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- 1. The Top 10 Free Social Media Tools SLA 2011 Ken Sickles and Ryan Whiteside
- 2. Social matters. But, why?
- 3. Web “1.0” gave “Everyone” a voice
- 4. Web “1.0” gave “Everyone” a voice ^ the opportunity to have
- 5. A select few have a voice
- 6. Web 1.0 was no different…
- 7. The Internet is evolving quickly
- 8. 200+ Million ~700 Million 100+ Million
- 9. The world ’s population 1,330,141,295 1,173,108,018 700,000,000 310,232,863
- 10. Popularity vs. Population 10,868,764 4,250,163 10,636,888 10,827,519
- 11. Everyone has a voice, and is connected to each other
- 16. What can topical experts do for me?
- 18. Top 10 Free Tools
- 20. Listorious
- 21. Listorious
- 22. Listorious Find the people on Twitter that are relevant to your search
- 23. Listorious Also identify lists that have been created for your topic
- 24. Listorious View of a list provides the person that owns it, the members, and their recent tweets
- 25. Listorious Also a quick view of some key Twitter metrics
- 27. Sulia Ability to search topics or “channels”
- 28. Sulia Information organized by topic
- 29. Sulia Each topic has sub-categories
- 30. Sulia A view of the recent tweets on selected topic
- 31. Sulia See who ’s contributing to the topic - follow them if you’ve signed in via Twitter
- 34. Quora Search the questions and answers
- 35. Quora Feed of questions, topics, people you are following
- 36. Quora People you may want to follow based on your interests
- 37. Quora Overview of topic, and recent questions and answers
- 38. Quora Single question and recent answers
- 39. Quora Users can vote up and down an answer
- 40. Quora Users can comment on an answer
- 41. Quora Follow a question to easily get updates
- 42. Quora Get detailed information on a user
- 43. Quora Follow a user to easily see their activity
- 45. LinkedIn LinkedIn Groups are searchable and contain great topical information and sources
- 46. LinkedIn Filter groups by type of group and language
- 47. LinkedIn Latest discussions in the group contain questions & answers plus sources; experts
- 48. LinkedIn Top discussions selected by group owner
- 49. LinkedIn Overview of a company, open positions, products, recent hires/departures
- 50. LinkedIn Ability to follow a company for ongoing updates
- 51. LinkedIn News on topics selected by members in that industry
- 52. LinkedIn Ability to save articles for later reading, share with others
- 53. LinkedIn Surfaces the top sources of news being shared; ability to follow source
- 54. LinkedIn Shows who in your network has shared the news
- 55. LinkedIn See everyone that has shared the news
- 56. LinkedIn LinkedIn Signal: Updates from social media being shared by your network
- 58. Zanran
- 59. Zanran
- 60. Zanran
- 62. Bing Trending topics, overview of recent updates
- 63. Bing Filter search by source (Twitter/Facebook) and timeline
- 64. Bing Search supports all of Bing operators
- 65. Bing Summary provides recent updates from Twitter and/or Facebook and shared links
- 66. Bing Updates show only recent updates from Twitter and/or Facebook
- 67. Bing Shared links is a great way to see the popular links being shared on Twitter and discover sources
- 68. Bing Bing Map Apps allow you to see tweets based on geography
- 69. Bing See recent updates on a geographical basis
- 71. Twitter Search Advance search options link for best results
- 72. Twitter Search Search free text of tweets, and/or by hashtag and language
- 73. Twitter Search Use a Twitter user name as a filter (without the @)
- 74. Twitter Search Geo-location filter
- 75. Twitter Search Date filter (usefulness limited by minimal archive)
- 76. Twitter Search Sentiment filter
- 77. Twitter Search Restrict to tweets with links useful for finding sources
- 78. Twitter Search Results on a hashtag containing a question
- 80. Get right to the Content 1. Click the ‘Profiles’ tab to access the input bar 2. Enter a user ’s twitter handle and press “Go”
- 81. 122 retweets – This looks important… User profile
- 82. What Else is Being Talked about? The Number indicates the number of times a story has been linked on twitter Recent tweets with link for added context and comments
- 85. Discover “Micro-Influentials” Click the “Mutual Friends” tab Follower overlap summary (Note all 3 execs follow 1 common user…) Enter up to 3 twitter handles and click ‘Search’
- 86. Results Summary Followed by all 3 executives! Followed by at least 2 executives, these profiles are worth looking at as well… Many have only a handful of followers - we may be on to something!
- 87. Discovering Influencers The top 50 followers of Biz have access to 101 Million People
- 88. A shared link from Ashton Kutcher will reach 7 million people Google only follows Biz
- 89. Quality over quantity? Who are the influential bloggers following?
- 92. Sentiment is mostly positive! Green = Positive Red = Negative White = Neutral
- 94. Create a Widget
- 95. Just for fun… Turn your Twitter stream into a newspaper! http://paper.li/
- 97. Thank you!! kensickles @gmail.com / ryan.j.whiteside@gmail http://linkedin.com/kensickles bstg / whitesiderj http://letstalkknowledge.com/ http://www.slideshare.net/bstg
Editor's Notes
- But it was too hard to make yourself heard You had to be a techie and know HTML Or you had to use message boards or chat rooms, which had bad reputations (and you never knew which ones your friends may or may not be using) Web 1.0 gave everyone the opportunity