Business Growth Strategist, Bosco Anthony gives presentation on partnerships. http://www.boscoanthony.com http://www.meetup.com/internetmarketingthinktank

1. The Power of
Partnerships
www.boscoanthony.com

2. About Me
• CLUB INTRAWEST
• 6000+ ONE ON ONE COACHING
• INTERNET MARKETING CENTER
• 250,000 AFFILIATES
• BUSINESS GROWTH STRATEGIST
• BRAND IN VANCOUVER
• KEYNOTES GLOBALLY

3. LIVE YOUR DREAMS
RES

4. Definition
Partnerships is a
collaboration between
entrepreneurs that
share a common
business purpose.

5. IMPACTS OF
PARTNERSHIPS
• REVENUE
• PRODUCT LINE
• MARKETING
• CREDIBILITY
• LEAD FUNNEL

6. THE WHY FACTOR
• TAP INTO NEW MARKETS
• BUILD BUY OR ALLY
• FAST TRACK YOUR LIST
• REFERRAL CONVERSION
• AUTOMATION

7. WHY IS IT IMPORTANT TODAY?
• WAL-MART SYNDROME
• ATTENTION MARKETING
• PARTNER OR PERIL
• VALUE CONTENT VS BS

8. LIST BUILDING STRATEGIES
• Social Media Platforms.
• Keynote Events, meet ups and workshops.
• Free E-books, slide presentations and tips.
• Podcasts and Audio Platforms.
• Viral Videos, Interviews.
• Blogging and Guest Blogging.

9. MULTIPLE CHANNELS FOR
PARTNERSHIPS
• AFFILIATE MARKETING
• JOINT VENTURES
• WHITE LABELLING
• STRATEGIC ALLIANCES
• BUSINESS DEVELOPMENT

10. AFFILIATE MARKETING

11. JOINT VENTURE

12. WHITE LABELLING

13. STRATEGIC ALLIANCES

14. BUSINESS DEVELOPMENT

15. THE SWEET SPOT
•
tRUSt +
eXPOSURe+cREDIBI
LITy = BUYING
DECISIONS

16. THE 3 R’s
REFERRAL
RECOMMENDATION
REVIEW

17. DO YOU NEED A PARTNERSHIP?
• EVALUATE your business plan?
• WOULD your customer benefit?
• WHAT is your competition doing
• IS there a market opportunity
• CAN you do this on your own

18. TRICKS OF
THE TRADE
VISION
AUDIENCE
STRATEGY
REWARD
LEGAL
IMPLEMENT
RESULTS
TWEAK AND APPLY!

19. WIN-WIN-WIN CONCEPT

20. THINK GLOBAL NOT LOCAL

21. ASANTE SANA!
www.meetup.com/internetmarketingthinktank
ING CAFE - 466 Howe Feb 29th 2012.