The document appears to be a design proposal for renovating and rebranding parts of the Kameya hotel in Japan. It includes concepts and plans for creating a new "Hourai" brand and label within Kameya, with a focus on the 11th floor. Details include proposed room types, common areas, and architectural drawings. It aims to provide a variety of guest room options and communal spaces while preserving views and incorporating local cultural influences into the design.

1. K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 1

2. K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 2

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12. コンセプト
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25. H
O
U
R
A
I
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26. 体制
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28. K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 28

29. ロゴ/VI制作に関して
K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 29

30. K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 30

31. 「HOURAI」のロゴ / VI開発
K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 31

32. 「亀や」における「HOURAI」というレーベルを立ち上げる
K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 32

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36. K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 36

37. K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 37

38. HOURAI
KAMEYA
YASUTAKA YOSHIMURA ARCHITECTS
K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved.
© 38

39. 本館
HOURAI @ KAMEYA
YASUTAKA YOSHIMURA ARCHITECTS
K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 39

40. さまざまなタイプの客室
HOURAI @ KAMEYA
YASUTAKA YOSHIMURA ARCHITECTS
K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 40

41. より多様な客室から選べる
HOURAI @ KAMEYA
YASUTAKA YOSHIMURA ARCHITECTS
K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 41

42. 本館11階
HOURAI @ KAMEYA
YASUTAKA YOSHIMURA ARCHITECTS
K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 42

43. 今回の改装部分
HOURAI @ KAMEYA
YASUTAKA YOSHIMURA ARCHITECTS
K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 43

44. 1. 廊下
3. 客室 2. ラウンジ
吉村事務所の担当部分
HOURAI @ KAMEYA
YASUTAKA YOSHIMURA ARCHITECTS
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45. 参道
1. 廊下
3. 客室 2. ラウンジ
蓬莱 門
HOURAI @ KAMEYA
YASUTAKA YOSHIMURA ARCHITECTS
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46. 1. 廊下
参道→みそぎの空間
HOURAI @ KAMEYA
YASUTAKA YOSHIMURA ARCHITECTS
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47. ©

48. ©

49. ©

51. 2. ラウンジ
門→通過儀礼
HOURAI @ KAMEYA
YASUTAKA YOSHIMURA ARCHITECTS
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52. 52

53. 必要な作業スペースを確保しながら絶景を得るため
トンネルを曲げる
HOURAI @ KAMEYA
YASUTAKA YOSHIMURA ARCHITECTS
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59. 3. 客室
蓬莱
HOURAI @ KAMEYA
YASUTAKA YOSHIMURA ARCHITECTS
K.K.H.K brand design copyright © 2011 K.K.H.K all rights reserved. 59

60. 蓬莱山蒔絵袈裟箱
HOURAI @ KAMEYA
YASUTAKA YOSHIMURA ARCHITECTS
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61. 神立岩→見え隠れする地層
HOURAI @ KAMEYA
YASUTAKA YOSHIMURA ARCHITECTS
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67. 建築・環境デザイン学科
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70. グラフィックデザイン学科
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80. HOURAI
稼働状況評価システム
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