1. The candidate will produce approximately 50 photographs of Salford Quays and its surrounding area, selecting the best 10 images to represent their skills and vision for promoting the area. 2. The photos will showcase various landmarks and architecture of Salford Quays like the water center, BBC, Imperial War Museum, and Lowry, as well as bridges and the quays overall. 3. A Canon EOS 1100D camera with an 18-55mm lens will be used to capture quality images and allow adjustments to aperture, shutter speed, and ISO. Techniques like rule of thirds will be applied for aesthetic balance.

1. Unit 57: Photography and Photographic Practise
Project Proposal
(P2, P3, M2, M3, D2, D3)
Candidate name: Theme: Architectural Exploration of Salford Quays
Predicted final outcome: Effective photos promoting Salford Quays
I am going to be producing approximately fifty photographs of Salford
Quays and the immediate surrounding area. From these initial fifty, I will
select ten which I believe represent my abilities best and the intended vision
I have. They should hopefully be striking and attractive images which present
Salford Quays in the best possible fashion. The photographs will hopefully
represent the various areas of the Salford Quays, displaying the various things
that it has on offer, such as The water centre, the BBC, the Imperial War
Museum and the Lowry as well as pieces of architecture such as the bridges
and the quays in general.
Reasons for selection of theme (including inspiration from the work of others)
I have selected landscape as a theme as I really enjoy their appearances
and presentation. By using a landscape, I will be able to capture lots of the
Salford Quays area and will try and illustrate the place as looking as
attractive and exciting as possible. Landscapes enable me to paint a
picture of a sprawling area full of innovation, opportunities and enjoyment. I
am going to attempt to capture both the urban landscape and water.
1. Charlie Waite (http://www.charliewaite.com/):
This photographer uses an emphasis on distance and length, with lots of his
images having a theme of long, spiralling paths. I like this because it looks
unique and interesting, with the flanking trees being peripheral as the main
focus is on the ending. I think I could create this effect with a bridge at the
quays or a nearby path.

2. 2. Will Barton (http://www.willbartonphotography.com/)
This landscape photographer takes a lot of city and urban photographs.
They are unique in the fact that they are often very wide and feature a large
building of different styles, with water in the foreground. I could create this
effect for buildings on the edge of the Quays, such as The Lowry and The
Imperial War Museum North.
3. Chris Knox (http://www.chrisknoxphotography.com/index.php)
Chris Knox is another urban photographer, specializing in landscape shots of
cities, using bright, vibrant colours. As you can see in two of his images
below, the components of the frame are all very bright and eye-catching,
from the green of the trees to the blue of the sky and the assortment of
buildings. When I am editing my images, I may use some tools within
Photoshop to make them more vibrant. I believe tools such as brightness and
contrast, vibrant and curves could assist me in creating the desired effect.
The photo imaging equipment and medium that will be used and why
The camera I will be using is a Canon EOS 1100D. I will be using this camera
because it is modern, a DSLR and an overall good quality digital camera.
The lens will be 18-55 millimetres, which will give me a good distance for my
images. I will be able to zoom in and out to gain a preferred framing for my
images whilst still retaining a good quality. This camera gives me the ability to
change the f/stop, aperture, ISO and shutter speed, which will greatly help
me get quality photographs.
I may also opt to use a tripod, if I believe I cannot maintain a steady
balanced shot. However, it will only be used if I think that not doing so will
affect the quality of the camera.
Techniques that will be used and how they will help convey the visual
message

3. When framing the images, I will attempt to get as much content within them
as possible, to help create a bigger, wider landscape. I will try and get in
something plain such as the sky or water, to give the images a sense of size. I
will attempt to capture the majority of a subject of my photograph, so all of
it is accurately visually conveyed.
I will also use techniques such as the rule of thirds, ISO and aperture. Rule of
thirds grids will help me to make an aesthetically pleasing image that looks
balanced and well organized. The ISO will help me adjust the camera’s
sensitivity to light, which will be required if factors such as the weather affect
the quality of the images. ISO will also help me have a clear, well-lit
photograph.
The aperture will help alter the depth of field of the images, which will most
likely be required, as there are multiple buildings close together.
Location of shoot
The above is a minimal map of the quays, illustrating
some points of interest and key areas in the surrounding
area.
For nearly one hundred years, the area was one of the
busiest dockyards in the country before closing in 1982.
Since then, Salford Quays has undergone a massive
regeneration programme, with a shopping outlet,
theatre, apartments, the University of Salford, The
Imperial War Museum and Media City being built there.
Media City consists of BBC, ITV and many other smaller
independent production companies. The area is
extremely modern, with unique buildings, greenery areas
and bridges. Some of these areas could make for very
interesting landscape photographs that capture its
innovative new buildings and regeneration. I may

4. venture further out of the area to try and capture the
Quays from a different vantage point such as from a
distance or a height.
There are many different places from which I will be able
to get landscape shots, as many key areas of Salford
Quays rest on the edge of the water, so I will be able to
capture them from the other side.
Risk and health and safety considerations
I will complete a risk assessment on a separate document.