1. bauhaus ideology
and the
future of web design
simon collison
fowd tour 2009

2. bauhaus ideology and the future of web design simon collison fowd tour 2009

3. bauhaus ideology and the future of web design simon collison fowd tour 2009

4. bauhaus ideology and the future of web design simon collison fowd tour 2009
Walter Gropius

5. bauhaus ideology and the future of web design simon collison fowd tour 2009

6. bauhaus ideology and the future of web design simon collison fowd tour 2009
Left to right: Josef Albers, Hinnerk Scheper, Georg Muche, László Moholy-Nagy, Herbert Bayer, Joost Schmidt,
Walter Gropius, Marcel Breuer, Wassily Kandinsky, Paul Klee, Lyonel Feininger, Gunta Stölzl, Oskar Schlemmer

7. one of the main objectives of the bauhaus
was to unify art, craft, and technology.
the machine was considered a positive
element, and therefore industrial and
product design were important components.
bauhaus ideology and the future of web design simon collison fowd tour 2009

8. bauhaus ideology and the future of web design simon collison fowd tour 2009

9. bauhaus ideology and the future of web design simon collison fowd tour 2009

10. Gropius called for a reform in artistic
process, rather than a new style. He said that
art cannot really be taught, so he declared
that art should be led back to its fundament
and prerequisite in handicraft, where it is
possible to learn how to handle materials
bauhaus ideology and the future of web design simon collison fowd tour 2009

11. bauhaus ideology and the future of web design simon collison fowd tour 2009

12. bauhaus ideology and the future of web design simon collison fowd tour 2009

13. bauhaus ideology and the future of web design simon collison fowd tour 2009

14. • an environment of experimentation and synthesis
• mass production is reconcilable with individual
artistic spirit
• honesty of construction, truth to materials
• form follows function
• simplified forms and clean lines
• qualities of light & airiness
• standardised production
• architecture adapted to our world
bauhaus ideology and the future of web design simon collison fowd tour 2009

15. what if web design had existed in
the 1920s?
have we learned anything from
bauhaus principles?
how might we move forward?
bauhaus ideology and the future of web design simon collison fowd tour 2009

16. a bauhaus view of
today’s web
bauhaus ideology and the future of web design simon collison fowd tour 2009

17. 1
acknowledge the machine
bauhaus ideology and the future of web design simon collison fowd tour 2009

18. 2
standardise production
bauhaus ideology and the future of web design simon collison fowd tour 2009

19. 3
encourage experimentation
and synthesis
bauhaus ideology and the future of web design simon collison fowd tour 2009

20. 4
form follows function
bauhaus ideology and the future of web design simon collison fowd tour 2009

21. 5
economy and simplicity
bauhaus ideology and the future of web design simon collison fowd tour 2009

22. bauhaus ideology and the future of web design simon collison fowd tour 2009
a bauhaus view of
tomorrow’s web

23. 1
honesty of construction
truth to materials
bauhaus ideology and the future of web design simon collison fowd tour 2009

24. bauhaus ideology and the future of web design simon collison fowd tour 2009
http://www.ecoki.com/

25. bauhaus ideology and the future of web design simon collison fowd tour 2009
http://secondandpark.com/

26. 2
develop systems
bauhaus ideology and the future of web design simon collison fowd tour 2009

27. bauhaus ideology and the future of web design simon collison fowd tour 2009
http://fivesimplesteps.co.uk/

28. bauhaus ideology and the future of web design simon collison fowd tour 2009
http://sushiandrobots.com/

29. 3
a holistic approach to
web design
bauhaus ideology and the future of web design simon collison fowd tour 2009

30. bauhaus ideology and the future of web design simon collison fowd tour 2009
http://flickr.com/photos/adactio//

31. bauhaus ideology and the future of web design simon collison fowd tour 2009
http://fivesimplesteps.co.uk/

32. bauhaus ideology and the future of web design simon collison fowd tour 2009
http://jasonsantamaria.com/articles/whats-golden/

33. 4
mass production and
individual expression
bauhaus ideology and the future of web design simon collison fowd tour 2009

34. bauhaus ideology and the future of web design simon collison fowd tour 2009
http://squaredeye.com/
http://kissmeimpolish.com/

35. bauhaus ideology and the future of web design simon collison fowd tour 2009
http://jasonsantamaria.com/

36. bauhaus ideology and the future of web design simon collison fowd tour 2009
http://gregorywood.co.uk/

37. 5
adapt and respond to
our world
bauhaus ideology and the future of web design simon collison fowd tour 2009

38. bauhaus ideology and the future of web design simon collison fowd tour 2009
http://www.yugop.com/

39. bauhaus ideology and the future of web design simon collison fowd tour 2009
http://www.yugop.com/

40. bauhaus ideology and the future of web design simon collison fowd tour 2009
http://www.chromeexperiments.com/detail/browser-ball/

41. bauhaus ideology and the future of web design simon collison fowd tour 2009
Excerpt from “On Utopianism”, spoken by Walter Gropius.

42. bauhaus ideology and the future of web design simon collison fowd tour 2009
thanks
simon collison
fowd tour 2009
www.slideshare.net/collylogic
erskinedesign.com
colly.com
@collylogic