SlideShare una empresa de Scribd logo
1 de 31
The Viral App Design for Self Promotion
 
Why ,[object Object]
[object Object],[object Object]
[object Object],[object Object]
Nobody knows anything. – William Goldman
 
B=f(P,E) B ehavior is a  f unction of a  P erson and his  E nvironment
Some Patterns
Frictionless
 
 
At Hand
[object Object]
 
Impactful Maximize reach
Email this Consumer Broadcaster
Newsfeed, Network Updates Consumer Consumer Consumer Consumer Consumer Broadcaster
Groups, Asymmetric Follow spark
 
Targeted Features for the most useful users
 
 
 
Outreach
[object Object]
 
 
 
Checklist ,[object Object],[object Object],[object Object],[object Object]
http://www.linkedin.com/in/christinawodtke  Questions?

Más contenido relacionado

Similar a The Viral Interface

Beyond Cats and Kardashians - Citizens' Maslov Hierarchy of Needs
Beyond Cats and Kardashians - Citizens' Maslov Hierarchy of NeedsBeyond Cats and Kardashians - Citizens' Maslov Hierarchy of Needs
Beyond Cats and Kardashians - Citizens' Maslov Hierarchy of NeedsGovLoop
 
Trendreportfromsxsw2015 20interestingmicrotrends-150403131321-conversion-gate01
Trendreportfromsxsw2015 20interestingmicrotrends-150403131321-conversion-gate01Trendreportfromsxsw2015 20interestingmicrotrends-150403131321-conversion-gate01
Trendreportfromsxsw2015 20interestingmicrotrends-150403131321-conversion-gate01Dale Sternberg
 
Trend report from SXSW 2015: 20 Interesting Microtrends
Trend report from SXSW 2015: 20 Interesting MicrotrendsTrend report from SXSW 2015: 20 Interesting Microtrends
Trend report from SXSW 2015: 20 Interesting Microtrendswww.mediafeed.co
 
Marketing In The Age Of Social Media
Marketing In The Age Of Social MediaMarketing In The Age Of Social Media
Marketing In The Age Of Social MediaAriel Vinizki
 
Thank you for disrupting
Thank you for disrupting Thank you for disrupting
Thank you for disrupting P&CO
 
symbhav 2014 - tech and business quiz - 16 questions - anti-clockwise
symbhav 2014 - tech and business quiz - 16 questions - anti-clockwise symbhav 2014 - tech and business quiz - 16 questions - anti-clockwise
symbhav 2014 - tech and business quiz - 16 questions - anti-clockwise Walnut Knowledge Solutions
 
Influencer marketing for brands what you tube and instagram can teach you abo...
Influencer marketing for brands what you tube and instagram can teach you abo...Influencer marketing for brands what you tube and instagram can teach you abo...
Influencer marketing for brands what you tube and instagram can teach you abo...MarketingForum
 
Influencer marketing for brands what you tube and instagram can teach you abo...
Influencer marketing for brands what you tube and instagram can teach you abo...Influencer marketing for brands what you tube and instagram can teach you abo...
Influencer marketing for brands what you tube and instagram can teach you abo...Marketing College Forum
 
Corporate reputation social age by john bell
Corporate reputation social age by john bellCorporate reputation social age by john bell
Corporate reputation social age by john bellJohn Bell
 

Similar a The Viral Interface (15)

Beyond Cats and Kardashians - Citizens' Maslov Hierarchy of Needs
Beyond Cats and Kardashians - Citizens' Maslov Hierarchy of NeedsBeyond Cats and Kardashians - Citizens' Maslov Hierarchy of Needs
Beyond Cats and Kardashians - Citizens' Maslov Hierarchy of Needs
 
Media landscape in 2012
Media landscape in 2012Media landscape in 2012
Media landscape in 2012
 
Trendreportfromsxsw2015 20interestingmicrotrends-150403131321-conversion-gate01
Trendreportfromsxsw2015 20interestingmicrotrends-150403131321-conversion-gate01Trendreportfromsxsw2015 20interestingmicrotrends-150403131321-conversion-gate01
Trendreportfromsxsw2015 20interestingmicrotrends-150403131321-conversion-gate01
 
Trend report from SXSW 2015: 20 Interesting Microtrends
Trend report from SXSW 2015: 20 Interesting MicrotrendsTrend report from SXSW 2015: 20 Interesting Microtrends
Trend report from SXSW 2015: 20 Interesting Microtrends
 
Marketing In The Age Of Social Media
Marketing In The Age Of Social MediaMarketing In The Age Of Social Media
Marketing In The Age Of Social Media
 
PR 2.0
PR 2.0PR 2.0
PR 2.0
 
PR 2.0
PR 2.0PR 2.0
PR 2.0
 
Designing for Social Change Anytime Everywhere
Designing for Social Change Anytime EverywhereDesigning for Social Change Anytime Everywhere
Designing for Social Change Anytime Everywhere
 
What is the BIG Idea? by Paul Ahlstrom
What is the BIG Idea? by Paul AhlstromWhat is the BIG Idea? by Paul Ahlstrom
What is the BIG Idea? by Paul Ahlstrom
 
Thank you for disrupting
Thank you for disrupting Thank you for disrupting
Thank you for disrupting
 
symbhav 2014 - tech and business quiz - 16 questions - anti-clockwise
symbhav 2014 - tech and business quiz - 16 questions - anti-clockwise symbhav 2014 - tech and business quiz - 16 questions - anti-clockwise
symbhav 2014 - tech and business quiz - 16 questions - anti-clockwise
 
Influencer marketing for brands what you tube and instagram can teach you abo...
Influencer marketing for brands what you tube and instagram can teach you abo...Influencer marketing for brands what you tube and instagram can teach you abo...
Influencer marketing for brands what you tube and instagram can teach you abo...
 
Influencer marketing for brands what you tube and instagram can teach you abo...
Influencer marketing for brands what you tube and instagram can teach you abo...Influencer marketing for brands what you tube and instagram can teach you abo...
Influencer marketing for brands what you tube and instagram can teach you abo...
 
DCEO_YEFEATURE_JANFEB15
DCEO_YEFEATURE_JANFEB15DCEO_YEFEATURE_JANFEB15
DCEO_YEFEATURE_JANFEB15
 
Corporate reputation social age by john bell
Corporate reputation social age by john bellCorporate reputation social age by john bell
Corporate reputation social age by john bell
 

Más de Christina Wodtke

Game Design Fundamentals: The Formal Elements
Game Design Fundamentals: The  Formal ElementsGame Design Fundamentals: The  Formal Elements
Game Design Fundamentals: The Formal ElementsChristina Wodtke
 
Comunication & Storytelling for Product Managers (and anyone else)
Comunication & Storytelling for Product Managers (and anyone else)Comunication & Storytelling for Product Managers (and anyone else)
Comunication & Storytelling for Product Managers (and anyone else)Christina Wodtke
 
Influence Without Authority
Influence Without AuthorityInfluence Without Authority
Influence Without AuthorityChristina Wodtke
 
Make the Complex Clear with Maps and Models
Make the Complex Clear with Maps and ModelsMake the Complex Clear with Maps and Models
Make the Complex Clear with Maps and ModelsChristina Wodtke
 
Design Strategies for Understanding
Design Strategies for UnderstandingDesign Strategies for Understanding
Design Strategies for UnderstandingChristina Wodtke
 
Visual Thinking Stanford Continuing Studies
Visual Thinking Stanford Continuing StudiesVisual Thinking Stanford Continuing Studies
Visual Thinking Stanford Continuing StudiesChristina Wodtke
 
Lecture 010 Polishing the UI
Lecture 010 Polishing the UILecture 010 Polishing the UI
Lecture 010 Polishing the UIChristina Wodtke
 
Lean Teams are Learning Teams
Lean Teams are Learning TeamsLean Teams are Learning Teams
Lean Teams are Learning TeamsChristina Wodtke
 
Game Design Fundamentals Megadeck
Game Design Fundamentals MegadeckGame Design Fundamentals Megadeck
Game Design Fundamentals MegadeckChristina Wodtke
 
Visual Thinking: Working with Pictures
Visual Thinking: Working with PicturesVisual Thinking: Working with Pictures
Visual Thinking: Working with PicturesChristina Wodtke
 
Design the team you need to succeed
Design the team you need to succeedDesign the team you need to succeed
Design the team you need to succeedChristina Wodtke
 
Class 6 Identifying and Validating Assumptions
Class 6   Identifying and Validating AssumptionsClass 6   Identifying and Validating Assumptions
Class 6 Identifying and Validating AssumptionsChristina Wodtke
 
Teaching Game Design to Teach Interaction Design
Teaching Game Design to Teach Interaction DesignTeaching Game Design to Teach Interaction Design
Teaching Game Design to Teach Interaction DesignChristina Wodtke
 
The Creative Entrepreneur: Stanford Class2 Needfinding
The Creative Entrepreneur: Stanford Class2 NeedfindingThe Creative Entrepreneur: Stanford Class2 Needfinding
The Creative Entrepreneur: Stanford Class2 NeedfindingChristina Wodtke
 
The Creative Entrepreneur: Stanford Class4 From story to offering
The Creative Entrepreneur: Stanford Class4 From story to offeringThe Creative Entrepreneur: Stanford Class4 From story to offering
The Creative Entrepreneur: Stanford Class4 From story to offeringChristina Wodtke
 

Más de Christina Wodtke (20)

Game Design Fundamentals: The Formal Elements
Game Design Fundamentals: The  Formal ElementsGame Design Fundamentals: The  Formal Elements
Game Design Fundamentals: The Formal Elements
 
Comunication & Storytelling for Product Managers (and anyone else)
Comunication & Storytelling for Product Managers (and anyone else)Comunication & Storytelling for Product Managers (and anyone else)
Comunication & Storytelling for Product Managers (and anyone else)
 
Influence Without Authority
Influence Without AuthorityInfluence Without Authority
Influence Without Authority
 
Make the Complex Clear with Maps and Models
Make the Complex Clear with Maps and ModelsMake the Complex Clear with Maps and Models
Make the Complex Clear with Maps and Models
 
It's complicated
It's complicatedIt's complicated
It's complicated
 
Reboot Your Team
Reboot Your TeamReboot Your Team
Reboot Your Team
 
Design Strategies for Understanding
Design Strategies for UnderstandingDesign Strategies for Understanding
Design Strategies for Understanding
 
Visual Thinking Stanford Continuing Studies
Visual Thinking Stanford Continuing StudiesVisual Thinking Stanford Continuing Studies
Visual Thinking Stanford Continuing Studies
 
Lecture 010 Polishing the UI
Lecture 010 Polishing the UILecture 010 Polishing the UI
Lecture 010 Polishing the UI
 
WIAD Boston
WIAD BostonWIAD Boston
WIAD Boston
 
Lean Teams are Learning Teams
Lean Teams are Learning TeamsLean Teams are Learning Teams
Lean Teams are Learning Teams
 
Game Design Fundamentals Megadeck
Game Design Fundamentals MegadeckGame Design Fundamentals Megadeck
Game Design Fundamentals Megadeck
 
Visual Thinking: Working with Pictures
Visual Thinking: Working with PicturesVisual Thinking: Working with Pictures
Visual Thinking: Working with Pictures
 
Design the team you need to succeed
Design the team you need to succeedDesign the team you need to succeed
Design the team you need to succeed
 
Class5 Business Design
Class5 Business DesignClass5 Business Design
Class5 Business Design
 
Class 6 Identifying and Validating Assumptions
Class 6   Identifying and Validating AssumptionsClass 6   Identifying and Validating Assumptions
Class 6 Identifying and Validating Assumptions
 
Making the Complex Clear
Making the Complex ClearMaking the Complex Clear
Making the Complex Clear
 
Teaching Game Design to Teach Interaction Design
Teaching Game Design to Teach Interaction DesignTeaching Game Design to Teach Interaction Design
Teaching Game Design to Teach Interaction Design
 
The Creative Entrepreneur: Stanford Class2 Needfinding
The Creative Entrepreneur: Stanford Class2 NeedfindingThe Creative Entrepreneur: Stanford Class2 Needfinding
The Creative Entrepreneur: Stanford Class2 Needfinding
 
The Creative Entrepreneur: Stanford Class4 From story to offering
The Creative Entrepreneur: Stanford Class4 From story to offeringThe Creative Entrepreneur: Stanford Class4 From story to offering
The Creative Entrepreneur: Stanford Class4 From story to offering
 

Último

5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)
5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)
5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)Mazie Garcia
 
question 2: airplane vocabulary presentation
question 2: airplane vocabulary presentationquestion 2: airplane vocabulary presentation
question 2: airplane vocabulary presentationcaminantesdaauga
 
Revolutionalizing Travel: A VacAI Update
Revolutionalizing Travel: A VacAI UpdateRevolutionalizing Travel: A VacAI Update
Revolutionalizing Travel: A VacAI Updatejoymorrison10
 
Where to Stay in Lagos, Portugal.pptxasd
Where to Stay in Lagos, Portugal.pptxasdWhere to Stay in Lagos, Portugal.pptxasd
Where to Stay in Lagos, Portugal.pptxasdusmanghaniwixpatriot
 
69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)
69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)
69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)Escort Service
 
Inspirational Quotes About Italy and Food
Inspirational Quotes About Italy and FoodInspirational Quotes About Italy and Food
Inspirational Quotes About Italy and FoodKasia Chojecki
 
How Safe Is It To Witness Whales In Maui’s Waters
How Safe Is It To Witness Whales In Maui’s WatersHow Safe Is It To Witness Whales In Maui’s Waters
How Safe Is It To Witness Whales In Maui’s WatersMakena Coast Charters
 
a presentation for foreigners about how to travel in Germany.
a presentation for foreigners about how to travel in Germany.a presentation for foreigners about how to travel in Germany.
a presentation for foreigners about how to travel in Germany.moritzmieg
 
Italia Lucca 1 Un tesoro nascosto tra le sue mura
Italia Lucca 1 Un tesoro nascosto tra le sue muraItalia Lucca 1 Un tesoro nascosto tra le sue mura
Italia Lucca 1 Un tesoro nascosto tra le sue murasandamichaela *
 
Haitian culture and stuff and places and food and travel.pptx
Haitian culture and stuff and places and food and travel.pptxHaitian culture and stuff and places and food and travel.pptx
Haitian culture and stuff and places and food and travel.pptxhxhlixia
 
Moroccan Architecture presentation ( Omar & Yasine ).pptx
Moroccan Architecture presentation ( Omar & Yasine ).pptxMoroccan Architecture presentation ( Omar & Yasine ).pptx
Moroccan Architecture presentation ( Omar & Yasine ).pptxOmarOuazzani1
 
Authentic Travel Experience 2024 Greg DeShields.pptx
Authentic Travel Experience 2024 Greg DeShields.pptxAuthentic Travel Experience 2024 Greg DeShields.pptx
Authentic Travel Experience 2024 Greg DeShields.pptxGregory DeShields
 
Aeromexico Airlines Flight Name Change Policy
Aeromexico Airlines Flight Name Change PolicyAeromexico Airlines Flight Name Change Policy
Aeromexico Airlines Flight Name Change PolicyFlyFairTravels
 
Hoi An Ancient Town, Vietnam (越南 會安古鎮).ppsx
Hoi An Ancient Town, Vietnam (越南 會安古鎮).ppsxHoi An Ancient Town, Vietnam (越南 會安古鎮).ppsx
Hoi An Ancient Town, Vietnam (越南 會安古鎮).ppsxChung Yen Chang
 
Sicily Holidays Guide Book: Unveiling the Treasures of Italy's Jewel
Sicily Holidays Guide Book: Unveiling the Treasures of Italy's JewelSicily Holidays Guide Book: Unveiling the Treasures of Italy's Jewel
Sicily Holidays Guide Book: Unveiling the Treasures of Italy's JewelTime for Sicily
 

Último (17)

5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)
5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)
5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)
 
question 2: airplane vocabulary presentation
question 2: airplane vocabulary presentationquestion 2: airplane vocabulary presentation
question 2: airplane vocabulary presentation
 
Enjoy ➥8448380779▻ Call Girls In Sector 62 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 62 Noida Escorts Delhi NCREnjoy ➥8448380779▻ Call Girls In Sector 62 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 62 Noida Escorts Delhi NCR
 
Revolutionalizing Travel: A VacAI Update
Revolutionalizing Travel: A VacAI UpdateRevolutionalizing Travel: A VacAI Update
Revolutionalizing Travel: A VacAI Update
 
Where to Stay in Lagos, Portugal.pptxasd
Where to Stay in Lagos, Portugal.pptxasdWhere to Stay in Lagos, Portugal.pptxasd
Where to Stay in Lagos, Portugal.pptxasd
 
69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)
69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)
69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)
 
Inspirational Quotes About Italy and Food
Inspirational Quotes About Italy and FoodInspirational Quotes About Italy and Food
Inspirational Quotes About Italy and Food
 
How Safe Is It To Witness Whales In Maui’s Waters
How Safe Is It To Witness Whales In Maui’s WatersHow Safe Is It To Witness Whales In Maui’s Waters
How Safe Is It To Witness Whales In Maui’s Waters
 
a presentation for foreigners about how to travel in Germany.
a presentation for foreigners about how to travel in Germany.a presentation for foreigners about how to travel in Germany.
a presentation for foreigners about how to travel in Germany.
 
Italia Lucca 1 Un tesoro nascosto tra le sue mura
Italia Lucca 1 Un tesoro nascosto tra le sue muraItalia Lucca 1 Un tesoro nascosto tra le sue mura
Italia Lucca 1 Un tesoro nascosto tra le sue mura
 
Haitian culture and stuff and places and food and travel.pptx
Haitian culture and stuff and places and food and travel.pptxHaitian culture and stuff and places and food and travel.pptx
Haitian culture and stuff and places and food and travel.pptx
 
Moroccan Architecture presentation ( Omar & Yasine ).pptx
Moroccan Architecture presentation ( Omar & Yasine ).pptxMoroccan Architecture presentation ( Omar & Yasine ).pptx
Moroccan Architecture presentation ( Omar & Yasine ).pptx
 
Authentic Travel Experience 2024 Greg DeShields.pptx
Authentic Travel Experience 2024 Greg DeShields.pptxAuthentic Travel Experience 2024 Greg DeShields.pptx
Authentic Travel Experience 2024 Greg DeShields.pptx
 
Aeromexico Airlines Flight Name Change Policy
Aeromexico Airlines Flight Name Change PolicyAeromexico Airlines Flight Name Change Policy
Aeromexico Airlines Flight Name Change Policy
 
Hoi An Ancient Town, Vietnam (越南 會安古鎮).ppsx
Hoi An Ancient Town, Vietnam (越南 會安古鎮).ppsxHoi An Ancient Town, Vietnam (越南 會安古鎮).ppsx
Hoi An Ancient Town, Vietnam (越南 會安古鎮).ppsx
 
Sicily Holidays Guide Book: Unveiling the Treasures of Italy's Jewel
Sicily Holidays Guide Book: Unveiling the Treasures of Italy's JewelSicily Holidays Guide Book: Unveiling the Treasures of Italy's Jewel
Sicily Holidays Guide Book: Unveiling the Treasures of Italy's Jewel
 
Enjoy ➥8448380779▻ Call Girls In Sector 74 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 74 Noida Escorts Delhi NCREnjoy ➥8448380779▻ Call Girls In Sector 74 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 74 Noida Escorts Delhi NCR
 

The Viral Interface