ATCCHA - Social Media & Professional Development (10/10/14)
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The document discusses student and professional use of social media. For students, it notes issues like overuse of phones, lack of in-person skills, and not understanding the permanence of online posts. For professionals, it raises questions about when and how to express views online and how to balance personal and professional use. It also provides tips for using social media professionally, like choosing an appropriate profile photo and description, listening to others, and promoting events respectfully.
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ATCCHA - Social Media & Professional Development (10/10/14)
- 2. #gacsl
- 3. Student Use of SoMe: • “Anonymous apps like Yik Yak” • “Constantly looking at phones – in and out of class” • Addiction to quantity over quality of relationships • Lack of professionalism • Not understanding “It’s out there forever” • Trying to solve issues passively (passive-aggressive) • Deterioration of in-person skills • Blurring boundaries with staff/administrators Info from ATTCHA survey
- 4. Professional Use of SoMe: • “Where does it fit into our development?” • “When is it unprofessional to express political [or other personal ] views on social media?” • How to mix personal & professional? • “What is appropriate way to use social media during a job search?” • Colleague connections online before “in real life”? • “Is it really that helpful?” Info from ATTCHA survey
- 5. What is Twitter? “It’s public, it’s real time, it’s conversational and it’s widely distributed.” – Twitter CEO Dick Costolo
- 7. The Benefits & The Risks • Lots of eyes are watching! • Understand your audience and your reach…
- 8. Professional Digital Identity Social Media Persona The Real World #BOOM
- 9. What can you do? Nothing better than face-to-face interaction, but...
- 10. What can you do? • Decide on a purpose… • Use a good picture for your profile. NOTE: You are not an egg. Use a picture. • Write a good profile description. (SEO). • Be consistent.
- 11. What can you do? • Spend time listening. • Give shout-outs! • Promote activities & events (but not TOO much) • Be genuine • Be respectful
- 12. The Important Stuff • HAVE FUN • LEARN • ENGAGE • BE YOU
- 13. Social Media is a multi-faceted tool. Use it!
Editor's Notes
- Facebook was the ubiquitous platform for years… now it’s becoming Twitter. “HASHTAG” is part of our lexicon now…. That’s a pound sign, dude.
- Facebook was the ubiquitous platform for years… now it’s becoming Twitter. “HASHTAG” is part of our lexicon now…. That’s a pound sign, dude.
- Adult normative vs youth normative perspective
- Facebook was the ubiquitous platform for years… now it’s becoming Twitter. “HASHTAG” is part of our lexicon now…. That’s a pound sign, dude.
- Facebook was the ubiquitous platform for years… now it’s becoming Twitter. “HASHTAG” is part of our lexicon now…. That’s a pound sign, dude.
- Who you are online should be a reflection of who you are to the world… especially in your CF role.
- Purpose – why are you going to use it? You can have multiple reasons, but decide on your purpose for how you will USE it. Be consistent – doesn’t mean you have to post a certain number of times per day, but also don’t go weeks without activity.
- I’m also really big on being positive. I know we aren’t always positive and certainly our work can be negative… but I really do try. Yes, I do complain about Mediacom and I think there are good reasons to engage with companies about customer service, etc. But griping about work, oddly personal messages, etc, reflects on who you are.
- Social media is your Swiss army knife. Multi-faceted, lots of tools… can be super useful and really helpful, sometimes things get sharp, so be careful.