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Standardizing the Web
  A look into the “Why” of Web Standards




                                   ITS Web Services
                                        Cameron Bates
                                        Archie Cayanan
                                           Tim Wright
What are Web
 Standards?
History

              vs.




World Wide Web Consortium (W3C)
    The Web Standards Project
“HTML, XML, CSS and the DOM are more
than just a set of interesting technologies.
They are a way of creating Web pages that
will facilitate the twin goals of sophisticated
and appropriate presentation and
widespread accessibility. “


                 -WaSP mission statement of 1998
What we’ll cover
What are web standards?
Apply Web Standards

   •   DOCTYPE
   •   Semantics
   •   Validation
   •   Presentation layer
   •   Behavior layer
   •   Recycling content
Why use Web standards
   • Accessibility
   • Stability
   • Performance
Tools
   • Opera Web Standards Curriculum
Resources
   • WaSP
   • W3C
Q&A
Applying Web
 Standards
!DOCTYPE
<!DOCTYPE html PUBLIC quot;-//W3C//DTD XHTML 1.0 Transitional//
ENquot;
    quot;http://www.w3.org/TR/xhtml1/DTD/xhtml1-
transitional.dtdquot;>

<html xmlns=quot;http://www.w3.org/1999/xhtmlquot; xml:lang=quot;enquot;
lang=quot;enquot;>
<head>
   <meta http-equiv=quot;Content-Typequot; content=quot;text/html;
charset=utf-8quot;/>
   <title>untitled</title>
</head>
<body>
   <p>Hello World!</p>
</body>
</html>
(X)HTML
• XHTML 1.0       • HTML 4.01
 • Transitional    • Transitional
 • Strict          • Strict
Use the right tool
Semantics
Semantics
• <h1>, <h2>, <h3>
Semantics
• <h1>, <h2>, <h3>
• <ul> and <ol>
Semantics
• <h1>, <h2>, <h3>
• <ul> and <ol>
• <blockquote> and <cite>
Semantics
• <h1>, <h2>, <h3>
• <ul> and <ol>
• <blockquote> and <cite>
• <table>
Validate your code
CSS: presentation layer
• Old (incorrect) model:
  HTML to describe content and
  presentation
• Web standards:
  (X)HTML to describe content
  CSS to describe presentation
Javascript: Behavior Layer
  • Progressive enhancement
  • Structure -> Presentation -> Behavior
  • HTML -> CSS -> Javascript
Recycle your
  content
    • Web
    • Print
    • Mobile
Stability
Why use Web
 Standards
Accessibility
Accessibility [to people]
                           Browser wars




                         Section 508

Bandwidth restrictions
Accessibility [to machines]
Stability
Stability [graceful degradation]
Performance
Performance
The Goal
How to infuriate Tim
<table width=”300” height=”100” bgcolor=”black” border=”2” cellpadding=”3”
border-color=”red”>
<tr>
   <td valign=”middle”>
   <center>
       <font color=”white” size=”2” family=”arial, sans-serif”>
       <b>Hello World</b>
       </font>
   </center>
   </td>
</tr>
</table>
The Goal
Layered approach
Layered approach
XHTML:
<p class=”box”>Hello World!</p>
Layered approach
XHTML:
<p class=”box”>Hello World!</p>
Layered approach
XHTML:
<p class=”box”>Hello World!</p>
Layered approach
XHTML:
<p class=”box”>Hello World!</p>




CSS:
.box {
  font: 22px/100px Helvetica, Arial, sans-serif;
  font-weight: 700;
  text-align: center;
  width: 300px;
  color: #fff;
  background: #000;
  border: 2px solid #f00;
}
Behavioral performance
Tools
Validating your mark-up
      http://validator.w3.org/
Validating your CSS
 http://jigsaw.w3.org/css-validator/
           Valid Cascade!
Testing Section 508
  http://www.cynthiasays.com/
Resources
Web Standards Curriculum
http://www.opera.com/company/education/curriculum/
Web Standards Curriculum
http://www.opera.com/company/education/curriculum/


                        Internet History
                        HTML
                        Accessibility
                        CSS
                        JavaScript
Web Standards Curriculum
http://www.opera.com/company/education/curriculum/


                        Web Design Concepts:
                        - IA
                        - Color theory & schemes
                        - Wireframing
                        - Typography
WaSP Interact
http://interact.webstandards.org
WaSP Interact
http://interact.webstandards.org



   6 Tracks of Development
WaSP Interact
http://interact.webstandards.org



    Foundations
    Front-end Development
    Design
    User Science
    Server Side Development
    Professional Practice
Questions?

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Standardizing the Web: A Look into the Why of Web Standards