How to monetize mobile apps with PR-on-Wheels solutions

1. Monetization
of your App
Mobile Apps can increase your revenue!

2. Your Target
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Existing Clients
Prospective Customers
Local Media
Your Peers
Agents

3. The ARM Cycle

4. 6 Ways to Monetize

5. #1 Paid App
Simple! You Set the Price for the App,
and People buy
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Apple Keeps 30% of revenue
Customer for life… and they will expect
free upgrades

6. #2 Advertising
Need a lot of downloads to make sizable
money.
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Apt for Media companies and Publishers
The revenue: 30 cents to $1.5 USD per CPM
Multiple Ad formats are available
Popular Ad networks include InMobi, Admob…

7. An example of
Banner Ad in an
iPhone App

8. #3 In-App Purchase
Lots of Flexibility
 Different In-App Purchase types include
Tokens (Consumable) – Think of Games!
Upgrades – Unlock additional content / features
 Expect 1–5 conversions for every 100
downloads

9. Screenshot of In-App purchase

10. #4 Merchandizing
Sell related
products or
integrate an
ecommerce store

11. #5 Subscriptions
Apt for Publishers & Magazines
 In order to get new content, user must
subscribe for monthly / yearly subscription
 Expect 1–5 conversions for every 100
downloads

12. Monthly Subscription

13. #6 Sponsorship
“Brought to you by XXXX”
 Like Advertising – Companies pay you to
feature their product / service / promotion
 Have Direct deals with Sponsors

14. They work on Any Device

15. Ad Networks

16. Why Us?

17. Our Mobile apps are optimized for several
Monetization models
We provide extensive reach and profitability for our
clients with our mobile solutions.
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18. Some of our clients
We offer them Cloud / Mobile Solutions
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19. Our Team
App Developers
UI Designers
Competent Engineers with extraordinary
talent and passion for developing mobile
solutions. From iPhone and iPAD to Android
and Windows, we have developed impressive
apps with that generates high user loyalty.
Our artistic team produces finely
polished user interfaces to build a lasting
experience for the users. We bring the
apps to live with lovely colors, graphics
and use of touch & flick.
Strategy Advisors
App Marketers
We work closely with our advisors and
consultants who provide valuable
feedback and services on business
execution, value creation, social media
strategy, technology enhancements,
etc.
Our experienced mobile-app promotion
team understands the successful launch
strategy and user engagement
methodologies using mobile apps.

20. Development Cycle
Iterative Approach
We develop the solutions in multiple
iterations so that we are in line with
client’s expectations and needs.
Extensive Testing
Before we launch the app to the
app-store, we do rigorous testing
on real devices.
Continuous Support
After publishing the app, we will continue
to support you in developing new features
and making upgrades to your app.

21. Next Step
Visit us at
http://appkites.com

22. Contact us
We love to network with you!
Address
83/14 Arcot Road
Vadapalani
Chennai, INDIA
(Opp AVM Studios)
Phone
(91) 9962257775
(91) 44 64550681
Website
http://www.appkites.com
Email
seshukarthick@dimensionsco.com
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