Content Development Services (CDS) provides innovative content to organizations across industry verticals. With deep industry knowledge and a diverse services portfolio, CDS enables organizations to derive maximum value from their marketing and branding initiatives by providing highly focused content for a wide range of business mediums, including Brochures, Case studies, Mailers, Fliers, Press releases, Articles, Websites, Blogs, Advertisements, Newsletters and Short films or Promotional videos, among others. CDS helps organizations achieve quick ROI, gain substantial cost savings and stay focused on their core business objectives.

1. Content Development Services
Author: Ajay Verma
Copyright © 2011 Content Development Services (CDS). All Rights Reserved.

2. Copyright Statement
• Copyright © 2011 Content Development Services (CDS). All
Rights Reserved.
This work is the intellectual property of Content Development Services
(CDS). Permission is granted for this material to be shared for non-
commercial, educational purposes, provided that this copyright
statement appears on the reproduced materials and notice is given that
the copying is by permission of the author. To disseminate otherwise or
to republish requires written permission from the author.
Copyright © 2011 Content Development Services (CDS). All Rights Reserved.

3. Agenda
 Mission
 Content Development – Why Outsource?
 Service Offerings
 Delivery Approach
 Business Benefits
Copyright © 2011 Content Development Services (CDS). All Rights Reserved.

4. Mission
• To help organizations derive maximum value from their
marketing & branding initiatives and achieve their strategic
goals by providing world-class content development services
that are aligned to business needs.
Copyright © 2011 Content Development Services (CDS). All Rights Reserved.

5. Content Development - Why Outsource?
 Simple Facts
 Substantial cost savings
 More focus on core business objectives
Copyright © 2011 Content Development Services (CDS). All Rights Reserved.

6. Service Offerings
 Content Development for a wide range of business
mediums, including, but not limited to:
• Brochures
• Case studies
• Mailers (Direct mailers and E-mailers)
• Fliers
• Articles
• Press releases
Copyright © 2011 Content Development Services (CDS). All Rights Reserved.

7. Service Offerings
• Websites
• Blogs
• Advertisements
• Posters
• Newsletters
• Short films or Promotional videos
Copyright © 2011 Content Development Services (CDS). All Rights Reserved.

8. Delivery Approach
• Understanding business needs, objective(s) and marketing strategy
Needs
Analysis
• Gathering project inputs from stakeholders
• Data/Information analysis
Data • Providing relevant suggestions to improve the existing strategy if
Gathering required
• Content development based on gathered inputs
• Content review by client
• Content revision if required
Project
Execution • Final review
• Go-ahead from client
• Project is delivered on time and within budget
Project
Closure
Copyright © 2011 Content Development Services (CDS). All Rights Reserved.

9. Business Benefits
Highly focused content
Greater Return on Investment (ROI)
Measurable results
Significant cost savings
Timely and cost-effective project delivery
Strategic support for marketing initiatives
Copyright © 2011 Content Development Services (CDS). All Rights Reserved.

10. For more information, please contact:
Content Development Services (CDS)
Email: info@cdsin.co.in
Website: www.cdsin.co.in
Copyright © 2011 Content Development Services (CDS). All Rights Reserved.