This document describes Cool-Tabs, a social media marketing platform. It allows brands to manage campaigns across social networks, maximize their presence, and increase conversions. Key features include apps to customize Facebook pages without coding, create promotions and contests on Facebook, Twitter, and Instagram, and manage campaigns from a single platform. It also provides pricing plans starting at $479 per month, examples of customized pages and campaigns, and touts its success in helping over 8,000 brands run social media campaigns.
3. Our platform "!
Increases conversion of fans into
customers.!
!
Maximise your presence in social
networks.!
!
Get followers from any device or
channel.!
!
Manage your data from a single
platform.!
!
Save the emails from your participants
so you can add to your CRM.
3
4. Our applications!
Apps to customize your
fan page
Create and manage multiple content tabs quickly and
easily, without writing a single line of code and getting a
professional and elegant result.
Apps to create
promotions and contests
on social networks
Inspire your fans or followers to share videos, photos
and content using our tools for promotions and contests.
Viralize your brand and increases quickly the number of
followers or fans on Facebook, Twitter and Instagram.
4
5. Customize your fan pages
Show content from other social profiles
on your Facebook page
Cool Tabs offers tools to help you
take advantage of all the synergies
that will provide social networking.
5
6. Customize your fan pages
Do you want to show external content on your fan page?
No problem! You can have anything you want integrated into your
Facebook page: maps, webs, videos, RSS…
You can even include a contact form
on your fan page so your fans can
reach you at any time.
6
7. Promotions and Contests
A social media campaign is es one of the most powerful tools used to increase the
loyalty of our fans and attract new followers. Also allow us to strengthen
brand communication and get online presence..
Cool Tabs offer you a complete set of applications so you can carry out any type of
contest on Facebook, Twitter and Instagram.
ü Contests
of photos, videos, stories ...
ü 1 question - 1 answer contests
ü Polls- Quizzes
ü Voting contests
ü Direct gift or sweepstakes
ü Give away discount vouchers
ü Promotions with distribution of free samples
ü Prize to "more viral user"
ü Contests on Instagram or Twitter
…
Visit all examples of our promotions and contests on our
Facebook page
7
8. Promotions and Contests
Low user
participation
What type of contests I can create on Facebook?
Drawing or
sweepstake
Choose your
favorite
Discount
voucher
1 question
1 answer
Invites
competition
Photography
competition
Video
contests
Writing
competition
Quiz
Ranking based
on scores
High user
participation
8
9. Promotions and Contests
What type of contests I can create on other social networks?
Instagram competitions
This kind of competition helps you to strengthen your brand on Instagram. Your
encourage users to participate uploading photos or videos and adding the
#hashtag you want.
The promo will be accessible from your own microsite and also from your
Facebook page if you want to get released more widely.
Twitter competitions
This kind of competition helps you to strengthen your brand on Twitter. Users
are asked to participate by tweeting something, adding the competition’s
#hashtag and quoting your page.
The promo will be accessible from your own microsite and also from your
Facebook page if you want to get released more widely.
9
10. Promotions and Contests
Advanced features:
Fraud co
n
trol
on prom
otions an
d
contest
voting
See statistics of
your promotion on
Google Analytics
,
Preview or
tab
w your re you
vie
t befo
ny.
contes
gle pen
in
pay a s
e of
Wide rang
themes
sibility to
or the pos
our
e up with y
com
t
own layou
Export to Excel
all statistics and data
of your contest
Possibility to enable
comments on
contributions
to the contest
Statistics and
monitoring
of users’ participation in
the contest (wall posts,
invitations to friends…)
Use your own
branding
Full customization
through custom CSS
Pre-validat
ion
option,
the possib
ility to chec
k
contributio
ns before
they are pu
blished
10
11. Promotions and Contests
Funcionalidades avanzadas:
Multicha
nnel
Publish y
our
promos
whereve
r
you wan
t (web,
microsite
, blog,…
)
Your promo on
several Facebook
pages
For the same price!
Fan Gate
Different content for
fans and non-fans of
a page.
Available in
multiple languages
according to the
user's profile on
Facebook
any
cess from
Ac
device
Twitter Cards
patible
100% com
devices
ith mobile
w
Decide what
information is
displayed on your
promo when tweeting
Facebook
h
Open Grap p
wn ap
Use your o
e of this
d make us
an
social
Facebook
protocol
11
12. Use your own application with our
White Label
Advantages of using White Label:
ü Install
the tabs on your fan page with your own Facebook application.
ü Access statistics for your tabs
(Google Analytics and Facebook Insights).
ü Change
the name of the application and all the icons.
ü Register
your application on the Facebook App Center and become visible on the search tool.
ü Customize the invitations
to participate that will be sent from the application.
ü Install
the campaigns on multiple pages of Facebook.
promos and campaigns : Allow you to show the promotion on another website
different from Facebook (corporate blog or website, landing page, microsite, etc …).
ü Multichannel
ü Eliminate
ü Highlight
ü There
all references to Cool Tabs at the top and at the bottom of your promo.
your branding.
is more conversion thanks to the exclusivity of the ap.
12
13. Pricing plans
We offer monthly plans (unlimited fans, or fan pages or
campaigns, or tabs.)
Payment in dollars or euros.
You can see in more detail the features of our price plans: Cool-tabs.com/en/prices
13
14. Pricing plans
We offer annual subscription with discount
Payment in dollars or euros.
You can see in more detail the features of our price plans: Cool-tabs.com/en/prices
14
15. Diamond Plan
The more recommended plan for a marketing or social media agency
and brands that manage their social profiles.
² White Label
included in all applications, both personalize the fan page as for creating promotions and
contests.
² Unlimited
number of tabs.
² Unlimited
number of fan pages.
² Unlimited
number of campaigns with the best application of Cool Tabs: Cool Promo White Label.
² Multi-user
Management.
² Monitoring
and statistics (Cool Stats 3.0 Essentials, Google Analytics, Facebook Insights).
² Monitoring the performance of all your fan pages.
² The
possibility to show the content in another website different from Facebook.
² Access
to all content applications to customize your fan page without references to Cool Tabs (maps,
websites, videos, RSS, contact forms, …)
² Prioritary
Support.
² Pay
using Paypal, credit card or bank transfer.
² Test without compromise for 15 days absolutely free. Includes a free campaign during the days of trial.
Diamond Plan price is 350€ / $479 per month.
Payment in dollars or euros.
You can see in more detail the features of our price plans: Cool-tabs.com/en/prices
15
16. Customize your fan page
Examples of custom Facebook tabs with our apps
Find more examples of content tabs on
our fan page.
16
17. Promotions and Contests
Examples of campaigns created and published with our White Label option
Find more demos of promotions and
contests on our fan page for examples.
17
18. Promotions and Contests
If you have no plan with Cool Tabs, you can make payment by app
individually.
Payment in dollars or euros.
You can see in more detail the features of our price plans: Cool-tabs.com/en/prices
18
19. Promotions and Contests
Discounts on packs of promotions and contests
²
10% discount when buying 5 app packs.
²
20% discount when buying 10 app packs.
²
30% discount when buying 15 app packs.
²
40% discount when buying 20 app packs.
These discounts will apply when the packs are made of promotions of the same type.
No expiry date or deadline to use these applications.
You can either order an application alone or else, order a pack from our URL:
Cool-Tabs.com/my/credits
19
20. Why Cool Tabs?
² More than 8.000 campaigns created successfully.
² 15.000.000 page views from January 2013 (more than
1.500.000 last month).
² 500.000 Facebook users visited our tabs last month.
² 500.000 Facebook users have participated in our
competitions from January 2013.
² These users sent 6.500.000 invitations to their friends for
them to participate in these contents and posted more than
500.000 posts on their Facebook walls.