Nicole Bosky has 3 years of experience branding startups. She is seeking a creative strategy position, preferably in an agency focused on digital and social media. Her experience includes branding and marketing for the watch startup ENHANCE, media and digital strategy for The Suits Communications advertising agency, and marketing, PR and content management for the student events startup StudentEvents. She currently works in global strategy for Unilever at the agency PHD Worldwide.
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Nicole Bosky Portfolio
1. Nicole Bosky
Portfolio
A creative entrepreneurial spirited, digital savvy idea generator, with 3 years experience in
branding start-up’s from scratch, digital strategy & media strategy for FCMG brand Unilever
Seeking a creative strategy position in an agency with its heart engrossed by digital and/or
social. Willing & able to use Photoshop, Illustrator & Indesign
ENHANCE. Student The Suits ActionAid
Events
ENHANCE. Marketing, PR & First Kiss Campaign Campaigning & PR
LED Watch Content made for Jay Jays work for
Product & Management of clothing/Branding Reading/Freeze
Catalog Shots the Website of The Suits Festival, Millione
Wine & Website
Page 3 Page 3 Page 4 Page 6
2. PHD Worldwide – Team Exec. Unilever Food
January 2013 – Present
I work in the Global Strategy Unit for Unilever here at PHD Worldwide. We
mainly configure media planning & brand strategy with brands such as
(but not limited to) Knorr, Hellmann’s, Calve & Flora (Becel). I also work on
Dove. PHD is part of the Omnicom Group & Adweeks & Marketing: 2012
Global Media Agency of the Year
ENHANCE. - Start-up Watch Company
April 2012 – September 2012
I recently worked with ENHANCE. a watch start up company as the
Branding & Marketing Officer. My responsibilities lay in creating the brand.
The main selling point we focused on, was colour. Each colour would
ENHANCE. different aspects of our consumers’ lives. I established,
managed and art directed the website content, in particular product and
online catalogue shots. I was also in charge of collaborating with
freelancers to design our website, logo & business cards.
The Suits Communications – Advertising
November 2011 – April 2012–
March
I worked as the Media & Digital Strategist for a start-up advertising company based
in Cape Town, South Africa. I established, managed & monitored all online
platforms and interactivity. I also established and wrote the company blog:
www.thesuitscommunications.tumblr.com. I partook in pitches and brainstorms for
accounts such as Lipton Ice Tea, Jay Jays and Die Burger. I was also a PA on shoots
such as Jay Jays’ First Kiss Campain 2012. I also managed online platforms for
clients such as Arrowwood International and NB Publishers.
Student Events – Online Start-up
March 2011 – August 2011
I worked as the Marketing, PR & Content Manager for an online student start up in
Rotterdam that organized competitions, conferences and courses to facilitate
companies in attracting new talent in an interactive way. As the content
manager, I managed seven people and delegated weekly goals, and writing of
search engine optimization (SEO) articles. My responsibilities as the Marketing & PR
Manager were to establish and maintain all online platforms, develop an on-
ground PR & guerilla-marketing scheme with my team, and phone Universities in
the USA and UK to use our new online application we called a ‘Widget’ for their
career page websites
2
3. A
ENHANCE.
Branding & Marketing Officer
The Concept – ‘ENHANCE….’
Blue – …your identity Orange - …your perception
Yellow - ….the workplace Brown - … the music
While …the love Light Blue/Pink …your youth
Black …any occasion Green - ...the nature
Purple/Pink …your style
B
B. Curabitur.
C. Praesent ante.
C
3
4. StudentEvents
Marketing, PR &
Content Manager
Studentevents .com acts as
a database of available
competitions, conferences
and courses worldwide. We
aimed to create an
innovative way for
companies to attract new
talent.
A B
Website
C
Public Speaking
Guerilla Marketing
A. Vestibulum quam.
Guerilla Marketing
Career Website Widget
4
5. Vivamus Tristique
Logo Online Avatar
Jay Jay’s Window Posters Jay Jay’s Till Posters
C
Condimentum
Enim Id
Thesuitscommunications.tumblr.com Twitter Background
D
(Created/Managed) E (I Designed)
5
6. PRESS RELEASE: JAY JAYS FIRST KISS
This Valentines season Jay Jays is bringing back the kiss, but not any old smooch. They’re
bringing you your FIRST KISS, but with a salacious twist.
The Jay Jays FIRST KISS campaign is a racy in-store rollout that will let your average mall
clientele stop in their tracks and pull out their cellphones, to either take a photo, or interact by
scanning the QR codes.
The QR codes will take you directly to your FIRST VIRTUAL ONLINE KISS, where you can
virtually kiss one of the smouldering hot Jay Jays models. Yes, you can actually “kiss”
Chelsea or Jovan!
Check out the link for your first virtual kiss:
http://www.youtube.com/watch?v=TugWxmoVDm0
But that’s not all. Jay Jays also created a first of its kind Facebook app where you can
TAG YOUR FIRST KISS.
Click on the link to check out the FIRST KISS app: http://www.facebook.com/jayjaysSA
To back the FIRST KISS in-store campaign, The Suits Communications, is running an
integrated, multi-layered communications strategy with everything from print ads and various
student initiatives, to a massive online drive; ensuring that everyone gets their FIRST KISS
this Feb.
Are you ready for this FIRST KISS?
THESUITS COMMUNICATIONS
Press Release I wrote for
Jay Jay’s
6
7. ActionAid
PR Assistant
ActionAid is an
International NGO.
I worked to promote, and
organise Reading & Freeze
Festival, the Millione wine
launch & Celebrity website
playlists.
PR Public Enemy & I at Freeze
Festival
Millione Rose Wine
campaign raising a Million
Pounds for Sierre Lione
Education
Lorem Ipsum Dolor
[Street Address]
[City], [State][Postal Code]
[Recipient]
[Address Line 1]
[Address Line 2]
[Address Line 3]
Playlists donated to ActionAid
7
8. ECT.
Personal Hobbies
In my free time, I mainly
focus on writing my
advertising blog.
On my travels, I actively
pursue photography.
My Personal Blog
Immortalads.tumblr.com
“The type of advertisements you remember today, because
the original message, feeling and experience somehow
evolved into a culture that you followed, and now look back
upon as art.”
Travel Photography