New forms of value creation are emerging above the radar. Traditional business models wil become obsolete and suffer a slow death. Companies that will create meaningful value and will contribute to the quality of our life and society will grow.
10. #1
COMMON DENOMINATORS
value is being co created
from ownership to access
monetary value becomes social value
technology is democratising society
value is shared and facilitated by platforms
#2
#3
#5
#4
11. WE NEED TO UNDERSTAND
THESE CHANGES…
CENTRE FOR THE
EXPERIENCE
ECONOMY
12. TWOFOLD OF VALUES
Simultaneously on macro and micro level, there
is a shift from hierarchical to horizontal value structure
economical
philosophical
sociological
technological
!
14. sociological
self actualizationexperience or explore integrations & meaning
economic
impetus
captivating
idea
prospertity & modernity
NOW
manufacturing driven marketing / brand driven people / network driven responsible business
90’s80’s70’s
17. the coordinates of a new society are being
formed. Individuals become creators of
meaningful value , businesses humanise.
CENTRE FOR THE
EXPERIENCE
ECONOMY
PERSONAL VALUES
ARE CHANGING
BUSINESS VALUES
ARE CHANGING
!