1. Your Church Online

6. Create a clear path for guests

8. Create a clear path for guests

9. Your first impression

10. Give them a sample of who you are

16. What do your members want?

20. People won’t filter through a text heavy page

22. People won’t filter through a text heavy page

23. Service times and location need to be easy to find

37. More relevant to visitors

39. More relevant to visitors

40. Regulars will use it more

42. More relevant to visitors

43. Regulars will use it more

44. Consider decentralized updating with review

47. A traditional church shouldn’t have a grungy website

49. A traditional church shouldn’t have a grungy website

50. If you’re not multi-cultural, your pictures shouldn’t be either

52. A traditional church shouldn’t have a grungy website

53. If you’re not multi-cultural, your pictures shouldn’t be either

54. Can you deliver on what you promise?

56. A traditional church shouldn’t have a grungy website

57. If you’re not multi-cultural, your pictures shouldn’t be either

58. Can you deliver on what you promise?

59. Know your voice

66. Do you need a mobile site?

68. Do you need a mobile site?

69. Are you using flash?

73. Go where they are

75. Go where they are

76. Makes it easier for them to share your church

78. Go where they are

79. Makes it easier for them to share your church

80. A way to push people back to your website

82. Places (iPhone/iPod) Claim your place Lets you do updates Edit information Eventually your main page

83. Custom tab Similar to a splash page Requires HTML knowledge

86. If you’re already doing video, why not put it on YouTube? Let’s you become part of the media stream and makes it easy for people to share

88. jerod@churchjuice.com

89. 800.879.6555

90. Web: www.churchjuice.com

91. Twitter: @churchjuice

93. Why Give a Tweet? Social Media and Church Communications

95. It’s a culture shift to being:

96. Accessible

97. Transparent

98. Listening

99. Personal

100. Authentic

102. It’s not an arm of your ministry. It is your ministry.

103. It’s a new way to … research, recruit, network, develop projects, care, everything.

105. It’s not an arm of your ministry. It is your ministry.

106. It’s a new way to … research, recruit, network, develop projects, care, everything.

107. It’s NOT an extra task. Or an add on. It’s a mindset. It reshapes your job.

109. 1 of 8 married couples in US met on social media.

110. In 2009, Boston College stopped giving e-mail addresses to freshmen.

111. Social media has overtaken porn as #1 activity online.

112. IfFacebook were a country, it’d be the 3rd largest.

113. To reach 50 million users, it took

114. Radio: 38 years

115. TV: 13 years

119. If you resist it, you’re missing a chance to reach people.

121. If you resist it, you’re missing a chance to reach people.

122. Jesus went to people where they were.

123. So social media is important…but what strategy makes sense for YOU?

124. People in your congregation are already there.

125. If you resist it, you’re missing a chance to reach people.

128. 17% -- 25 & younger

129. 74% -- 26-54

131. 17% -- 25 & younger

132. 74% -- 26-54

133. 9% -- 55 & older

134. 40% -- 25 & younger

135. 53% -- 26-54

137. Let’s Get to Know These Users *Jan 2011 Infographic from DigitalSurgeons

139. You follow people/organizations. You ‘subscribe’ to get updates from users – like a personalized news scroll.

141. @username: Reply to someone or tag someone in a tweet

142. #hashtag: creates a feed and helps in search

144. Twitter Examples: Granger Community Church

145. Twitter Examples: Park Community Church

146. Other Twitter Uses Follow people you like. And their followers. Get local (nearbytweets.com) Have your pastor tweet Prayer list In-service tweeting Give the church staff a face/identity Utilize as an on-phone update system for volunteers Research: “Anybody remember that TV show’s name?”

148. Sent messages to group members inbox.

149. More privacy settings

152. Two Things to Be on Facebook Be the sandbox.

155. What does your audience expect from you?

156. How do they want to engage?

157. What can you do besides telling them about you?

158. Want to be the Sandbox? Ask questions

159. Empower your community

160. Solve a problem.

161. Post Daily. Even on Weekends

163. Facebook Examples: LifeChurch.tv

164. Facebook Examples: LifeChurch.tv

165. Facebook Examples: LifeChurch.tv

167. Facebook, Twitter

168. Video sharing: YouTube, Vimeo, Tangle

169. Picture sharing: flickr

170. Blog

171. RSS Feed

172. Email

173. Texting

175. You set the price.

176. Incredible ability to focus.

177. Great cost-per-result.

178. Tips:

179. Show faces.

180. Make a tie-in.

181. Solve a problem.

184. Find your niche/identity

185. What is expected from your brand?

188. Be authentic to who you are.

189. You will lose some control.

191. Be authentic to who you are.

192. You will lose some control.

194. Be authentic to who you are.

195. You will lose some control.

196. Keep things up to date.

197. It takes a commitment.

198. If you’re going to do it, do it right.