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A New AV-TEST Study:
Search Engines as Malware Providers

Google vs. Bing: Search Engines Deliver
Infected Websites as Their Top Results
A detailed AV-TEST study
recently revealed that although
search engine operators such
as Google and Bing make a lot
of effort to avoid doing so, they
sometimes deliver websites
infected with Trojans and
similar malware among their
top search results. Other
search engines do an even
worse job.      Markus Selinger

It took the AV-TEST Institute
from the German city of
Magdeburg a total of 18
months to carry out a study that would                   being used to include websites containing
confirm its initial suspicion, namely that the           malware among the top search results delivered
best-known search engines Google and Bing are            to users. This exploitation of search engines is
                                                                          causing their operators to be
                                                                          tripped up by their very own
                                                                          systems. Behind the scenes, the
                                                                          operators      are     therefore
                                                                          working to solve the problem
                                                                          and are already filtering out a
                                                                          multitude of infected websites.
                                                                          Nevertheless, if Internet users
                                                                          choose to surf the web without
                                                                          good protection software, they
                                                                          are sure to be hit by such
                                                                          infections themselves at some
                                                                          point in time. The study carried
                                                                          out by AV-TEST between
                                                                          August 2011 and February
  The relationship between the websites examined and the                  2013 did indeed confirm this
  malware found seems harmless at first glance. If we factor in the       suspicion. During its study, the
  fact that Google processes around 2 to 3 billion search requests        institute investigated over 40
  every day, however, it becomes clear that hundreds of thousands
  of infected websites are delivered to users on a daily basis.

This document may be copied free of charge but the source must be stated and the AV-TEST GmbH logo must be displayed.   1
e


                                                                                           Norton Safe Web: Like many
                                                                                           other Internet security packages,
                                                                                           Norton, for example, also offers
                                                                                           an analysis tool that checks search
                                                                                           results in users’ browsers in real
                                                                                           time. Users are then shown a
                                                                                           corresponding warning in the case
                                                                                           of suspicious websites.



million websites delivered as search engine
                                                                           detection rate of these programs throughout
results.
                                                                           the year was 92.5 percent, which indicates
Very Complicated – Very Effective                                          that 7.5 percent of users are potential targets
                                                                           for malware attackers.
Malware developers are now putting more
                                                                           If a user relies on a good security program, the
and more effort into their work, for example
                                                                           detection rate can be as high as 100 percent.
in order to distribute their spyware programs
                                                                           You can find out which Windows products
or Trojans. They therefore exploit search
                                                                           provide such impressive detection rates for free
engines for their own purposes and sneak
                                                                           by visiting www.avtest.org/tests/home-user.
infected websites into the top results
delivered to users. The trick used by these
criminals is actually very simple: they first
                                                                           Google Is Better than Bing
create a multitude of small websites and blogs                             The study carried out by AV-TEST evaluated
before selecting the most frequently used                                  close to 40 million websites over a period of
search terms from top news stories and using                               18 months. A good 20 million of these
backlinks to optimise these terms for search                               websites were provided by Google and Bing in
engines. This process of optimising websites                               equal parts. The other websites examined in
for search engines, known as SEO (search                                   the test were accessed via the globally used
engine optimisation) for short, is used by all                             search engines Yandex, Blekko, Faroo, Teoma
major website operators to ensure that their                               and Baidu. The heavyweight of the search
sites are easier to find. The way to ensure that                           engines tested was the Russian system
a website is the quickest to be found is to                                Yandex, which provided over 13 million of the
achieve a place in the top ten search results                              websites investigated.
delivered by Bing or Google.
                                                                           Google achieved the best results in the study,
The study revealed that it was precisely those                             followed by Bing. Attention must, however, be
search results concerning the latest news that                             drawn to the fact that Bing delivered five times
particularly frequently contained malicious links.                         as many websites containing malware as
Users are the least suspicious in such cases and                           Google during the study. The Russian search
therefore quickly click on the links provided.                             engine Yandex even delivered 10 times as many
This extremely perfidious system works well,
                                                                              For more information, please visit
meaning that PCs with less reliable protection
                                                                              www.av-test.org.
software soon become infected. In 2012, the
test institute from Magdeburg constantly                                      The latest information on this test and
tested almost all of the security programs                                    other studies, as well as up-to-date spam
available on the market. The average                                          and malware statistics, can always be
                                                                              found on the AV-TEST GmbH website.

This document may be copied free of charge but the source must be stated and the AV-TEST GmbH logo must be displayed.   2
e


infected websites in comparison with Google.                               readers. Users can drastically reduce the
                                                                           likelihood of infection by keeping the software
All of the websites tested revealed a total of                             on their systems up to date. They can also
5000 potential pieces of malware. When fed                                 guarantee that they have the best possible
into calculations, this result only leads to a                             protection by additionally using high-quality
small overall percentage of infected websites.                             security software that is constantly updated.
Nevertheless, it is important to remember that
Google alone deals with a phenomenal total of
2 to 3 billion search requests worldwide every
day. If this total is factored into the
calculations, the total number of websites
                                                                           Magdeburg, Germany, 6th April 2013
containing malware found by the search
                                                                           Author: Markus Selinger
engine is enough to make your head spin!
                                                                           Please contact the team at AV-TEST GmbH if
Up-to-Date Systems Are More Secure                                         you have any questions.
                                                                           E-mail: presse@av-test.de
The infected websites mostly use malware
                                                                           Tel.: +49 (0)391 6075460
that exploits existing security vulnerabilities in
                                                                           Website: www.av-test.org
users’ software. These vulnerabilities normally
involve outdated browsers, old add-ons or
extensions and out-of-date versions of PDF


    Over 110 Million Pieces of Malware Are Already Active




    The current amount of existing malware is continuing to grow inexorably. In fact, AV-TEST
    most recently recorded as many as over 110 million pieces of malware in March 2013. This
    increase in malware is also resulting in a constantly growing number of infected websites.
This document may be copied free of charge but the source must be stated and the AV-TEST GmbH logo must be displayed.   3

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Avtest 2013 03-search_engines_malware_english

  • 1. A New AV-TEST Study: Search Engines as Malware Providers Google vs. Bing: Search Engines Deliver Infected Websites as Their Top Results A detailed AV-TEST study recently revealed that although search engine operators such as Google and Bing make a lot of effort to avoid doing so, they sometimes deliver websites infected with Trojans and similar malware among their top search results. Other search engines do an even worse job. Markus Selinger It took the AV-TEST Institute from the German city of Magdeburg a total of 18 months to carry out a study that would being used to include websites containing confirm its initial suspicion, namely that the malware among the top search results delivered best-known search engines Google and Bing are to users. This exploitation of search engines is causing their operators to be tripped up by their very own systems. Behind the scenes, the operators are therefore working to solve the problem and are already filtering out a multitude of infected websites. Nevertheless, if Internet users choose to surf the web without good protection software, they are sure to be hit by such infections themselves at some point in time. The study carried out by AV-TEST between August 2011 and February The relationship between the websites examined and the 2013 did indeed confirm this malware found seems harmless at first glance. If we factor in the suspicion. During its study, the fact that Google processes around 2 to 3 billion search requests institute investigated over 40 every day, however, it becomes clear that hundreds of thousands of infected websites are delivered to users on a daily basis. This document may be copied free of charge but the source must be stated and the AV-TEST GmbH logo must be displayed. 1
  • 2. e Norton Safe Web: Like many other Internet security packages, Norton, for example, also offers an analysis tool that checks search results in users’ browsers in real time. Users are then shown a corresponding warning in the case of suspicious websites. million websites delivered as search engine detection rate of these programs throughout results. the year was 92.5 percent, which indicates Very Complicated – Very Effective that 7.5 percent of users are potential targets for malware attackers. Malware developers are now putting more If a user relies on a good security program, the and more effort into their work, for example detection rate can be as high as 100 percent. in order to distribute their spyware programs You can find out which Windows products or Trojans. They therefore exploit search provide such impressive detection rates for free engines for their own purposes and sneak by visiting www.avtest.org/tests/home-user. infected websites into the top results delivered to users. The trick used by these criminals is actually very simple: they first Google Is Better than Bing create a multitude of small websites and blogs The study carried out by AV-TEST evaluated before selecting the most frequently used close to 40 million websites over a period of search terms from top news stories and using 18 months. A good 20 million of these backlinks to optimise these terms for search websites were provided by Google and Bing in engines. This process of optimising websites equal parts. The other websites examined in for search engines, known as SEO (search the test were accessed via the globally used engine optimisation) for short, is used by all search engines Yandex, Blekko, Faroo, Teoma major website operators to ensure that their and Baidu. The heavyweight of the search sites are easier to find. The way to ensure that engines tested was the Russian system a website is the quickest to be found is to Yandex, which provided over 13 million of the achieve a place in the top ten search results websites investigated. delivered by Bing or Google. Google achieved the best results in the study, The study revealed that it was precisely those followed by Bing. Attention must, however, be search results concerning the latest news that drawn to the fact that Bing delivered five times particularly frequently contained malicious links. as many websites containing malware as Users are the least suspicious in such cases and Google during the study. The Russian search therefore quickly click on the links provided. engine Yandex even delivered 10 times as many This extremely perfidious system works well, For more information, please visit meaning that PCs with less reliable protection www.av-test.org. software soon become infected. In 2012, the test institute from Magdeburg constantly The latest information on this test and tested almost all of the security programs other studies, as well as up-to-date spam available on the market. The average and malware statistics, can always be found on the AV-TEST GmbH website. This document may be copied free of charge but the source must be stated and the AV-TEST GmbH logo must be displayed. 2
  • 3. e infected websites in comparison with Google. readers. Users can drastically reduce the likelihood of infection by keeping the software All of the websites tested revealed a total of on their systems up to date. They can also 5000 potential pieces of malware. When fed guarantee that they have the best possible into calculations, this result only leads to a protection by additionally using high-quality small overall percentage of infected websites. security software that is constantly updated. Nevertheless, it is important to remember that Google alone deals with a phenomenal total of 2 to 3 billion search requests worldwide every day. If this total is factored into the calculations, the total number of websites Magdeburg, Germany, 6th April 2013 containing malware found by the search Author: Markus Selinger engine is enough to make your head spin! Please contact the team at AV-TEST GmbH if Up-to-Date Systems Are More Secure you have any questions. E-mail: presse@av-test.de The infected websites mostly use malware Tel.: +49 (0)391 6075460 that exploits existing security vulnerabilities in Website: www.av-test.org users’ software. These vulnerabilities normally involve outdated browsers, old add-ons or extensions and out-of-date versions of PDF Over 110 Million Pieces of Malware Are Already Active The current amount of existing malware is continuing to grow inexorably. In fact, AV-TEST most recently recorded as many as over 110 million pieces of malware in March 2013. This increase in malware is also resulting in a constantly growing number of infected websites. This document may be copied free of charge but the source must be stated and the AV-TEST GmbH logo must be displayed. 3