What does it take to build a BLE device? What are the trends emerging in this Internet of Things era? This short presentation summarizes key aspects with respect to your market and product development considerations.
Shared with OneKind.Asia during a lunch time get-together. OneKind.Asia is an autonomous brand innovation company and a wholly-owned subsidiary of Ogilvy.
10. WHY?
• Nobody likes wires
• “Smart” devices with sensors
• Passing on data to a “Smarter” device
• “What you cannot measure, you cannot improve”
• Data-driven Prediction Algorithms: Machine
Learning
11. HOW?
• Low cost chips, printed circuit boards
• Wifi and/or bluetooth capabilities
• Battery (lithium) powered or low voltage e.g. 5 volt
D.C.
• Re-designed bluetooth stack for low power: BLE
• Special stack for low power wifi: Zigbee
13. IMPLICATIONS
• Low cost chips, printed circuit boards
• Wifi and/or bluetooth capabilities
• Battery (lithium) powered or low voltage e.g. 5 volt
D.C.
• Re-designed bluetooth stack for low power: BLE
• Special stack for low power wifi: Zigbee
17. CHALLENGES
• Machines: lensmeter, fundus, autorefractor,
keratometer
• Fragmented marketplace with many machine brands
• Optometry is an old field with standards
• BUT optometry data format has no existing
standards
• Established BLE profiles like Heart Rate Monitor
profile, Battery profile, Proximity profile