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NEWS 360 DATA DAY
ENGAGING THE DATA
MINDSET
LONDON, SEPTEMBER 19/2012


MIRKO LORENZ
DEUTSCHE WELLE INNOVATION PROJECTS
MIRKO LORENZ
JOURNALIST/INFORMATION ARCHITECT

FOCUS ON TRAINING
JOURNALISTS AND DEVELOPING
NEWSROOM DATA TOOLS
NEXT 1O MINUTES
1. OPEN DATA & OPEN SOURCE
2. STEPPING STONES: DATA TOOLS
3. KEY QUESTION: WHAT DO USERS WANT?
4. KEY CHALLENGE: CHANGING NEWSROOMS
5. OUTLOOK: OPPORTUNITY FOR JOURNALISTS
1. OPEN DATA & OPEN SOURCE -
LIKE SWITCHING FROM
SCREWDRIVER TO
POWER-DRILL
MANY USES FOR (OPEN) DATA




                 Wordle from Open Data Conference in Kanada. Some rights reserved by susannelong
„GOVERNMENT IS A WEBSITE“




                            Source: OKF/CKAN
"I have said it before, and I say it again: yes to open
data! I want to see more citizens and businesses
making use of more open – machine readable –
data." - Neelie Kroes
STEPPING STONES:
DATA TOOLS OUT THERE
STEPPING STONES   selection.datavisualization.ch
OPEN SOURCE DATA VAULT
OPEN SOURCE DATA HUB




                       Source: OKF/CKAN
OPEN SOURCE DATA VISUALIZATION
IN SHORT:
FINDING, STORING, FILTERING,
ANALYSING AND VISUALIZING
DATA IS IN REACH OF EVERY
NEWSROOM NOW
3. KEY QUESTION:
WHAT DO USERS WANT?
To be truthful and revealing, data graphics must
bear on the question at the heart of quantitative
thinking: “Compared to what?




Source = Edward Tufte, The Visual Display of Quantitative Information
PUT NUMBERS INTO CONTEXT




                           Source: David McCandless, Information is Beautiful
Source: David McCandless, Information is Beautiful
USERS WILL WANT CLEAR ANSWERS AND TRUSTABLE INFORMATION




                                                  _Source: Visual.ly, 2011
IN SHORT:
DATA-DRIVEN JOURNALISM
OPENS A DOOR TO SWITCH
FROM ATTENTION TO TRUST
4. KEY CHALLENGE:
CHANGING THE NEWSROOM
DATA-JOURNALISM IS A PROCESS


  DEF:
  DATA-DRIVEN JOURNALISM
  = WORKFLOW
THREE LEVELS OF APPLICATION
               Data        Data        Data
              Stories     Specials     Apps
  Time
              Hours        Days       Weeks
 needed

Know-How       Low         High       Experts

                          Google
   Tool        Excel                  Coding
                          Refine
                                     Months or
 Lifespan   Day or Week   Months
                                      Years
5. OUTLOOK:
OPPORTUNITY FOR JOURNALISTS
5. OUTLOOK:
OPPORTUNITY FOR JOURNALISTS
BUT: MIND THE GAP
TIME NEEDED TO BUILT KNOW-
HOW AND PROFICIENCY -
QUALITY OF SOURCES, DATA
LITERACY, AGILE DEVELOPMENT
Quelle: Alan McLean, NYT//Amsterdam, 2010
THANK YOU.

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Mirko Lorenz - Data Journalism Event