Presented 3/21/13 to the Weber State Public Relations Student Society of America. I have tips on ways that I've optimized my social media profiles, shown my personality, and interacted with individuals and brands on social media.
4. Twitter is for sharing, not
SHOUTING!!!
Have a relatable personality
Reply to and follow your
followers
If you can’t say it in 140
characters, revise it to fit
DM all confidential
information
5. Take advantage of every bit of bio space
WHO
WHAT
WHERE
6. Exploiting a Tragedy
#HashtagAbuse
Ignoring @replies
The following/unfollowinggame
Too much self-promotion
(80/20 rule)
Too manyretweets
Long Links (use a URL
shortener)
Insecure Passwords
Omitting your location
Lack of Personality
7. Currently the most active
photo sharing site
worldwide
Stats
◦ 900 million active users
◦ 40 million photos per day
◦ 8500 likes per second
◦ 1000 comments per second
8.
9. Like and comment liberally on good photos
Reply to comments on your photos
Use appropriate hashtags (1-5 per photo)
Use unique hashtags for events
=
10.
11. 12 million active users
in the United States
The 3rd most popular
social network globally
16% of all social media
traffic (now above
Twitter at 15%)
The average user is
active on the site 98
minutes per month
15. Google considers Google+ a
“social layer, not a social
network,” but it’s essentially
one in the same
G+ by the numbers
◦ Launched in 2011
◦ 500+ million users
◦ 235 million “active” users (+1,
Hangouts, connecting with friends
in search)
◦ 125 million interact in news feed
16. Follow influencers in your
area of interest
Comment, +1, and share
Initiate Hangouts
Curate good content, and
take the time to format
text (bold, italic,
punctuation)
Embrace G+ on Mobile
17.
18. Far more user engagement in Google+ Communities than on
Google+ Pages (Personal and Business)
19.
20. Social Media Examiner
Mashable
Social Media Today
Social Media Club of Salt
Lake City
Facebook Groups for
Social Media
Google+ Communities
Blogs
21. Nicole Bullock
Social Media Manager forDegreeSearch.org (@DegreeSearch)
Board Member for Social Media Club of Salt Lake City (@SMCSLC)
Follow me on Twitter @cuteculturechic
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