1. How to Get Found
With Inbound
Marketing
Wednesday, July 24th 2013
1:30 PM EST
Stewart Sylvester
Inbound Marketing Manager
BrainSell Technologies
@StewartSylvest1
Sonja Fridell
General Manager
BrainSell Technologies
@sfridell
11. How To Get Found with Inbound
#1) Write an engaging and helpful blog post - on something
relevant to your industry - with a CTA to capture leads.
#2) Promote your post on social media outlets: LinkedIn, Twitter,
Facebook, Tumblr, and Pinterest (if you have cool images ...
which you absolutely should).
#3) If it's a really cool blog post with a whitepaper or
other CTA attached to it - do a press release on it.
12. How To Get Found with Inbound
#4) Leads come in:
screenshots of Sonja in our Marketing
Automation solution - Net-Results
#5) Scored in Marketing Automation:
13. How To Get Found with Inbound
#6) Assigned to a salesperson in CRM and sold
Screenshot of Sonja in our CRM instance - SugarCRM
15. In Closing
•Inbound marketing WORKS!
•Customers have changed, have you?
•Be valuable and social
•Use the Inbound Circle!
•Embrace technology
•Watch the leads come in and deals close
16. Next week:
Learn how to convert Inbound leads to deals won using
Marketing Automation and CRM.
17. Now What?
Tweet with us! @brainsell
5 Ways to Improve Lead Generation on Your Website - Download Whitepaper
http://forms.brainsell.net/how-to-create-effective-inbound-marketing-campaigns/