- 11. WHY LIMBIC BRAIN HOW WHAT NEOCORTEX Biology not Opinion
- 12. WHY HOW WHAT Feelings and Words How we make decisions
- 13. Rational and Emotional Book Rapper : Sticky Change • Switch by Chip + Dan Heath
- 14. why Beliefs • Clarity Three Things to Focus On
- 15. why Beliefs • Clarity how Actions • Discipline Three Things to Focus On
- 16. why Beliefs • Clarity how Actions • Discipline what Results • Consistency Three Things to Focus On
- 17. The key to causing action Book Rapper thinks...
- 18. ? Geoff McDonald @IdeasMarketing #ideaslunch
- 19. Part 3 How to Ignite Your Passion Geoff McDonald @IdeasMarketing #ideaslunch
- 20. Life is strange What do you want to be when you grow up?
- 21. Why? Geoff McDonald @IdeasMarketing #ideaslunch
- 22. For F***** Sake! Why do you do what you do?
- 23. Manifesto Create Your WHY Previous Webinars : IdeasMarketing.com.au/Webinars
- 24. ? Geoff McDonald @IdeasMarketing #ideaslunch
- 25. Part 4 How to Use Your Business To Fulfil Your Purpose Geoff McDonald @IdeasMarketing #ideaslunch
- 26. Why does your business exist? Remember back to when you first started...
- 27. Who cares? Profit is like Breathing
- 28. Did you forget something? Why did you get into business?
- 29. The Cause Leads the Business Results come easier when we do things in the right sequence
- 30. Money Ideas People Campaign Previous Webinars : Three Essentials
- 31. ➊Cause ➋Business Your business is merely a vehicle to fulfil your WHY
- 32. ? Geoff McDonald @IdeasMarketing #ideaslunch
- 33. Part 5 How to Be a Great Leader and Incite Action in Others Geoff McDonald @IdeasMarketing #ideaslunch
- 34. Great speeches in history...
- 35. I have a plan! Great speeches in history... well, almost...
- 36. Do you want more to do? We’re human beings!
- 37. It’s what you can do for your country The WHY sets the context for what follows
- 38. WHY HOW WHAT Managers Leaders Start with WHY, Know HOW
- 39. Why? Good parents know why!
- 40. Part 6 How to Inspire Your Customers to Buy Almost Everything You Offer Geoff McDonald @IdeasMarketing #ideaslunch
- 41. Apple iPod Less features, more expensive, 60% market share : Why?
- 42. Why? Geoff McDonald @IdeasMarketing #ideaslunch
- 43. Peer Pressure Promotion Aspiration Novelty Price Fear WHAT Selling : Ways We Manipulate People to Buy
- 44. Inspire Loyalty Long Manipulate Transact Short Buying WHY versus buying WHAT
- 45. Feeling Clean We don’t buy product features
- 46. 1984 Apple don’t sell computers!
- 47. Computer companies don’t make phones
- 48. Stuck in the what, stuck in the past
- 49. People buy why you do it GeoffMcDonald.com/blog
- 50. ? Geoff McDonald @IdeasMarketing #ideaslunch
- 51. Part 7 What’s Next? Geoff McDonald @IdeasMarketing #ideaslunch
- 52. Buy the book! See the TED Video!
- 53. Manifesto Create Your WHY What horse are you riding into town on?
- 54. Next Webinar Next Year Invite Yourself : IdeasMarketing.com.au/Webinars
- 55. The Seminar Sandwich Melbourne • Thursday 1st December • 8:30am - 5:00pm
- 56. Manifesto Ideas Lunch 2012 Game 3 Events in One Day Melbourne • Thursday 1st December • 8:30am - 5:00pm
- 57. Manifesto : Create Your WHY The Seminar Sandwich Melbourne • Thursday 1st December • 8:30am - 11:30am
- 58. Couple on the Run : WHY, HOW, WHAT The Seminar Sandwich Melbourne • Thursday 1st December • 12:00pm - 1:30pm
- 59. 2012 Game : Create your HOW and WHAT The Seminar Sandwich Melbourne • Thursday 1st December • 2:00pm - 5:00pm
- 60. $40 Lunch Melbourne • Thursday 1st December • 8:30am - 5:00pm
- 61. $40 Lunch $100 Seminar Melbourne • Thursday 1st December • 8:30am - 5:00pm
- 62. $40 Lunch $100 Seminar $120 Save $20 Seminar + Lunch Melbourne • Thursday 1st December • 8:30am - 5:00pm
- 63. $40 Lunch $100 Seminar $120 Save $20 Seminar + Lunch $160 2xSeminars + Lunch Save $80 Melbourne • Thursday 1st December • 8:30am - 5:00pm
- 64. 10 20 10 Manifesto Ideas Lunch 2012 Game The Seminar Sandwich Register : IdeasMarketing.com.au/workshops
- 66. Reflect Be kind to yourself. Just notice.
- 67. What’s your life NOT about?