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The Future of Digital Health
CES and Digital Health Summit Recap

CES & Digital Health Summit Recap

Proprietary & Confidential

1
http://www.flickr.com/photos/99771506@N00/2981387336/

Brave new world

In the new healthcare landscape, interoperability and elevating the
role of the doctor is critical.
CES & Digital Health Summit Recap

Proprietary & Confidential

2
1

Healthcare Providers
Rewards for outcomes,
not visits
Penalties for readmissions or
indications of poor care

2

Transition from providing
episodic to continuous care
Transition from providing
synchronous to
asynchronous care

Patients
Unprecedented access to
tools for health monitoring

Patients have more choices,
so customer experience
matters

Healthcare costs are more
transparent

Patients have more financial
incentive to manage their
health

CES & Digital Health Summit Recap

Proprietary & Confidential

3
3

Payers
Affordable Care Act

Costs are more critical to
manage with more patients
entering the system

4

Incentives are outcomes, not
visits
Must find a way to help
patients manage their
own health

Government
Blue Button is helping
standardize EHR data
New HIPPA rights
for patients
CES & Digital Health Summit Recap

Greater incentive to partner
with the private sector

Proprietary & Confidential

4
Near term:

Public and private partnership

Medium term:

Digital apps as prescribable

Long term:

Fully integrated devices, data and systems
CES & Digital Health Summit Recap

Proprietary & Confidential

5
We are becoming a society of track-o-holics

If you want to track it, there’s a device for you.

CES & Digital Health Summit Recap

Proprietary & Confidential

6
http://www.flickr.com/photos/41617436@N07/4148587707/

The tsunami of information is here

Raw data isn’t enough. What can we do to make it meaningful
to the user?
CES & Digital Health Summit Recap

Proprietary & Confidential

7
http://www.flickr.com/photos/57090894@N02/9617766509/

The race is on

How can we visualize data and create experiences that make
health exciting, and ultimately help drive better patient outcomes?
CES & Digital Health Summit Recap

Proprietary & Confidential

8
1

Simple

2

Personal

3

Empowering

4

Addictive and fun

CES & Digital Health Summit Recap

Proprietary & Confidential

9
http://www.flickr.com/photos/11821713@N00/8605877817/

Something to keep in mind

Healthcare is not something you do to the patient.
It’s something you do with the patient.
CES & Digital Health Summit Recap

Proprietary & Confidential

10
http://www.flickr.com/photos/45940879@N04/5743446095

The big takeaway

Patient engagement is the blockbuster drug of the century.

CES & Digital Health Summit Recap

Proprietary & Confidential

11
Thank you
Rachel Saidman, Chief Operating Officer
Danielle Spires, Senior Project Manager

www.comradeagency.com
CES & Digital Health Summit Recap

Proprietary & Confidential

12

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The Future of Digital Health

  • 1. The Future of Digital Health CES and Digital Health Summit Recap CES & Digital Health Summit Recap Proprietary & Confidential 1
  • 2. http://www.flickr.com/photos/99771506@N00/2981387336/ Brave new world In the new healthcare landscape, interoperability and elevating the role of the doctor is critical. CES & Digital Health Summit Recap Proprietary & Confidential 2
  • 3. 1 Healthcare Providers Rewards for outcomes, not visits Penalties for readmissions or indications of poor care 2 Transition from providing episodic to continuous care Transition from providing synchronous to asynchronous care Patients Unprecedented access to tools for health monitoring Patients have more choices, so customer experience matters Healthcare costs are more transparent Patients have more financial incentive to manage their health CES & Digital Health Summit Recap Proprietary & Confidential 3
  • 4. 3 Payers Affordable Care Act Costs are more critical to manage with more patients entering the system 4 Incentives are outcomes, not visits Must find a way to help patients manage their own health Government Blue Button is helping standardize EHR data New HIPPA rights for patients CES & Digital Health Summit Recap Greater incentive to partner with the private sector Proprietary & Confidential 4
  • 5. Near term: Public and private partnership Medium term: Digital apps as prescribable Long term: Fully integrated devices, data and systems CES & Digital Health Summit Recap Proprietary & Confidential 5
  • 6. We are becoming a society of track-o-holics If you want to track it, there’s a device for you. CES & Digital Health Summit Recap Proprietary & Confidential 6
  • 7. http://www.flickr.com/photos/41617436@N07/4148587707/ The tsunami of information is here Raw data isn’t enough. What can we do to make it meaningful to the user? CES & Digital Health Summit Recap Proprietary & Confidential 7
  • 8. http://www.flickr.com/photos/57090894@N02/9617766509/ The race is on How can we visualize data and create experiences that make health exciting, and ultimately help drive better patient outcomes? CES & Digital Health Summit Recap Proprietary & Confidential 8
  • 9. 1 Simple 2 Personal 3 Empowering 4 Addictive and fun CES & Digital Health Summit Recap Proprietary & Confidential 9
  • 10. http://www.flickr.com/photos/11821713@N00/8605877817/ Something to keep in mind Healthcare is not something you do to the patient. It’s something you do with the patient. CES & Digital Health Summit Recap Proprietary & Confidential 10
  • 11. http://www.flickr.com/photos/45940879@N04/5743446095 The big takeaway Patient engagement is the blockbuster drug of the century. CES & Digital Health Summit Recap Proprietary & Confidential 11
  • 12. Thank you Rachel Saidman, Chief Operating Officer Danielle Spires, Senior Project Manager www.comradeagency.com CES & Digital Health Summit Recap Proprietary & Confidential 12