1. 2011 State of
iThemes Address
By Cory Miller
Founder / CEO
@corymiller303
cory@ithemes.com
Friday, May 20, 2011
2. My goal today ...
To show you what
we’re all about
Friday, May 20, 2011
3. Looking back
How far we’ve come
Friday, May 20, 2011
4. The dream
What I wanted to build
Friday, May 20, 2011
5. What our team does
We climb and conquer
summits together
Friday, May 20, 2011
6. Our purpose & why we do it:
To make people’s
lives awesome
Friday, May 20, 2011
7. My role is ...
To lead the way
My personal goals are ...
To inspire our team to greatness
To innovate and be pioneers
To offer value to the world
To enjoy what I do & offer the same
To leave a lasting legacy
Oh, and to entertain sometimes
Friday, May 20, 2011
8. Our Team
Getting to know the team members
who serve you as you support us
Friday, May 20, 2011
9. iThemes
Building the most easy-to-use, beautiful themes on the planet
Chris Jean - team lead / code ninja
Brad Ulrich - designer
Justin Kopepasah - front-end developer
Cody Smith - designer
Friday, May 20, 2011
10. PluginBuddy
Building the most easy-to-use, and useful plugins
that help people do more with WordPress
Dustin Bolton - team lead / code ninja
Skyler Moore - developer
Josh Benham - support / developer-in-training
Ronald Huereca - developer
Jesse Clark - developer-in-training
Friday, May 20, 2011
11. WebDesign.com
Offering professional, practical training to
build your web design business ... right from your home
Benjamin Bradley - team lead / instructor
Justin Seeley - instructor / designer
Friday, May 20, 2011
12. AllureThemes.com
Joint venture with Lisa Sabin-Wilson to offer high-quality feminine themes
Lisa Sabin-Wilson - team lead / designer
Friday, May 20, 2011
13. Support Team
The frontlines for serving & helping our community solve
problems and answer questions about our work
Ronald van Weerd - team lead / support ninja
Sridhar Katakam - support / themes
Jeremy Trask - support / plugins
Our community - those who help out & pitch in!
Friday, May 20, 2011
14. Central Team
Serving all the brands, team and our community
Cory Miller - founder / CEO
Matt Danner - COO
Nina East - marketing director
Charleen Green - sales
Barbara Skelton - accounting
Brandon Irby - video intern
Friday, May 20, 2011
15. Our core values
and philosophies
What we’re all about
Friday, May 20, 2011
30. Objective #4: Always be improving
Evaluate & improve
what & how we do it,
in all ways, always.
Friday, May 20, 2011
31. Objective #5: Customer community centered
Love & serve our community
and make raving fans.
Friday, May 20, 2011
32. Objective #6: Show, tell, teach, sell
Be aggressive creative
guerrilla marketers for
our brands & products.
Friday, May 20, 2011
33. Objective #7: Scout new opportunities
Explore new ways & areas
to expand & diversify our
biz; innovate, test & refine
new ideas & products.
Friday, May 20, 2011
34. Objective #8: Work that doesn’t suck
Offer a creative, fun &
productive workplace
where people do fulfilling,
passionate work that matters.
Friday, May 20, 2011
35. Team Direction
What each brand is planning & doing
Friday, May 20, 2011
36. iThemes
Builder turned 1 last December
Chris Jean has been with us 3 years in Sept.
Hire Justin and Cody to amp up theme
production
4 themes in last two weeks
32 themes for Builder (and more coming!)
The roadmap (aka great things in store to make
it even better)
Friday, May 20, 2011
37. PluginBuddy
BackupBuddy 1.0 launched March 2010
BackupBuddy 2.0 launched this April
Only complete backup solution for WP
Now at 17+ plugins including DisplayBuddy series,
EmailBuddy, Contact Buddy, VidEmbed and more
AND ... 15+ more coming by year end!
Hired Ronald Huereca in April
LoopBuddy in the works
The roadmap
Friday, May 20, 2011
38. WebDesign.com
Benjamin Bradley full-time last July
Just hired Justin Seeley as new full-time instructor
Will be launching new Design track this summer
Over 250+ hours of training now (and more coming!)
May’s 4-Day WordPress Developer Course (highest
attendance yet)
Vibrant, active and helpful community in forum
The roadmap
Friday, May 20, 2011
39. AllureThemes.com
Launched in April 2011
Joint venture with Lisa Sabin-Wilson
Offer high-quality feminine themes
Offer designs on main WP frameworks including Builder
Friday, May 20, 2011
40. Support
Our best moderators have come as customers first and
be extremely helpful (Ronald, Sridhar, Jeremy)
Scattered throughout world (and in-office) to cover more
hours than we guarantee
Offering support, help and being available to do so ...
enabling our customers to do more, do better
Understanding not just specific problems but what our
customer wants to ultimately do so we can help them
achieve it
Offering iTips email newsletter to educate, provide value
to more people
Friday, May 20, 2011
41. Support
Our best moderators have come as customers first and
be extremely helpful (Ronald, Sridhar, Jeremy)
Scattered throughout world (and in-office) to cover more
hours than we guarantee
Offering support, help and being available to do so ...
enabling our customers to do more, do better
Understanding not just specific problems but what our
customer wants to ultimately do so we can help them
achieve it
Offering iTips email newsletter to educate, provide value
to more people
Friday, May 20, 2011
42. Company Wide
Attract the best, brightest & ‘right fit’ talent to our team
Continue to build our Affiliate network
Take our video production to the next level
Help build & promote Oklahoma City as a tech hub
Give back to our local community, our community & WordPress
Train in and build our culture
Recruit customer ambassadors
Continue to design / offer shirts for tribe
Continue to meet more of our customers face to face
Continue to underpromise and overdeliver; build more & more value
for community
Stay small ... while growing
Friday, May 20, 2011
43. 2011 State of
iThemes Address
By Cory Miller
Founder / CEO
@corymiller303
cory@ithemes.com
Friday, May 20, 2011