The document provides an overview of the services offered by the advertising and marketing agency INNOVA. INNOVA specializes in branding, advertising, communication and marketing campaigns for clients in the Hispanic markets of the US and Latin America. The agency offers a full range of creative, marketing, digital media and production services including branding, design, social media, video production and printing. Key clients include major consumer brands in food, beauty, fashion and other industries.

1. Agency Presentation

2. Creativity
Strategies
Technology
Servi
Innovation distinguishes between a leader and a follower.
Steve Jobs

3. Values About Us Creativity Marketing MKT Online
Design Point of Sale Media Digital Media Printing
Production Models Clients Team Contact

4. CREATIVITY TECHNOLOGY
We generate innovative, modern and creative ideas, We guarantee the best state-of-the-art technology that
concepts and designs with the best resourceful strategies makes us more assertive while offering our Clients the
to benefit our Clients and the Community at large. most groundbreaking technological solutions.
STRATEGY SERVICE
We develop reliable communication and marketing INNOVAs’ commitment to provide excellence in quality
strategies that allow us to consider, review and research services is crucial. Our objective is to exceed our Clients’
the sensitive needs, interests and objectives of all factors expectations when they trust us with their business
that take place in the launching process of a product, brands, products and services.
brand or service.

5. INNOVA was founded in Mexico City in 1996. We serve foreign
corporations of great magnitude by placing their products on “top-
of the-shelf” and increasing their sales volume, through precise,
customized and profitable branding, advertising, communication and
marketing campaign.
INNOVA is an Advertising and Marketing Agency, specialized Our tailored and unique strategy proposals result from close
in business brands, products and services within the Hispanic communication, specific research and perfect understanding of all
factors that intervene in the launching of each of our Clients’ products,
Markets in USA and Latin America.
brands and services. We proudly offer exceptional professional quality
services supported by experience.
Our Mission is to adequately customize the needs of our Clients
following three fundamental factors:
Excellent Quality, Service and Price

6. Creativity
A unique and specialized creative approach
is the core of success.
We rely on trendy, intelligent and powerful
creative concepts that enable us to reach
unparalleled high positions on every Campaign,
while outlining the accurate total execution
and communication of each brand, product and
service, in the most professional and appealing
manner.
• Branding
• Printing
• TV
• Radio
• WEB

7. Marketing
Knowledge of targeted markets and
optimization of resources, enable us to
communicate powerfully, as we achieve success.
In today’s competitive market, we need more than just
creativity. We must be proficiently equipped with all
the modern and groundbreaking tools and marketing
solutions.
• Marketing Research
• Strategic Planning
• Implementation
• Management

8. MKT Online
New, modern and original technology has strong effects
in Consumers, resulting in major
global sales.
Modern technology is transforming the way we do business
worldwide. It is of vital importance to implement marketing
strategies via Internet and all Digital channels that contribute to
the overall sales optimization of our Clients’ brands, products and
services, while positioning recognition of them in the global arena.
•Research
•Strategic Planning
•Purchasing
•Management
•Analysis
•Search Engines

9. Design
Design is the most important step for strategy,
commercialization and marketing of any Brand, Product
or Service.
We guarantee successful commercial goals to each and every
Client by providing attractive, cost-effective and professional
customized designs, developed with the characteristics and needs
of the product, tied-in with assertive means of communication
and long term experience.
• Branding
• Packaging
• Editorial Design
• Illustrations
• 2D & 3D
• WEB

10. Point of Sale
Our Product is always the most important
Vendor in the Point-of-Sale. Therefore, its label
and packaging must be well-designed with
expert, professional and accurate style and the
most attractive POP materials.
Point-of-sale is where a Client determines more than
85% of his purchasing. Reason why we must rely on
specific communication targeted to attract consumer
attention and generate more sales.
• POP
• In-Store
• Promotion

11. Media
Trust on a professionally designed media plan, allows
the effective use of our resources and creates great
impact towards our targeted markets in a direct
manner.
When targeting certain markets, we must be aware of the
characteristics and specifications of each of our
Clients’ products, brands and services. We shall
implement a media plan tied-in with the messages
we are trying
to communicate.
• Research
• Strategic Planning
• Purchasing
• Follow-up
• Analysis

12. Digital Media
This type of media provides optimum and cost-effective results
within the less amount of time.
New and state-of-the art digital media provides great advantages and
strengths. Nowadays, we can send a direct message to a specific market,
with specific Consumers that are beyond doubt, interested in what we
have to offer.
• Research
• Strategic Planning
• Internet Advertising
• Mobile Platform
• Purchasing
• Follow-up
• Analysis

13. Printing
One of the most traditional and important areas in
advertising is printing. No job is too big or too small, our
equipment prints from a Flyer to an Art Book.
INNOVA has wide knowledge and experience in printing.
We offer state-of-the-art technology and excellent quality.
Our printing techniques present all possible “green solutions”
with environmental products.
• Offset
• Digital Printing
• Large Format Printing

14. Production Steve Lynch
Thanks to our strategic alliances, INNOVA offers its
Client’s a versatile multi-media production service.
Our professional Production Executives are trained
and equipped to provide any direct and customized
solution for any size of project.
• Video
• Film
• Photography
•2D & 3D Animation Kiko Ricote
•Flash Animation

15. Models
We provide and match the perfect model with
your Brand, Product and Service Campaign.
We partner with some of the most prestigious
international modeling agencies in all fields.
• Commercial
• Beauty
• Fashion
• Art

16. Clients
· Abbott · Electropura (Pepsi PBG) · Mead Johnson · Telefónica
· American Express · Elizabeth Arden · Nestlé · Unilever
· Avantel · Ermenegildo Zegna · Nike · USMCOC
· Bayer · Esteé Lauder · Olay · Vichy
· Bristol Myers Squibb · Fundación Dondé · Pepsi PBG · Wella
· BBVA Bancomer · Garnier · Philips
· Banamex (Citibank) · Giorgio Armani · Pizza Hut
· Biotherm · Guerlain · Procter & Gamble
· Bimbo · Helena Rubeinstein · Ralph Lauren
· Bulgary · Henkel · Santander
· Cacharel · Inbursa (Afore) · Scribe (Kimberly Clark)
· Calvin Klein · Jafra · Sony Pictures
· Casa Cuervo · Jugos del Valle
· Christian Dior · KFC
· Clinique · Lancome
· Coca Cola Company · Latin Diva LLC
· Coca Cola Femsa · LG
· Crédito Familiar · L´Oreal
· Disney
· Dupont

17. Team
Carlos R. Rincón Gallardo Ricardo García Zetina Tizoc Gutiérrez
President and CEO Innova Miami CEO Innova Mexico Creative Director

18. Contact INNOVA MEXICO / Santa Fe
Guillermo González Camarena 1000 primer piso
Santa Fe, México DF 01210
(55) 53 95 82 41 / (55) 53 95 82 49
contactomex@innovadg.com
INNOVA HISPANIC ADVERTISING MIAMI / Brickell
90SW 3rd Street Suite 1805
Miami Florida 33130
305 424 90 20 / 786 597 44 66
contactusa@innovadg.com
www.innovadg.com