The role of mobile phone SMS platforms in promoting agribusiness among small-scale farmers in rural Zambia A case of Mungwi district

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Technical Centre for Agricultural and Rural Cooperation ACP-EU (CTA)

Presentation by Stephen Tembo, District Veterinary Officer, Ministry of Agriculture and Livestock, Zambia Session: Structured Trade and ICTs – Market Information Systems on 5 Nov 2013, ICT4Ag, Kigali, Rwanda

Tecnología Empresariales

The role of mobile phone SMS
platforms in promoting agribusiness
among small-scale farmers in rural
Zambia
A case of Mungwi district
Stephen Tembo

NEED FOR MIS
 PROVIDE
UP
TODATE
MARKET
INFORMATION
 PROTECT FARMERS FROM EXPLOITATION
 REDUCE MARKETING COSTS
 PROMOTE FARMING AS A BUSINESS AND
DIVERSIICATION

OPPORTUNITIES
 CHEAP MOBILE PHONES
 EXPANSION OF MOBILE PHONE SERVICES TO RURAL
AREAS
 EXTENSION SERVICES
 DISTRICT FARMERS ASSOCIATIONS
 STAKEHOLDERS (MUSIKA...)

CONSTRAINTS
 POOR INFRASTRUCTURE
 LAUNGAGE BARRIERS
 COST/AVAILABILITY
OF
AIR
TIME(REMOTE AREAS)
 SERVICE AVAILABLE ON TWO MOBILE
PHONE NETWORKS ONLY

LESSONS LEARNT
 SIMPLE (User friendly)
 AFFORDABLE
 ACCESSIBLE
 RELIABLE

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The role of mobile phone SMS platforms in promoting agribusiness among small-scale farmers in rural Zambia A case of Mungwi district

1. The role of mobile phone SMS platforms in promoting agribusiness among small-scale farmers in rural Zambia A case of Mungwi district Stephen Tembo

2. Physical description

3. NEED FOR MIS  PROVIDE UP TODATE MARKET INFORMATION  PROTECT FARMERS FROM EXPLOITATION  REDUCE MARKETING COSTS  PROMOTE FARMING AS A BUSINESS AND DIVERSIICATION

4. OPPORTUNITIES  CHEAP MOBILE PHONES  EXPANSION OF MOBILE PHONE SERVICES TO RURAL AREAS  EXTENSION SERVICES  DISTRICT FARMERS ASSOCIATIONS  STAKEHOLDERS (MUSIKA...)

5. CONSTRAINTS  POOR INFRASTRUCTURE  LAUNGAGE BARRIERS  COST/AVAILABILITY OF AIR TIME(REMOTE AREAS)  SERVICE AVAILABLE ON TWO MOBILE PHONE NETWORKS ONLY

6. LESSONS LEARNT  SIMPLE (User friendly)  AFFORDABLE  ACCESSIBLE  RELIABLE

7. THANK YOU.

The role of mobile phone SMS platforms in promoting agribusiness among small-scale farmers in rural Zambia A case of Mungwi district

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