12. We are NOT just geography
We already have communities: social media
Twitter, Facebook, forums egMumsnet
We have glocal identities:
North, South, East and West London + Germany,
Bolivia and Birmingham
We have identities of interest:
Football, archeology, sea-kayaking
13. Networked Hyperlocal
Don’t expect hyper-local to pay – it’s a
campaign
Mainstream media can provide infrastructure
but not content
News organisations don’t have experience of
networks, they do processes
More ‘hyper’ – less ‘locale’
14. Prof. Charlie Beckett
Director of Polis
Head of Dept of Media and Communications at
The London School of Economics
@CharlieBeckett
c.h.beckett@lse.ac.uk
http://blogs.lse.ac.uk/polis/
http://www.slideshare.net/charliebeckett