Justin.tv was founded in 2005 by Justin Kan as a live video broadcasting service called Kiko. It allowed 24/7 live broadcasts and was renamed Justin.tv in October 2007. By March 2007, more than 30 million people had watched videos on the site, making it the largest online community for live broadcasting with a focus on user interaction around live video. The presentation predicted that Justin.tv would continue growing substantially in the future.