Kiran Kapur is a senior project consultant with experience in marketing, advertising, and business development. Some of her career highlights and achievements include: 1) Leading successful marketing campaigns for brands such as Reliance, India Bridal Week, and 18 Again in India. 2) Identifying and winning a new business pitch for Multinational School in Bahrain which increased their student enrollment over 300%. 3) Providing innovative solutions and consulting to clients in Bahrain such as Naseej Properties, Hani Group, and Mindshare Bahrain. Kiran is passionate about her work and hopes to continue winning campaigns through strategic thinking and creative concepts.

1. Reaching out
Kiran Kapur
A little about me plus why I consider myself a potential team-player.

2. My hometown is -
C2, Sai Mahal C.H.S.,
Sai Baba Complex,
Mohan Gokhale Rd.,
Goregaon (E),
Mumbai - 400 063.
INDIA

3. I currently work as a Sr. Project Consultant with
Orangemedia Bahrain
Work involves consulting & providing innovative
solutions to clients for their various marketing
related activities, overseeing the daily production
vis-a-vis client's needs.
Media planning & buying.
Key accounts include:
• Naseej Properties B.S.C. (c)
• Hani Group
• Mindshare Bahrain (Formula 1, ZAIN TELECOM,
etc.)
• Medialinks (BISB, Al Baraka Bank, Ithmaar Bank,
etc.)
• Gulfmarcom (Tamkeen, Bahrain International
Air Show 2016, etc.)

4. Prior to that, I worked as a Brand Services Director
with AMNS Group Bahrain
Heading Account Management, Client Servicing &
New Business Acquisitions.
Active role in strategizing marketing
communication campaigns, conceptualizing
tactical activities for existing & new clients.
Sharing proactive ideas with the client for
increasing sale, brand recall & designing new
activities accordingly.
Media planning, buying and negotiating
Active accounts include:
• QAFCO (Qatar Fertiliser Company)
• GSF Hypermarket
New business generated :
• Multinational School – Bahrain

5. While in India, I was working as Head - Business Development
& Client Servicing at Six Inches Communication Pvt. Ltd.
Profile included overall team management,
pitching for new biz leads, overseeing current
projects.
Active participation in media strategy (planning &
buying)
Collaborated with the following brands –
• Kingston Technology
• 18 Again
• KDZ Jewellery
• Color Drack
• Risan Hospitalities
• RSB transmissions
• Raksha Bullion
• QuikJet Air Cargo
• Jungle Zone Qatar

6. MY PASSION…
My passion has driven me over the last 15 years to aim and reach higher
every day; to innovate, to exceed and to enjoy my vocation.

7. MY STRENGTHS...
Core
Competencies
Core
Competencies
Presentations
Creative
Concepts
Copywriting
Strategic
Thinking
New
Business
Leads

8. Refferals & testimonials

9. “Kiran has the ability to quickly understand our
business requirements and provide us valuable
and fresh perspective marketing solutions to
meet our business needs. Since September 2013
Kiran has helped our school market for student
enrolments and grow our school to its current
capacity with in excess of 500 students now
enrolled.
I highly recommend Kiran, he is always willing
to help us and he goes above and beyond to
ensure we achieve the best possible outcomes.”
– Tim Murray
Managing Consultant at Intuitive Education

10. “Kiran’s positive attitude, multi-
tasking abilities and creative
outlook sets him apart from the
others.
A superman if any deadlines were to
be met in a limited amount of time.”
- Harshal Chavan, Sr. Design
Lead at Affinity Global Inc.

11. “Kiran is a born leader who can
inspire people to rally behind a
c a u s e a n d r e a l l y m a k e a
difference.”
– Pabitra Roy,
Chief Executive Officer/
Chief Creative Officer at VCI
Communiqué Pvt. Ltd.

12. Achievements & select projects

13. o The Fiskars Corporation :
I consider myself to be fortunate that at the onset of my career
with Vantage Advertising Pvt. Ltd., I was part of the team behind
one of Mumbai's “most innovative outdoor advertising installation”
- an out-of-the-box creative execution for Fiskars - world’s best
scissor brand known for it’s orange plastic handles.
Executed an outdoor installation featuring a larger-than- life
cutout of the scissor placed on a bus shelter panel, visually
seeming as if it’s cut the bus shelter apart with the copy saying –
‘Nothing cuts like Fiskars can.’
This was extensively covered by the media and was also a
contender for an award in the ‘Best Outdoor Ad’ category for Ad
Club.

14. o RELIANCE INFOCOM :
During my tenure with Primesite (A Division of Mudra
Communications), I was part of the core team handling the
Maharashtra & Mumbai circle for Reliance India Mobile' -
Kar Lo Duniya Mutthi Mein campaign.
My role included that of planning, buying & supervision during the
launch & sustenance campaign.
Needless to say, the campaign was a game changer & the
“mobile invasion” which swept the country post this... is history!

15. o INDIA BRIDAL WEEK :
My stint at Katha Mediatix had me as the core project head
responsible for creative direction, media strategy, print allocation
& marketing supervision for India Bridal Week fashion show's 2nd
edition at The Sahara Star Hotel, Mumbai.
Worked in close association with Mr. Vijay Singh
(owner of the property & Chairman - VCI Hospitalities Ltd.) and
Mr. Mark Robinson (ex-supermodel & Event Director) right from
the initial planning stage to the final execution of the show.

17. o 18 AGAIN:
A challenging project while I was working with Six Inches
Communication, Ultratech India Limited - a pharmaceutical company,
approached us to launch a femininity restoration gel. The main object
was to position 18Again in the market and to connect with the target
audience. However, since the target audience was Indian women and the
gel addressed intimate issues, we had to come up with a sensitive
approach.
Keeping in mind the sensitivity of this topic, launched the campaign by
initiating a conversation on social media, targeting a certain age group.
In order to address the fears and concerns of women, I strategically
facilitated a brand ambassador – Celina Jaitely, a former beauty queen,
Bollywood actress and mother of twins, to empower and connect with
women easily.
The entire campaign was carefully devised on print, outdoor and social
media to generate brand awareness.
Result - 18 Again made a mark in the market especially in Bangalore.
The campaign generated the right visibility and awareness for the brand.
Besides this, the brand received an amazing response on the social
media. Sales of 18 Again accelerated and many women sent positive
testimonials about the product.

19. o MULTINATIONAL SCHOOL-BAHRAIN
Identified this new business opportunity & was invited to
participate in a multi-agency pitch for launching
Multinational School in Bahrain. Presented a holistic plan including
Brand positioning, creative expressions & media strategy.
Concieved the thought of “Nurturing Future Leaders” - which
struck a chord with the client. My plan was selected & signed by
the client. I further developed & extended the same into a
successful communication campaign.
Result - The number of admissions rose from 138 students to about
500 + (a giant leap of approx. 363%), since the time we rolled out
this campaign.

21. Looking forward to winning campaigns together.
Thank You,
Kiran Kapur
Mob: +91 9004116952
kiran.kapur@gmail.com