Presented by Cheryl Peltier-Davis and Nicole Engard, this informative and interactive workshop offers in-depth summaries of free Web 2.0 tools on the Internet and the practical application of these technologies in libraries and other work environments. It covers such tools as: Delicious for social bookmarking a reference collection, Facebook for promotion and attracting fans to ’like’ a Facebook page, Flickr for hosting virtual art and photo exhibits, Twitter for providing regular tweets on upcoming library events and new services, WordPress for creating a book review blog, and Zotero as a reference management tool. This workshop is guaranteed to be beneficial to attendees wishing to harness the full potential of Web 2.0 tools and provide innovative, value added services for library customers in all types of libraries.

1. Cheryl Ann Peltier-Davis
Archives & Digital Librarian
Nova Southeastern University, Fort
Lauderdale, Florida
Nicole C. Engard,
Director, Open Source
Education, ByWater Solutions, West
Haven Connecticut

2. Goals for Today
Defining Web 2.0
Web 2.0 Tools- Benefits
Web 2.0 & Library 2.0 - Making the Connection
Exploring Web 2.0 Tools
Wrap Up & Questions

4. • Web 2.0 , a phrase associated with the
O'Reilly Media Web 2.0 conference in
2004, refers to a perceived second-
generation of Web-based services such as
- social networking sites, wikis,
communication tools, and folksonomies
(collaborative tagging) - that emphasize
online collaboration and sharing among
users.
» Source: Wikipedia http://wikipedia.org/

5. Web 2.0 Tools - Emphasis on convenience,
Examples personalization, collaboration
sharing
• Blogs • User added ratings,
• Wikis reviews, summaries
• RSS (Really Simple • Podcasts, vodcasts
Syndication) feeds • Community photo sharing
• Folksonomies • Community book services
(tagging) (publishing)
• Social bookmarking • Streaming audio and
• Social networking video
• Instant messaging

6. Shared pictures
Shared videos
Shared news/podcasts
Shared knowledge
Shared bookmarks
Shared projects
Shared ‘you’
Shared library
Shared virtual life

7. What library experts are saying about Web 2.0
Web 1.0 - place
to go & get … Interactive
Web 2.0 - place two-way web
Introduction of to be & do
the read/write
web
Built on
principle of
Everyday folks breaking down
with Internet the barriers
access can librarians placed
create and edit on services
stuff
SirsiDynix Institute http://www.sirsidynix.com/community/sirsidynix-institute/overview

8. Do you recognize and use
any of these Web 2.0
Tools?

9. Web 2.0 & Library 2.0- Making the Connection
• Library 2.0 : a library
modeled on Web 2.0
technologies, emphasis
placed on user-centered
change and participation in
the creation of content and
community based services.
• Library 2.0: harness the
skills of users in the design
and implementation of
innovative library services
by encouraging feedback
and participation.

10. Web 2.0 Tools - Benefits
 Perform specific tasks without downloading
software.
 Delivery of highly customized, value-added
services to tech-savvy clients.
 Instant implementation and democratization of
the web.
 Portable, Personalized content, Easy to share.
 Participatory, not passive, engages community.
 Usually works on multiple systems platforms.
 Available anywhere, anytime.
 Allows users to add tags = increases
searchability.
 Promotes collaboration, conversation with
other professionals/community/family/friends
 Survival in a competitive landscape …think
Google!
 Usually FREE! No Costs involved!

11. Web 2.0 Tools - Disadvantages
– MUST be evaluated
before implemented
– Accuracy of information
(Wikipedia)
– Privacy issues
(Facebook)
– Stability of current
iteration/version

12. Facebook
www.facebook.com
• What is Facebook?
- A leading social networking site
- Can be utilized by libraries, individuals, businesses, non-profits, social
groups etc.
- Developed in 2004, 845 million users (December 2011)
- Averages 483 million daily active users
- Available in 70 languages

13. Facebook
• Features
o Other Facebook applications -
o Creating a Facebook account is Photos, Notes, Groups, and
free. After completion of the sign Events.
up form, Facebook sends an
o Third party applications on FB
email to the address you
are designed to enhance
provided. Clicking on the
members’ experience. Some
confirmation link completes the
applications are built by
sign up process.
Facebook developers, but most
o Profile/Timeline, Friends, applications are built by outside
Messages, News Feed are developers who use Facebook's
prominently featured on a APIs .
member’s page.
o ‘Apps and Games’ allows
o Use Facebook ‘Find Friends’ members to play social
feature. Click on ‘Add Friend’ games, set reminders, share
button. FB sends a request to similar taste in
that person. If request is books, movies, and music.
confirmed they will show up on
your friends list.

14. Facebook
www.facebook.com
• How Can I Use Facebook in My • Examples:
Library/Workplace? Alvin Sherman Library, Nova Southeastern
University, Florida USA
– Create a FB group or page, invite www.facebook.com/AlvinShermanLibrary 899
community to ‘like page’; create likes!
connections, engage in
conversations The Houston Public Library, Texas USA
www.facebook.com/houstonlibrary 3,017 likes!
– Provide updates on location &
opening Manchester Library and Information Service, UK
hours/programs/projects/collecti http://www.facebook.com/manchesterlibraries
ons/new services/exhibits 2,572 likes!
– Link to online catalog, share
National Library of Scotland
videos, photos & web www.facebook.com/pages/Edinburgh-United-
applications (CiteMe Kingdom/National-Library-of-
WorldCat.org) Scotland/14754995380 3,255 likes!

15. Twitter
http://twitter.com/
• What is Twitter?
- No. 1 social networking and microblogging service
- Allows users to create, send and read messages or posts known as
tweets in 140 characters or less.
- Launched in 2006, on track for 500 million users (March 2012)

16. Twitter
• Features
• On Twitter page, you will find a
• Sign up for a free account from the record of the number of tweets
Twitter homepage. you have posted since you joined
the service, the number of
• Twitter offers many ways to post persons you are following (i.e.
updates: from the native site using you are receiving their Twitter
the ‘compose new tweet’ updates) and the number of
box, from your mobile phone, and persons following you
from some third-party
applications (APIs). • Retweet favorite posts to
followers
• Top trending topics are listed on
the navigation sidebar • Users can add images and
location information (local
• The recommendation feature neighborhood or exact point
suggests ‘Twitterers’ for you to when you tweet) directly on the
follow service

17. Twitter
http://twitter.com/
• How Can I Use Twitter in My • Examples:
Library/Workplace? – Alvin Sherman Library, Nova
Southeastern University
– Current awareness service to keep www.twitter.com/alvinshermanlib
clients informed about upcoming posts tweets to promote new
events, services offered. library materials, current
events, training
opportunities, systems
– Most webinars and conferences alerts, changes in policy, book
now promote a Twitter hash tag to sales, library statistics, and URL
encourage virtual and on-site links for evaluating new
attendees to post information resources.
about presentations and give
immediate feedback e.g.
#CIL2012. – The Nebraska Library
Commission use Twitter to
promote its virtual reference
service. All incoming reference
– Promote virtual reference service questions submitted through
their Ask a Librarian service
www.twitter.com/NLC_Reference
are posted directly on Twitter.

18. Resources for Keeping Up-to-date with Web 2.0 Tools
• General Resources:
– Centre for Learning and Performance Technologies www.c4lpt.co.uk
– Learning 2.0 program http://plcmcl2-things.blogspot.com
– Library Success: A Best Practices Wiki - www.libsuccess.org/index.php?title=Main_Page
– Library Technology Guides - www.librarytechnology.org
– Lifehacker – www.lifehacker.com
– Mashable – www.mashable.com
– The Pew Research Center's Internet & American Life Project - www.pewinternet.org/
– ReadWriteWeb - www.readwriteweb.com
– Tech Soup for Libraries - www.techsoupforlibraries.org
– Techcrunch- www.techcrunch.com
– Wired - www.wired.com
• Blogs
– ACRLog- www.acrlog.org
– ALA TechSource blog – www.alatechsource.org/blog
– The Cybrarian’s Web – www.cybrariansweb.com/blog/
– Free Range Librarian – www.freerangelibrarian.com
– iLibrarian, www.oedb.org/blogs/ilibrarian
– Information Wants to be Free – www.meredith.wolfwater.com/wordpress
– Librarian in Black – www.librarianinblack.net/librarianinblack
– Library Stuff – www.librarystuff.net
– Lita Blog – www.litablog.org
– Stephen’s Lighthouse – www.stephenslighthouse.com
– Steven Bell’s Keeping Up web Site – www.stevenbell.info/keepup/
– Tame the Web – www.tametheweb.com
– What I Learned Today - www.web2learning.net/

19. Presentation available on Slideshare:
http://www.slideshare.net/cdtrini/facebook-twitter-rev
E-mail: cdtrini@gmail.com
Twitter: @cdtrini
Blogs: caribbean-connector.blogspot.com
www.cybrariansweb.com/blog/