SlideShare una empresa de Scribd logo
1 de 9
Descargar para leer sin conexión
SWOT ANALYSIS OF Timex,[object Object],Presented by,[object Object],Vignesh .C. J,[object Object],8uta45,[object Object]
INTRODUCTION,[object Object],Timex Industries is one of the India’s leading manufacturers of watches.,[object Object],The company was incorporated in July 1985 at Madras.,[object Object],In 1988 the company set up a manufacturing unit at Ahmadabad. ,[object Object],Company manufactures over 5 million watches per annum.,[object Object]
Why ???,[object Object],Strong brand name.,[object Object],Excellent reputation,[object Object],Loyal customers.,[object Object],Value for money.,[object Object]
STRENGTH,[object Object],Timex is currently India's largest-selling watch brand.,[object Object],Market segments with large potential: women, youth, children, sportsmen, the budget-conscious and, of course, the big spenders.,[object Object],Customer  satisfaction and Quality Assurance,[object Object],Customer value and offered after sales service in a showroom environment. Proper differentiation from other.,[object Object]
WEAKNESS,[object Object],It has lots of  product in watch.,[object Object], Above which don’t create brand equity to a particular brand.,[object Object],Current surveys reveal more focus on expansion than quality,[object Object],Can’t utilize properly the resources (domestic parts suppliers).,[object Object],  Distribution channel.,[object Object]
OPPORTUNITY,[object Object],Growth of Indian watch market is very fast & huge opportunity in organized watch market.,[object Object],Nearly 34 million watches are sold through market .,[object Object],The second-largest branded player in the Indian watch market , with a market share of around 7% & HMT remained into losses for last 6 years.,[object Object],Arrival of new technologies.,[object Object],Increase in demand.,[object Object],Rapidly expanding market.,[object Object]
THREATS,[object Object],Premium international watch brands such as Swatch, Esprit, Tissot, Citizen,  and Omega entered in India.,[object Object],Now that the Indian market is widely open to importations, it will be extremely difficult for the Indian players to maintain a sustainable growth.,[object Object],Too many players will dilute the market & the profit margin,[object Object],Mobile phones acting as substitutes of the watches.,[object Object],Competitors rising quickly,[object Object],Customer satisfaction level below competitors,[object Object]
SUGGESTIONS ,[object Object],Be first in market,[object Object],Establish the brand as quickly as possible,[object Object],Advertising heavily,[object Object],Advertisements based on local themes and reflect different environment.,[object Object],Create more awareness about the product,[object Object]
THANK YOU !!!,[object Object]

Más contenido relacionado

La actualidad más candente

American film industry
American film industryAmerican film industry
American film industryjphibbert1979
 
A Study of Sales & Distribution Mechanisms of Hindi Cinema
A Study of Sales & Distribution Mechanisms of Hindi CinemaA Study of Sales & Distribution Mechanisms of Hindi Cinema
A Study of Sales & Distribution Mechanisms of Hindi CinemaVishrut Shukla
 
Cinema history
Cinema historyCinema history
Cinema historyGalaalonso
 
Evolution of Indian Cinema- From It's Birth to Present
Evolution of Indian Cinema- From It's Birth to PresentEvolution of Indian Cinema- From It's Birth to Present
Evolution of Indian Cinema- From It's Birth to PresentDebayon Saha
 
History of Indian Cinema
History of Indian CinemaHistory of Indian Cinema
History of Indian Cinemadipaliparmar244
 
Presentation on indian cinema
Presentation on indian cinemaPresentation on indian cinema
Presentation on indian cinemaAbhishek Kumar
 
Television & News Industry: India
Television & News Industry: IndiaTelevision & News Industry: India
Television & News Industry: IndiaParul Gupta
 
Entertainment industry in india
Entertainment industry in indiaEntertainment industry in india
Entertainment industry in indiaDp Singh
 
Bollywood Quiz
Bollywood QuizBollywood Quiz
Bollywood QuizSameer003
 
The filmlinely quiz
The filmlinely quizThe filmlinely quiz
The filmlinely quizqfrathbtu
 
Satyajit Ray- Filmmaker
Satyajit Ray- FilmmakerSatyajit Ray- Filmmaker
Satyajit Ray- FilmmakerAnil Fernandes
 
History of british film industry
History of british film industryHistory of british film industry
History of british film industryStephWebb
 
Finance Dissertation on Indian Film Industry
Finance Dissertation on Indian Film IndustryFinance Dissertation on Indian Film Industry
Finance Dissertation on Indian Film IndustryAnkit Agarwal
 
Audio Visual Quiz Nov 19,2013
Audio Visual Quiz Nov 19,2013Audio Visual Quiz Nov 19,2013
Audio Visual Quiz Nov 19,2013Rakshit Sood
 
Evolution of Indian Cinema
Evolution of Indian CinemaEvolution of Indian Cinema
Evolution of Indian CinemaMainak Sinha
 

La actualidad más candente (20)

American film industry
American film industryAmerican film industry
American film industry
 
A Study of Sales & Distribution Mechanisms of Hindi Cinema
A Study of Sales & Distribution Mechanisms of Hindi CinemaA Study of Sales & Distribution Mechanisms of Hindi Cinema
A Study of Sales & Distribution Mechanisms of Hindi Cinema
 
Evolution of indian cinema
Evolution of indian cinemaEvolution of indian cinema
Evolution of indian cinema
 
Cinema history
Cinema historyCinema history
Cinema history
 
Evolution of Indian Cinema- From It's Birth to Present
Evolution of Indian Cinema- From It's Birth to PresentEvolution of Indian Cinema- From It's Birth to Present
Evolution of Indian Cinema- From It's Birth to Present
 
History of Indian Cinema
History of Indian CinemaHistory of Indian Cinema
History of Indian Cinema
 
Presentation on indian cinema
Presentation on indian cinemaPresentation on indian cinema
Presentation on indian cinema
 
Grease
GreaseGrease
Grease
 
Television & News Industry: India
Television & News Industry: IndiaTelevision & News Industry: India
Television & News Industry: India
 
Entertainment industry in india
Entertainment industry in indiaEntertainment industry in india
Entertainment industry in india
 
Bollywood Quiz
Bollywood QuizBollywood Quiz
Bollywood Quiz
 
Understanding cinema
Understanding cinema  Understanding cinema
Understanding cinema
 
The filmlinely quiz
The filmlinely quizThe filmlinely quiz
The filmlinely quiz
 
Satyajit Ray- Filmmaker
Satyajit Ray- FilmmakerSatyajit Ray- Filmmaker
Satyajit Ray- Filmmaker
 
Bollywood PPT
Bollywood PPTBollywood PPT
Bollywood PPT
 
Hollywood presentation
Hollywood presentationHollywood presentation
Hollywood presentation
 
History of british film industry
History of british film industryHistory of british film industry
History of british film industry
 
Finance Dissertation on Indian Film Industry
Finance Dissertation on Indian Film IndustryFinance Dissertation on Indian Film Industry
Finance Dissertation on Indian Film Industry
 
Audio Visual Quiz Nov 19,2013
Audio Visual Quiz Nov 19,2013Audio Visual Quiz Nov 19,2013
Audio Visual Quiz Nov 19,2013
 
Evolution of Indian Cinema
Evolution of Indian CinemaEvolution of Indian Cinema
Evolution of Indian Cinema
 

Destacado

A study on share prices of elgi & ranbaxy
A study on share prices of elgi & ranbaxyA study on share prices of elgi & ranbaxy
A study on share prices of elgi & ranbaxycjvicky
 
Swot Analysis
Swot AnalysisSwot Analysis
Swot Analysispreeti99
 
Swot analysis
Swot analysis Swot analysis
Swot analysis cjvicky
 
A Marketing Analysis of Four Brands of Watches: HMT, Titan, Swatch, TAG Heuer
A Marketing Analysis of Four Brands of Watches: HMT, Titan, Swatch, TAG HeuerA Marketing Analysis of Four Brands of Watches: HMT, Titan, Swatch, TAG Heuer
A Marketing Analysis of Four Brands of Watches: HMT, Titan, Swatch, TAG HeuerDr. Asokendu Samanta
 
Fastrack Marketing Presentation
Fastrack Marketing PresentationFastrack Marketing Presentation
Fastrack Marketing PresentationPratikshya Mishra
 
Michael Porter's model in Retail sector.
Michael Porter's model in Retail sector.Michael Porter's model in Retail sector.
Michael Porter's model in Retail sector.Shreedhar Bhat
 

Destacado (7)

A study on share prices of elgi & ranbaxy
A study on share prices of elgi & ranbaxyA study on share prices of elgi & ranbaxy
A study on share prices of elgi & ranbaxy
 
Swot Analysis
Swot AnalysisSwot Analysis
Swot Analysis
 
Swot analysis
Swot analysis Swot analysis
Swot analysis
 
A Marketing Analysis of Four Brands of Watches: HMT, Titan, Swatch, TAG Heuer
A Marketing Analysis of Four Brands of Watches: HMT, Titan, Swatch, TAG HeuerA Marketing Analysis of Four Brands of Watches: HMT, Titan, Swatch, TAG Heuer
A Marketing Analysis of Four Brands of Watches: HMT, Titan, Swatch, TAG Heuer
 
Fastrack Marketing Presentation
Fastrack Marketing PresentationFastrack Marketing Presentation
Fastrack Marketing Presentation
 
Volkswagen marketing ppt
Volkswagen marketing pptVolkswagen marketing ppt
Volkswagen marketing ppt
 
Michael Porter's model in Retail sector.
Michael Porter's model in Retail sector.Michael Porter's model in Retail sector.
Michael Porter's model in Retail sector.
 

Similar a Swot analysis

25596854 indian-wrist-watch-industry-competition-analysis-of-market-leaders
25596854 indian-wrist-watch-industry-competition-analysis-of-market-leaders25596854 indian-wrist-watch-industry-competition-analysis-of-market-leaders
25596854 indian-wrist-watch-industry-competition-analysis-of-market-leaderspradeepta1989
 
Retail Industry(Gp4)
Retail Industry(Gp4)Retail Industry(Gp4)
Retail Industry(Gp4)Pearl Arora
 
Timex case-study
Timex case-studyTimex case-study
Timex case-studyabidollari
 
Xylys case study solution
Xylys case study  solutionXylys case study  solution
Xylys case study solutionMustahid Ali
 
1764 121456-11-watch
1764 121456-11-watch1764 121456-11-watch
1764 121456-11-watchharwantsingh
 
Marketing reserch
Marketing reserchMarketing reserch
Marketing reserchguest24a3fa
 
Retail In India
Retail In IndiaRetail In India
Retail In IndiaRS Khurana
 
Overview Of Retail In India
Overview Of Retail In IndiaOverview Of Retail In India
Overview Of Retail In IndiaRS Khurana
 
PPT on Marketing and branding of Titan Products
PPT on Marketing and branding of Titan ProductsPPT on Marketing and branding of Titan Products
PPT on Marketing and branding of Titan ProductsRahul Jain
 
TITAN WATCHES- A case study
TITAN WATCHES- A case studyTITAN WATCHES- A case study
TITAN WATCHES- A case studySamriti Gosain
 

Similar a Swot analysis (20)

Presentation1
Presentation1Presentation1
Presentation1
 
Timex
TimexTimex
Timex
 
Promart corp ppt feb 2013 changes made
Promart corp ppt feb 2013 changes madePromart corp ppt feb 2013 changes made
Promart corp ppt feb 2013 changes made
 
Titan
TitanTitan
Titan
 
25596854 indian-wrist-watch-industry-competition-analysis-of-market-leaders
25596854 indian-wrist-watch-industry-competition-analysis-of-market-leaders25596854 indian-wrist-watch-industry-competition-analysis-of-market-leaders
25596854 indian-wrist-watch-industry-competition-analysis-of-market-leaders
 
Retail Industry(Gp4)
Retail Industry(Gp4)Retail Industry(Gp4)
Retail Industry(Gp4)
 
Timex case-study
Timex case-studyTimex case-study
Timex case-study
 
Xylys case study solution
Xylys case study  solutionXylys case study  solution
Xylys case study solution
 
Watches
WatchesWatches
Watches
 
BIG BAZAR
BIG BAZARBIG BAZAR
BIG BAZAR
 
1764 121456-11-watch
1764 121456-11-watch1764 121456-11-watch
1764 121456-11-watch
 
titan
titantitan
titan
 
Marketing reserch
Marketing reserchMarketing reserch
Marketing reserch
 
Retail In India
Retail In IndiaRetail In India
Retail In India
 
Overview Of Retail In India
Overview Of Retail In IndiaOverview Of Retail In India
Overview Of Retail In India
 
Titan watches
Titan watches Titan watches
Titan watches
 
Indian retail
Indian retailIndian retail
Indian retail
 
Titan final ppt
Titan final pptTitan final ppt
Titan final ppt
 
PPT on Marketing and branding of Titan Products
PPT on Marketing and branding of Titan ProductsPPT on Marketing and branding of Titan Products
PPT on Marketing and branding of Titan Products
 
TITAN WATCHES- A case study
TITAN WATCHES- A case studyTITAN WATCHES- A case study
TITAN WATCHES- A case study
 

Último

3.21.24 The Origins of Black Power.pptx
3.21.24  The Origins of Black Power.pptx3.21.24  The Origins of Black Power.pptx
3.21.24 The Origins of Black Power.pptxmary850239
 
AUDIENCE THEORY -- FANDOM -- JENKINS.pptx
AUDIENCE THEORY -- FANDOM -- JENKINS.pptxAUDIENCE THEORY -- FANDOM -- JENKINS.pptx
AUDIENCE THEORY -- FANDOM -- JENKINS.pptxiammrhaywood
 
Clinical Pharmacy Introduction to Clinical Pharmacy, Concept of clinical pptx
Clinical Pharmacy  Introduction to Clinical Pharmacy, Concept of clinical pptxClinical Pharmacy  Introduction to Clinical Pharmacy, Concept of clinical pptx
Clinical Pharmacy Introduction to Clinical Pharmacy, Concept of clinical pptxraviapr7
 
How to Make a Field read-only in Odoo 17
How to Make a Field read-only in Odoo 17How to Make a Field read-only in Odoo 17
How to Make a Field read-only in Odoo 17Celine George
 
How to Filter Blank Lines in Odoo 17 Accounting
How to Filter Blank Lines in Odoo 17 AccountingHow to Filter Blank Lines in Odoo 17 Accounting
How to Filter Blank Lines in Odoo 17 AccountingCeline George
 
How to Print Employee Resume in the Odoo 17
How to Print Employee Resume in the Odoo 17How to Print Employee Resume in the Odoo 17
How to Print Employee Resume in the Odoo 17Celine George
 
M-2- General Reactions of amino acids.pptx
M-2- General Reactions of amino acids.pptxM-2- General Reactions of amino acids.pptx
M-2- General Reactions of amino acids.pptxDr. Santhosh Kumar. N
 
Ultra structure and life cycle of Plasmodium.pptx
Ultra structure and life cycle of Plasmodium.pptxUltra structure and life cycle of Plasmodium.pptx
Ultra structure and life cycle of Plasmodium.pptxDr. Asif Anas
 
P4C x ELT = P4ELT: Its Theoretical Background (Kanazawa, 2024 March).pdf
P4C x ELT = P4ELT: Its Theoretical Background (Kanazawa, 2024 March).pdfP4C x ELT = P4ELT: Its Theoretical Background (Kanazawa, 2024 March).pdf
P4C x ELT = P4ELT: Its Theoretical Background (Kanazawa, 2024 March).pdfYu Kanazawa / Osaka University
 
Benefits & Challenges of Inclusive Education
Benefits & Challenges of Inclusive EducationBenefits & Challenges of Inclusive Education
Benefits & Challenges of Inclusive EducationMJDuyan
 
How to Show Error_Warning Messages in Odoo 17
How to Show Error_Warning Messages in Odoo 17How to Show Error_Warning Messages in Odoo 17
How to Show Error_Warning Messages in Odoo 17Celine George
 
How to Use api.constrains ( ) in Odoo 17
How to Use api.constrains ( ) in Odoo 17How to Use api.constrains ( ) in Odoo 17
How to Use api.constrains ( ) in Odoo 17Celine George
 
Drug Information Services- DIC and Sources.
Drug Information Services- DIC and Sources.Drug Information Services- DIC and Sources.
Drug Information Services- DIC and Sources.raviapr7
 
DUST OF SNOW_BY ROBERT FROST_EDITED BY_ TANMOY MISHRA
DUST OF SNOW_BY ROBERT FROST_EDITED BY_ TANMOY MISHRADUST OF SNOW_BY ROBERT FROST_EDITED BY_ TANMOY MISHRA
DUST OF SNOW_BY ROBERT FROST_EDITED BY_ TANMOY MISHRATanmoy Mishra
 
Education and training program in the hospital APR.pptx
Education and training program in the hospital APR.pptxEducation and training program in the hospital APR.pptx
Education and training program in the hospital APR.pptxraviapr7
 
Quality Assurance_GOOD LABORATORY PRACTICE
Quality Assurance_GOOD LABORATORY PRACTICEQuality Assurance_GOOD LABORATORY PRACTICE
Quality Assurance_GOOD LABORATORY PRACTICESayali Powar
 
Human-AI Co-Creation of Worked Examples for Programming Classes
Human-AI Co-Creation of Worked Examples for Programming ClassesHuman-AI Co-Creation of Worked Examples for Programming Classes
Human-AI Co-Creation of Worked Examples for Programming ClassesMohammad Hassany
 
General views of Histopathology and step
General views of Histopathology and stepGeneral views of Histopathology and step
General views of Histopathology and stepobaje godwin sunday
 

Último (20)

3.21.24 The Origins of Black Power.pptx
3.21.24  The Origins of Black Power.pptx3.21.24  The Origins of Black Power.pptx
3.21.24 The Origins of Black Power.pptx
 
AUDIENCE THEORY -- FANDOM -- JENKINS.pptx
AUDIENCE THEORY -- FANDOM -- JENKINS.pptxAUDIENCE THEORY -- FANDOM -- JENKINS.pptx
AUDIENCE THEORY -- FANDOM -- JENKINS.pptx
 
Clinical Pharmacy Introduction to Clinical Pharmacy, Concept of clinical pptx
Clinical Pharmacy  Introduction to Clinical Pharmacy, Concept of clinical pptxClinical Pharmacy  Introduction to Clinical Pharmacy, Concept of clinical pptx
Clinical Pharmacy Introduction to Clinical Pharmacy, Concept of clinical pptx
 
How to Make a Field read-only in Odoo 17
How to Make a Field read-only in Odoo 17How to Make a Field read-only in Odoo 17
How to Make a Field read-only in Odoo 17
 
Prelims of Kant get Marx 2.0: a general politics quiz
Prelims of Kant get Marx 2.0: a general politics quizPrelims of Kant get Marx 2.0: a general politics quiz
Prelims of Kant get Marx 2.0: a general politics quiz
 
Personal Resilience in Project Management 2 - TV Edit 1a.pdf
Personal Resilience in Project Management 2 - TV Edit 1a.pdfPersonal Resilience in Project Management 2 - TV Edit 1a.pdf
Personal Resilience in Project Management 2 - TV Edit 1a.pdf
 
How to Filter Blank Lines in Odoo 17 Accounting
How to Filter Blank Lines in Odoo 17 AccountingHow to Filter Blank Lines in Odoo 17 Accounting
How to Filter Blank Lines in Odoo 17 Accounting
 
How to Print Employee Resume in the Odoo 17
How to Print Employee Resume in the Odoo 17How to Print Employee Resume in the Odoo 17
How to Print Employee Resume in the Odoo 17
 
M-2- General Reactions of amino acids.pptx
M-2- General Reactions of amino acids.pptxM-2- General Reactions of amino acids.pptx
M-2- General Reactions of amino acids.pptx
 
Ultra structure and life cycle of Plasmodium.pptx
Ultra structure and life cycle of Plasmodium.pptxUltra structure and life cycle of Plasmodium.pptx
Ultra structure and life cycle of Plasmodium.pptx
 
P4C x ELT = P4ELT: Its Theoretical Background (Kanazawa, 2024 March).pdf
P4C x ELT = P4ELT: Its Theoretical Background (Kanazawa, 2024 March).pdfP4C x ELT = P4ELT: Its Theoretical Background (Kanazawa, 2024 March).pdf
P4C x ELT = P4ELT: Its Theoretical Background (Kanazawa, 2024 March).pdf
 
Benefits & Challenges of Inclusive Education
Benefits & Challenges of Inclusive EducationBenefits & Challenges of Inclusive Education
Benefits & Challenges of Inclusive Education
 
How to Show Error_Warning Messages in Odoo 17
How to Show Error_Warning Messages in Odoo 17How to Show Error_Warning Messages in Odoo 17
How to Show Error_Warning Messages in Odoo 17
 
How to Use api.constrains ( ) in Odoo 17
How to Use api.constrains ( ) in Odoo 17How to Use api.constrains ( ) in Odoo 17
How to Use api.constrains ( ) in Odoo 17
 
Drug Information Services- DIC and Sources.
Drug Information Services- DIC and Sources.Drug Information Services- DIC and Sources.
Drug Information Services- DIC and Sources.
 
DUST OF SNOW_BY ROBERT FROST_EDITED BY_ TANMOY MISHRA
DUST OF SNOW_BY ROBERT FROST_EDITED BY_ TANMOY MISHRADUST OF SNOW_BY ROBERT FROST_EDITED BY_ TANMOY MISHRA
DUST OF SNOW_BY ROBERT FROST_EDITED BY_ TANMOY MISHRA
 
Education and training program in the hospital APR.pptx
Education and training program in the hospital APR.pptxEducation and training program in the hospital APR.pptx
Education and training program in the hospital APR.pptx
 
Quality Assurance_GOOD LABORATORY PRACTICE
Quality Assurance_GOOD LABORATORY PRACTICEQuality Assurance_GOOD LABORATORY PRACTICE
Quality Assurance_GOOD LABORATORY PRACTICE
 
Human-AI Co-Creation of Worked Examples for Programming Classes
Human-AI Co-Creation of Worked Examples for Programming ClassesHuman-AI Co-Creation of Worked Examples for Programming Classes
Human-AI Co-Creation of Worked Examples for Programming Classes
 
General views of Histopathology and step
General views of Histopathology and stepGeneral views of Histopathology and step
General views of Histopathology and step
 

Swot analysis

  • 1.
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.