3. Front Cover
Strapline
Big, bold
masthead
Dominant use of
left third
Big hair
Red, blue, grey, gold
and black colours
are used
Bold Makeup
Cover story in a different
font to coverlines: bigger
and bolder
Jewellery
Lack of Fashion
Mid shot
clothing
image used
4. Front Cover
Masthead:
Makeup:
The masthead of VIBE magazine tends to
Generally the female cover artists wear
be black or red. It uses a serif font style
quite a lot of makup- natural on the face Dominant left-third:
which does not have decorative lines; it is
along with bold eyes and sometimes bold Most RnB/Hip Hop magazines tend to have a good use of the left-third as
quite plain and bold. This is a conventional
lips too. My magazine uses the makeup the coverlines of higher interest to the target audience are placed here. This
element of RnB/Hip Hop magazines. This
conventions of RnB/Hip Hop artists is because this is the side which is on show when placed along with other
relates to my own masthead which is
(heavy makeup; bold eyes and lips). magazines on a shelf in a shop. So, my magazine also has a good use of the
big, bold and black in colour. Also, I have
used serif font styles which is a left third as it is where the audience of the magazine looks immediately.
conventional element of the RnB/ Hip Hop
Type of shot:
genre.
The type of shot used for the
cover image depends as it can
range to long to close. However, I
Cover story: found that it is mainly
Usually the cover story is quite large conventional to use a mid shot so I
compared to the other coverlines and decided to place a mid-shot on the
Strapline: in a different font so that it stands out. cover to show conventional
Most issues of VIBE magazine have a strapline placed This is typical of the RnB/Hip Hop
elements of the RnB/Hip Hop
above the masthead which appeals to the reader and genre of music. So, on the cover of my
genre.
therefore engages them. So, I decided to place a magazine the cover story is in a
strapline above the masthead of my magazine also. larger, different font. Also, it is red in
This shows my magazine meets the conventional colour, as often the highest points of
element of the RnB/Hip Hop genre. interest are red in colour.
Housestyle:
The main colours used in RnB Hairstyle:
and Hip Hop magazines are Usually, RnB/Hip Hop artists have big and
red and black which are Bling: volumised hair (sometimes with a traditional
relevant to the genre. Other Cover artist on the cover and within the magazine bouffant to add volume). So, the artist on my
colours are also used though. usually tend to wear a lot of jewellery which magazine cover tends to have pretty long hair
However, the main colours on suggests their wealth. Also, this is conventional to which looks quite full due to the bouffant/quiff
my front cover are red and the RnB/Hip Hop genre. The model in my magazine at the top. However, it is not as big as it could
black along with grey, blue wears a thick bling watch as well as a gold chain have been. This shows it is partly conventional to
and gold. around her neck to show conventional elements. the genre of RnB/Hip Hop.
5. Front Cover
Magazine logo to Fashion
Heading/Title of page is
establish pages are of
in serif font
the same publication
Black, red, blue
and gold colours
Box out to advertise have been used
Concert tickets to be won.
Headlines are in serif
Pull quote from
font- points of interest
cover artist in serif
such as artists names
font
are in red/blue
Caption of image in
serif font
Advertisement for
subscription
Page number
Long shot image Flesh
showing
6. Contents
Heading/Title of page: Housestyle:
Usually a bold serif font in either black or Image: The conventional housestyle of a contents page is: white, black
white is used. My title is partly conventional A long-shot or a mid-shot is conventionally and red along with shades of blue as seen in image 3. So my
due to it being black in colour, however it used for the contents page. So, my magazine meets this convention due to it using a white
uses sans serif font which means it is not magazine uses a long shot in order to meet background, black red and blue writing along with some gold.
conventional. the conventions of the RnB/Hip Hop genre.
Sex Appeal:
Cover artists on the
contents page of RnB/Hip
Hop magazines tend to
show sex appeal by wearing
Pull Quote: a lack of clothing and
Often, if a long-shot image has been used, a showing seductive facial
Coverlines: gap around it is filled with a pull quote from expressions. So, my
Normally the coverlines have standfirst the cover artist. My magazine shows this contents image meets the
underneath explaining more about the convention because there is a pull quote on requirements by the model
article. However my magazine doesn’t do this the left side. wearing very little clothing
which means it is not conventional to its along with the model
genre. Usually they are in sans serif font ‘pouting’ in order to give
also, but mine is not. However usually a black across a sexual look.
or white font as been used and I have mainly
used a black font.
Caption:
Often captions are in sans serif font because it is a
small amount of text. Often, bulk text is in serif Logo:
font. However, my magazine uses serif font It is conventional for a RnB/Hip Hop magazine to have
Headlines: because it is said that this style is more appealing a logo in order to establish which publication the page
It is conventional for the ‘Feature’ and to the eye and therefore the audience actually belongs to. So, on my magazine I have a logo called
‘Fashion’ headlines to be in a serif font tend to read it. Eventhough this statement is true ‘URBAN’ along with a music note just like Vibe uses a
with decorative lines. So my magazine my magazine is not conventional to the RnB/Hip ‘V’. This shows my magazine is conventional to the
uses serif font for these headlines. Hop genre as the caption is in serif. genre.
7. Double Page Spread
Logo for Caption of
establishment of image Headline
Kicker publication continued in
serif font
Wide shot image
Headline in sans
serif font
Logo for
establishment of
publication
Long shot Pull quotes in
image placed serif font
on left-side
Caption of image
Caption of image
Page number Mid shot of
cover artists
Body copy
in serif font
8. Double Page Spread
Layout:
Generally the main image is
on the left hand side and
the body copy in serif font is
Pull Quote: placed on the right which
Often, pull quotes are in a bright and bold font in order are both conventional
for them to stand out. This is conventional to the elements of the RnB/Hip
RnB/Hip Hop genre. My magazine uses a bright red font Hop genre. The byline is
in order for it to meet the genre conventions. This bright placed toward the right
colour stands out on the white background. edge and the standfirst is
Headline:
Usually they vary. But often, two types of font have placed underneath the title
been used. So I decided to use two different font Sex Appeal: which are also conventional
styles for my own. I used sans serif for the bold part It is conventional for the cover to the genre. My magazine
of the headline which will be eye catching and then artists within RnB/Hip Hop shows all of these elements
for the other I used serif font style. magazines to wear as little therefore meaning it is
clothing as possible and pull conventional to its genre.
serious and seductive facial
expressions. This appeals to the
target audience as it draws them
in. My double page spread is
conventional to its genre because
of the sex appeal shown through
Body copy:
the image.
It is conventional for the body copy to be in a black
serif font style. This is because it is supposedly
easier to read bulk text in a serif font style and black
stands out on a white page. It is also conventional
for there to be a kicker at the beginning of the
article. So according to this the article in my Housestyle:
magazine (double page spread) has used serif font Usually the colours of red, blue and
style which is black in colour. It also has a kicker at black have been used on the double
the beginning. This means my article is conventional page spread. Black is used mainly for
to the RnB/Hip Hop genre. the body copy and sometimes other
Image: text and headlines. And then red and
It is also conventional of the RnB/Hip Hop Image: blue is used for other text such as pull
genre to have an image or a series of images It is conventional for the image relating to quotes or even for the clothes the cover
placed along the top of the page in order to the double page spread article to be artist is wearing. So, my double page
fill the gap. This inspired me to make mine placed on the left-hand side of the two spread is conventional to the genre
similar to this. So, my double page spread is pages. So, in my magazine the main because it meets the housetyle/colour
conventional to its genre because of the image relating to the double page spread schemes used.
image placed along the top. is placed on the left-side.