2. We create strategic, marketing and interactive solutions to
strengthen brand equity, enhance communications and
improve revenue through the digital dialogue engaging your
prospects and partners.
What we do:
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Experience Roster
Financial Services
Advisor Central
Stephens Investments
Putnam Investments
Hartford Financial
State Street
Kasina
Quant funds/Pear Tree Funds
CIBC
Chase Bank
Law firms
Goodwin Procter LLC.
Gesmer Updegrove LLC.
Dwyer & Collora
Wilmer Hale LLC.
Consumer Products/Services
In-the-arena.org
Spire Corporation
Triumph Modular
Telecommunications
NYNEX Information Technologies
Products/Services
American Express Small Business
FairMarket.com
FedEx
Molecular
Mobil.com
Xedia Broadband
http://peartreefunds.com/ brand, tagline, web design,
http://www.goodwinfoundersworkbench.com/ strategy, wireframes, design, build
http://www.grimesco.com/ branding, tagline, web design, SEO
http://www.in-the-arena.org/ logo, web design, strategy
http://www.usboston.com/ branding, web design
http://www.triumphmodular.com/ brand messaging, web, SEO, PPC, video, strategy,
booth design, print, email campaigns
http://www.caringforcarcinoid.com/ logo, site design, integrated blogs, SEO
http://stephensfunds.com/index.aspx branding, web design, collateral
http://www.bsegroup.com/ brand, web design
http://www.williamswealthmgmt.com/ brand, web design
http://www.mtdmicormolding.com/ web design, SEO, PPC
18.
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Don Alden Principal
As a strategic leader, Don brings more than 20 years of experience producing and driving marketing
initiatives resulting in award-winning online media, communications and web sites for a diverse range of
companies and vertical markets. With a degree from the Rhode Island School of Design. His professional
accomplishments include a range of disciplines from traditional advertising to the digital media he
specializes in today.
Multiple awards for interactive design and strategy, Working across a variety of industries has given him
the opportunity to learn what works best for each type of client, regardless of the media mix. Don is a judge
for the MITX awards on interactive communications.
Putnam Investments e-commerce, ecommerce strategy. As Vice President, Internet Business Director he
managed the e-commerce group responsible for deployment of award winning cross-channel web initiatives
including intermediary and institutional web strategy, user experience design, branding, customization and
content management syndication. Putnam’s distribution partners including financial advisors, broker
dealers, banks, defined contribution, and international channels. E-commerce steering committee defining
priorities or a global cohesive communications digital strategy to enhance distribution partner sites for
financial advisors, retail shareholders, 401 K, institutional, international and partner portals..
Boston Scientific Inter-continental Intranet and strategy which incorporated the multi-channel new employee
orientation communications program, “Right Start”.
At Strategic Interactive Group (Digitas), Senior producer web sites for Federal Express, Mobil Oil
Corporation, CIBC (Imperial Bank of Canada), American Express and Xedia.
Awards: 2011 First place Legal Marketing award 2009 MITX best interactive finalist, Kasina top Mutual
Fund sites,5 years APPY award, MIMIC awards