Automating Google Workspace (GWS) & more with Apps Script
Hipster Learning II, AEJMC 2013
1. Hipster Learning
Cindy Royal, Ph.D.
School of Journalism and Mass Communication
Texas State University
cindyroyal.com
Find this presentation at slideshare.net/cindyroyal
Accompanying video at youtube.com/watch?v=-DwXWXyQot8
2. Hipster Learning
• Students must learn current concepts,
but also must be prepared to grasp new
ideas and apply them in their
workplaces
• Today's students are preparing for jobs
that don't exist yet, and graduates are
expected to be immediately productive
in defining and shaping these new
roles.
• Social media editors
• Community managers
• Programmer/developer roles in
communication companies
• Communicators in tech-related companies
3. Questions
• How can students best prepare to work in an environment
that requires flexibility and innovation?
• How can we help students develop a mindset for learning
rather than an emphasis on specific tool training or a
particular skill set?
• How can anyone apply this model throughout a career?
4. Realities
• Computers will be a part of any media career and most
other careers
• Social media is not just something you do for fun.
• People will get information in a variety of embedded and
atmospheric ways.
• Data, data everywhere.
• Game dynamics will inform
storytelling.
• Things change. Rapidly.
10. Experience Learning
HTML/CSS, Drupal, JQuery,
VIDI, Google Chart Tools,
ManyEyes, HighCharts.com,
Google Earth and various
visual tools to work with
multimedia including
Photoshop, iMovie, Premiere
Pro and Final Cut
11. General Curriculum Approach
• Courses cover the realm of conceptual/theoretical to basic
skills to advanced tech
• Balance emphasis on communication, design and
development in projects
• Engagement with social media; blogs, Twitter,
Facebook…
• Attention to current events in tech
• Focus on judgment, problem-solving and troubleshooting
• A digital media emphasis: centers, projects, events
• Faculty development
• Professional community ties
13. Graduate Curriculum
• Issues in New Media
• Online Media Design
• Advanced Online Media
• Content Management
Systems
14. Megan Kilgore
• Digital Marketing Manager, Capital Area
Food Bank
• Grad at TXST
Anna Tauzin
• Manager of Digital Innovation,
National Restaurant Association
• Here in DC, after completing
master’s at American University
• Undergrad TXST
16. Radical Curriculum Proposal
• Flip the curriculum. Teach digital, integrate traditional skills.
• Curriculum must include:
• Programming concepts
• Web design and development
• Mobile Development
• Data and data visualization
• Programming for content
management systems
17. Radical Curriculum Proposal
• Journalism is a specialized used of many fields
• Computer Science ≠ Web Development
• Design is a key element in being able to communicate
effectively
• Data, data, data
• Knowledge of statistics
also important
• Need for different
teaching methods
• Reach different audiences
• Rise of learn-to-code movement
• Jobs for people with these skills!!!
18. Radical Curriculum Proposal
• If we don’t move aggressively and efficiently toward this:
• Journalism curricula will increasingly grow irrelevant
• Someone else - another department, organization – is
going to fill that space
• Students won’t have the 21st century communication
skills they need to be successful in their careers
• Communication is two-way - connecting and sharing.
And providing meaning to data and information. This
needs to be the foundation of any media curriculum.
19. Maira Garcia
• Statesman, Social Media Editor
• Now Web Producer at
The New York Times
• Undergrad and Grad at TXST
Jackie Baylon
• Digital First Media, NYC,
News Producer
• Undergrad TXST
20. Shannon Delaney
• Digital Marketing Coordinator,
MOSAK Advertising and Insights
• Grad at TXST
Josh Shepherd
• Interactive Manager and Strategist,
MOSAK Advertising and Insights
• Grad at TXST
21. Jordan Viator Slabaugh
• Interactive Communications Manager,
Spredfast
• Previously, Director of Social Media,
Convio
• Undergrad and Grad at TXST
Andrew Waldrup
• Product Manager, Spredfast
• Previously Social Support, also Culture
Evangelist
at Gowalla
• Undergrad TXST
22. Nicole Martinez
• Social Media Specialist,
HomeAway
• Grad at TXST
Mairin Heard
• Social Media Specialist,
HomeAway
• Undergrad and Grad TXST
23. Ashley Hebler
• Junior Front-End Web Developer,
Volusion
• Grad at TXST
Doug Seliger
• Junior Developer,
Mason-Zimbler
• Undergrad & Grad at TXST
24. Haley Peck
• Front-end Web Developer,
Blackbaud
• Undergrad at TXST
Matt Slabaugh
• Interactive Designer,
Sparksight
• Undergrad at TXST
25. Dee Kapila
• Digital Strategist/Technology Consultant,
The University of Texas
• Grad at TXST
Kristin McCasland
• Web and Social Media Editor,
Rice University
• Undergrad and Grad TXST
26. Megan Kilgore
• Digital Marketing Manager, Capital Area
Food Bank
• Grad at TXST
Anna Tauzin
• Manager of Digital Innovation,
National Restaurant Association
• Here in DC, after completing
master’s at American University
• Undergrad TXST
27. Sarah Garcia
• SXSW, Interactive Programming
Coordinator
• Undergrad and Grad TXST
Andrew McNeill
• SXSW, Festival Coordinator
• Also Staff Writer, 48 Min of Hell blog
• Undergrad TXST
28. Jon Zmikly
• Senior Lecturer, TXST
• Grad TXST
Dale Blasingame
• Lecturer, TXST
• Was Social Media Director, LeadHub
• Undergrad and grad, TXST
29. Thank You!
Find this presentation at slideshare.net/cindyroyal
Accompanying video at
youtube.com/watch?v=-DwXWXyQot8