Returning for its third successive year, Armoured Vehicles Asia 2011 is the perfect place to benchmark and exchange information on optimising planning and delivery of armoured vehicle programmes in the Asia region. Taking place 19th-21st October in Singapore, the event provides delegates with the opportunity to learn how Asian nations are modernising their armoured vehicle fleets, as well as gain insight into different procurement methodologies used throughout the region. View the full agenda at www.ArmouredVehiclesAsia.com

1. Visit our website
for Exclusive Content Downloads
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3rd Annual www.ArmouredVehiclesAsia.com
Developing Survivability, Mobility and Lethality
Capabilities for Asian Armoured Vehicle Fleets
Post-Conference Focus Day: Friday 21st October 2011
Main Conference: 19th-20th October 2011 Top Asian
Swissôtel Merchant Court, Singapore Military Speakers Include:
Lieutenant General Jagath Jayasuriya
Commander
Attend Armoured Vehicles Asia in order to: Sri Lankan Army
Lieutenant General Dalip Bhardwaj (Ret’d)
n Develop your network of key Asian military decision makers: Speakers and delegations Former Director Mechanized Forces
from Singapore, Korea, India, Malaysia, Thailand and Indonesia will be highlighting Indian Army
their procurement priorities and investment plans Major General Dato’ Pahlawan
Dr. William R. Stevenson
n Uncover major Asian armoured vehicle requirements: Discover where Asian militaries
Director
are prioritising spending. Benchmark the standing of your products against your peers and Malaysian Institute of Defence and
how they fit with major selection criteria Security
n Improve your relationships with key local industrial partners: Maximise your chances Major General Surasit Thanadtang
of success in the Asian market by developing new contacts with regional industrial Director General, Strategic Studies Center
organisations. Make sure you have the inside track on this major procurement priority Royal Thai Armed Forces
n Leverage the success of international expert speakers: Our panel of vastly Brigadier General Junias Tobing
experienced military/government professionals will share best practice and lessons learned. Chief of TNI Center for Strategic Studies
Show how you’ve helped your existing customers overcome their challenges and how you Indonesian Ministry of Defence
can share these benefits with new Asian partners Mr. Yonghwan Kim
International Cooperation Director, Defense
n Develop confidence in your market forecasts: Ensure that your business and your offering Agency for Technology and Quality (DTaQ)
are best placed to meet key market demands. Identify the trends, know the requirements and Korean Ministry of Defence
meet the decision makers so your strategy evolves in precisely the right way
Armoured Vehicles Asia is bigger and better than ever. What’s New for 2011? International Armoured
• More local decision makers: Speakers and delegations from Singapore, Korea, Vehicle Experts Include:
India, Malaysia, Thailand and Indonesia
Major General Salvatore Farina
• More international experts: A panel of all new speakers, coming to share best Deputy Chief, Department of Military Policy
practice in the design, development, procurement and operation of armoured vehicles and Planning
• More solution providers: Meet a great range of regional and international solution Italian Defence General Staff
providers who are active in this rapidly expanding market NAME WITHELD FOR SECURITY REASONS
Head of Survivability
Israeli Ministry of Defence
Request Your Complimentary VIP Pass:
General and Flag Officer 1 Star and above are invited as VIP guests Ted Maciuba
Deputy Director, Mounted Requirements
US Army Manoeuvre Centre
Sponsors & Exhibitors: Major Steen Holm Iversen
Chief of Lessons Learned, Combat
Development Centre
Danish Army
“An ideal combination of regional
knowledge and global best practice
presentations; a formidable conference
not to be missed.”
Dr Tim Huxley, Executive Director,
THE INTERNATIONAL INSTITUTE FOR
STRATEGIC STUDIES (IISS) – ASIA
Register online at Web: www.ArmouredVehiclesAsia.com
or contact us at +44(0)20 7368 9300 or armouredvehicles@iqpc.co.uk

2. 3rd Annual
Developing Survivability, Mobility and Lethality
Capabilities for Asian Armoured Vehicle Fleets
19 - 21 October, 2011 | Swissôtel Merchant Court, Singapore
Dear Colleague,
6 KEY REASONS WHY YOU CAN’T
AFFORD TO MISS ARMOURED
With traditional defence markets offering reduced opportunities compared to previous VEHICLES ASIA 2011:
years, it is undeniable that emerging markets are crucial to long-term growth.
That’s why Armoured Vehicles Asia comes at an absolutely decisive time, delivering a 1 The most senior, the most qualified, the
high-value event that will introduce you to a host of potential customers and offer prospects most experienced and the most important
of new contracts and long term partnerships in the region. Asian military speakers that you’ll find
at any event
Building upon the success of our first two years, we have greatly expanded the experience,
seniority and size of our local speaker panel. Experts from Singapore, Korea, India, 2 Representation from the Asian nations
that are actively investing in
Malaysia, Thailand and Indonesia will be joining us to share their insights into the
development of armoured vehicle requirements. armoured vehicle systems, including:
Singapore, India, Malaysia, Korea,
This range of authority and insight is not available anywhere else. It’s a perfect opportunity Indonesia and Thailand.
to hear first-hand what technologies are being prioritised for investment, as well as to
3
understand the thinking behind these upcoming procurements and the major factors driving Meet local industry partners, a crucial
these investments. element of any potential deal in supplying
Asian militaries. Find out who you need
We are also bringing along a greatly expanded panel of international speakers. Many have to work with and how you need to
been specifically requested by our Asian delegations and will be there to highlight specific work with them
successes and lessons learned in the programme management and operation of highly
Expanded international speaker panel
survivable, mobile and lethal armoured vehicle systems.
4 - more experts, higher ranking, more
Key themes throughout the event will include achieving the right balance of knowledge. Leverage their success and be
capabilities, integrating new technologies within legacy platforms, developing indigenous there as Asian militaries seek to capitalise
industry capacities with the help of international partners and understanding the operational upon their previous experiences
context in which ground combat systems will be deployed.
5 Participate in critical discussions that Asian
militaries have told us are priorities for
Armoured Vehicles Asia will truly advance your knowledge of the Asian armoured vehicles
market and give you the contacts and the confidence to pursue new business in an exciting them: balancing mobility, survivability
and dynamic region. and lethality, boosting the efficiency of
through life support, responding to
I look forward to welcoming you to Singapore in October. operational threats and creating a
coherent force-development plan
Yours Sincerely,
- 6 Showcase your solutions to an
to the post
P.S. Sign up cus Day on
audience of interested customers:
Asian nations are boosting defence
Fo
conference
r to enhance
budgets. They want new technology.
21st Octobe xperience They have requirements that need to be
e
your learning age 3 for
met. Can you afford not to keep your
p
onsite - see
Keith Mallon business front of mind at all times?
more details
Event Director
Armoured Vehicles Asia 2011
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Vehicles
2 Register and pay by 8th July and save up to $1049 USD!

3. 5 Reasons Why You Should Sponsors & Exhibitors
Sponsor Armoured Vehicles Asia Sponsors:
DSM Dyneema for Personal & Vehicle
1
Raise your profile and position yourself as the global product leader to take Protection
DSM Dyneema is the inventor and
advantage of major current and future Asian armoured vehicle investment manufacturer of Dyneema®, the world’s strongest fiber™. Dyneema® is an ultra-
programmes reliable polyethylene fiber that offers maximum strength combined with minimum
2 You will have access to 150+ military and industry decision makers at our weight, and is finding an ever-increasing array of uses in the high-performance
demanding life protection sector. In the ballistic protection sector, Dyneema® is
conference, making this the most important, dedicated armoured vehicle available as unidirectional sheet (UD). In this sector, key applications for Dyneema®
event in Asia are highly diverse and range from bullet-resistant vests to helmets and anti-ballistic
3
protection for military and police vehicles. All personal and vehicle protection
Three full days of networking opportunities with key Asian and international applications using Dyneema® UD benefit from its unique combination of light weight
military decision makers providing you with unparalleled face-to-face time and high protective ability. Panel armoring with Dyneema® UD for vehicles offers
with potential new customers. improved design flexibility, as panels can be custom-shaped. Dyneema® UD is a light
4
weight, cost effective alternative to metal armoring to protect occupants from direct
Tailor made sponsorship packages enabling you to competitively position your fire, landmine and improvised explosive device (IED) threats. The lower weight of
brand and increase awareness of your product or service to your target market solutions based on Dyneema® UD improve the vehicle’s performance and payload,
5
and facilitates easier installation of the armor
A strictly enforced end-user to vendor ratio, creating a more intimate
environment for networking and knowledge sharing
Solutions that our Asian military audience has said they specifically The Italian Iveco - Oto Melara Società Consortile a r.l. (in short: CIO) was
need to see new innovations from include such categories as: established in 1984. The CIO consists of an equal participation (50% - 50%)
between Iveco and Oto Melara. IVECO Defence Vehicles (belonging to FIAT
Industrial) acting as responsible for engines, gears and all the automotive portion, as
n
Armoured Vehicle Platform n
Integrated Turret and Lethality Solutions well as the hull and final integration of Wheeled Armoured Vehicles. OTO MELARA
Manufacturers/Prime Contractors n
Situational awareness and C4ISR
S.p.A. (belonging to Finmeccanica) acting as responsible for weapons and fire control
systems, as well as the hull and final integration of Tracked Armoured Vehicles. Both
n
Survivability and Protection solutions n
Through life support and maintenance Companies have more than one century of experience in Defence Systems and
excellent skills in the field of protection against direct fire, mines and IEDs. Exploiting
the competences of the two Partners, the mission of the CIO is the Design,
Production, Marketing and Sales, After Sales Services of high performances
Who attended Armoured Vehicles Asia 2010? Armoured Vehicles, either Tracked and Wheeled. The CIO main workshops are
allocated in Italy and Spain and, exploiting the resources of the two Partners, the CIO
Attendees Singapore 32% n Switzerland 4% n
Armoured Vehicles are backed by world-class support.
by country:
UK 12% n Turkey 4% n FNSS Savunma Sistemleri A.S. is a leading manufacturer and
supplier of armored combat vehicles and weapon systems for
Germany 8% n Australia 2% n the Turkish Armed Forces and Allied Armed Forces. FNSS is a
Denmark 8% n France 2% n Turkish based joint venture company between Nurol Holding of
Turkey and BAE Systems.
India 6% n Hong Kong 2% n Its extensive production line consists of a universal family of tracked and wheeled
Armored Combat Vehicles and Combat Utility Vehicles and production of turrets and
South Korea 6% n Libya 2% n weapon stations. Besides manufacturing new vehicles, FNSS is also capable of
Malaysia 4% n Sweden 2% n upgrading and modernizing M113 family of vehicles.
The company has the capability to meet the specific configuration requirements of
Indonesia 4% n USA 2% n its customers by incorporating variety of weapon stations and mission systems
tailored to meet their operational requirements.
Caring to its modern production facilities, expertise and comprehensive quality
assurance system, the company is able to offer high quality products and integrated
logistics support services to its customers.
Primary Defence Attache 13% n Director 19% n
Job Titles: Assistant Chief of 3% n Engineer 13% n
Command Staff Head of Combat 9% n
Chief System 6% n Branch
Integration Officer High Commissioner 3% n
Army Commander 9% n Senior Technical
Deputy Chief 3% n Officer 6% n
of Army Staff Special Project Exhibitors:
Deputy Program 3% n Officer 6% n
01dB-Metravib (Areva Group) is focused
Manager System Manager 6% n on highly demanding products designed
for threat detection and localisation trough the PILARw product range. Not
only gunshots, but also RPGs, mortars, can be detected from the sound and
accurately localised. In addition, PILARw provides calibre identification as well
Below is an example of some sample packages which are designed to be multi functional across the as grid coordinates of the threat allowing presenting comprehensive tactical
above objectives. These are just examples because all of our sponsorship packages are specifically picture of hostile environment on a Battlefield Management System (BMS).
designed to meet your companies individual marketing and business development objectives. Therefore, the Armed Forces can efficiently take appropriate action when
facing potentially lethal threats and ambush situation. Our product range
Package Exhibition Associate Plenary Lead includes variants for FOBs protection, dismounted soldiers, and helicopters.
Exhibition 3x2m √ √ √ √ Find more information on www.01db-metravib.com/defense
Exhibition Passes
(No entry to conference but does include lunch) √ (2) √ (2) √ (2) √ (3)
Conference Delegate Passes √ (1) √ (2) √ (3)
Branding At Conference √ √ √ √
Pre Event Branding (Brochure) √ √ √ √
Customised Mailing √ √ √ √
Media Partners:
Wish List √ √ √ √
30-40 min Stream Speaking √ √ √
30-40 min Plenary Speaking √ √
30-40 min Focus Day Speaking √
1 day Conference Chair √
Drinks Reception √ If you are interested in sponsoring this event, please contact
Site Visit POA Nick Harragin at +44 (0)20 7368 9500 or
Workshop POA
armouredvehicles@iqpc.co.uk
Dinner POA
7 For more information, contact us directly: armouredvehicles@iqpc.co.uk

4. 3rd Annual 5 EASY WAYS TO REGISTER
Post-Conference Focus Day: Friday 21st October 2011
Web: www.ArmouredVehiclesAsia.com
Main Conference: 19th-20th October 2011 Email: armouredvehicles@iqpc.co.uk
Swissôtel Merchant Court, Singapore Phone: 0800 652 2363 or +44 (0)20 7368 9300
Fax: +44 (0)20 7368 9301
Post: your booking form to
IQPC Ltd.
REGISTRATION FORM 2nd Floor, 129 Wilton Road
London SW1V 1JZ
To speed registration, please provide the priority code located on the mailing label
TEAM DISCOUNTS*
My registration code is IQPC recognises the value of learning in teams. Groups of 3 or
more booking at the same time from the same company receive a
Please contact our database manager on +44(0) 207 368 9300 or at database@iqpc.co.uk quoting the 10% discount. 5 or more receive a 15% discount. 7 receive a
registration code above to inform us of any changes or to remove your details. 20% discount. Only one discount available per person.
Military & Book & Pay by Book & Pay by Book & Pay by Standard VENUE & ACCOMMODATION
Government ** 8th July 2011* 5th August 2011* 2nd September 2011* Pricing
q Main Conference and Focus Day (Save $449) (Save $349) (Save $249) (Save $99) Swissôtel Merchant Court
(Valued at $1698) $1249 $1349 $1449 $1599 20 Merchant Road
Singapore 058281
q Main Conference Only (Save $200) (Save $150) (Save $100) Tel: +65 6337 2288 | Fax: +65 6334 0606
$899 $949 $999 $1099 www.swissotel.com/singapore-merchantcourt
q Focus Day Only (Save $200) (Save $150) (Save $100) Travel and accommodation are not included in the registration
$399 $449 $499 $599 fee, however a number of discounted bedrooms have been
reserved at the Swissôtel Merchant Court Hotel. Please call the
hotel directly on Tel: +65 6337 2288 or email singapore-
Industry Book & Pay by Book & Pay by Book & Pay by Standard
merchantcourt@swissotel.com and quote booking reference
8th July 2011* 5th August 2011* 2nd September 2011* Pricing IQPC to receive your discounted rate. Prices start from S$320
q Main Conference and Focus Day (Save $1049) (Save $649) (Save $449) (Save $99) excluding taxes and breakfast. There is limited availability so we
(Valued at $4498) $3449 $3849 $4049 $4399 do encourage attendees to book early to avoid disappointment.
q Main Conference Only (Save $400) (Save $300) (Save $200) Swissôtel Merchant Court, Singapore is a luxury hotel ideally
located close to entertainment and dining hotspots such as
$2499 $2599 $2699 $2899
Clarke Quay, Boat Quay and Chinatown. The close proximity of
q Focus Day Only (Save $400) (Save $300) (Save $200) the MRT to the hotel makes Orchard Road, Raffles City, all major
$1199 $1299 $1399 $1599 tourist attractions and the financial hub at Raffles Place, within
easy reach. The 476 guest rooms and suites serve the demand of
All prices shown in US Dollars. Please contact armouredvehicles@iqpc.co.uk for further information all travellers and offer a choice of accommodation options. The
Business Executive floors offer luxurious rooms and suites with
*To qualify for discounts, payment must be received with booking by the registration deadline. Early booking discounts are not valid upgraded amenities, including an Executive Club Lounge.
in conjunction with any other offer.
Facilities include a choice of two restaurants, a bar, Amrita Spa &
** Military & Government discounted rates apply to serving military officers, government and university personnel only. Wellness, a free-form swimming pool, 24-hour gym, a column-
free ballroom and 4 function rooms.
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