Search engine optimization may sound scary, but really it's not. It is just another internet marketi...

1. Seo: Take Your Site To The Top
Search engine optimization may sound scary, but really it's not. It is just another internet marketing
method; however, it does rely on a great number of factors and elements, all of which you must
understand. If you don't understand SEO, you could lose out on great advantages from its use. So
make sure you get started in learning all there is to know. These search engine optimization tips are
just perfect for those looking for a little more advice.
When setting up a page for SEO, avoid the temptation to set up text or links specifically to
manipulate search engines. For example, text that is the same color as the page background, text
that is invisibly tiny, or links that are only a few pixels wide, will set off alarms at the search engine.
These "black hat" methods can get your site banned entirely from the listings.
Don't put large amounts of information in the TITLE or META tags of a website. Putting large
numbers of keywords in these two areas of a page is a common tactic used by spammers. There is
evidence that websites that have lots of information in these tags are heavily penalized by Google
and other search engines.
The inclusion of a site-map page is crucial to any search optimization campaign. It allows you to
include more internal links, which can help boost your position in search results. It makes it easier
for search engines to find the most important (and relevant) pages on your site. Make sure to keep it
small with no more than 50 links on one site-map. As a plus, it makes it easier for the visitors you
already have to navigate your website.
Submit your site to major search engines. This may seem like it is an obvious step, but many site
owners believe that a search engine will link to you if someone searches a certain keyword. While
this may be true, you may not be the first on the list, or even on the first page. Optimize this strategy
by paying a small fee to the search engine, and get your site on top of the results.
Keep your content fresh. While having lots of content is important, it has to be up to date. A search
engine will track how frequently your site is updated and this has an effect on your rank in the
freshness category. Any form of change, whether it's a news article or a blog post, will help to boost
your rank.
If you have plans to start a new website in the future, buy the domain now. Most search engines
assign some weight to the age of domain when determining a site's page rank. So it is important to
buy the domain you want as early as possible. By doing this, when your website is complete, you will
have an aged domain, and it will be much easier to get a high search engine results page ranking.
Be satisfied with your own site. If you are not, you may be constantly changing the content, which
can confuse both search engines and readers. Find your niche and stick to it. Providing yourself with
the confidence and security of your well-established website can help you find what else you may
need to do to optimize it.

2. Use press releases to increase interest in
your website and to improve its rank. A well
written press release draws visitors to your
site. This alone will help your search engine
optimization, but the number of publishers
that use your press release, particularly
popular ones, will help your site rank better.
Your website may be good, but it's probably
not perfect. This something important that
you should realize about your own website
because it is what will help you to spot
troubles with your own site and then fixing
them. Spend time regularly tweaking your
site to increase traffic.
When setting up your site, it is important to add text links on the multiple pages. When using image
maps, links for images, or drop down menus, it is important to add text links because the spiders
need them to have something to follow. This is important when it comes to the way you rank on the
search engine results page.
Pay attention to where you links go and where your homepage is. If you have a suffix appended to
the URL for your homepage, such as "index.html", you could be harming your search engine
rankings. External links will most likely not include the suffix, while internal links will, which causes
the spiders to see fewer links to both locations.
Don't forget to include the keywords in your copy! If you use keywords in your title, description, alt
tags, etc. that don't appear in the copy, it is unlikely they will affectse your Page Rank. Use the
keywords in the copy as well, but make sure they're included in a way that reads naturally.
Optimize your HTML and not just your text. Search engines don't see the pages the same way
human users do, so just because it looks good on the outside doesn't mean it'll get ranked highly.
For example, using an
tag is a better choice than increasing the
font size with the tag, since now the search
engine will realize that text is a header.
To optimize your site's visibility on search

3. engines, keywords are the most important
thing you can focus on. Try especially to get
keywords in headlines and page titles, which
is where search engine bots place the most
emphasis. Naming every article and page
with a strong, keyword-driven title makes a
huge difference in search engine visibility.

4. Diversify and specialize your content to
expand your website into a metropolis of
fabulous information. If you have a few pages
with broad topics, you have less for the
search engines to index and readers won't
have a reason to read it since it won't have
much information. Many pages with very
topical information, give the search engines
more to look at and your audience something
videos for sale worth reading.
Look for ways to obtain the most competitive
keywords. You can do

5. http://www.volusion.com/start-an-online-busi
ness this with a main page that has a
considerable number of internal links. This
can also be achieved by including two or
more pages that share themed content,
which then will increase the ranking factor of
both pages.
If you are using a Java script for your drop
down menus on your website, think about
how to make this noticeable to search
engines. In order to best optimize it, be sure
to put text links on all your images in order
to help the spiders track down your site upon
any searches that are done.
Getting great results from a search query
isn't exactly rocket science, but it certainly
takes a little bit of guidance to get you going
on the right path. If you read, and now apply
the tips from this article you will be finding
the data on the web that you want more
easily.