1. DIGIPAK ANALYSIS

2. Nirvana – Digi Paks
• This is a digi pak of the band Nirvana. What I like about
this digipak is the casing it comes in . The product is sold
in a aluminum tin case with the digi pak inside. This make
the digi pak appearance more special for the super fans
to go out and buy. The digi pak , comes across as a
collectable item for the fans to go out a buy. Furthermore
, the alumunim case is unique and stands out from other
digi paks, standing nirvana out from any other bands or
digi paks.

3. Rhianna
• Rhianna Digipak , is dominated with Rhianna
herself. Following the connotations of the genre
with many artist similar to her . The female artist
dominates the album cover , and Rhianna shows
this with her digi pak. This suggest that with this
digi pak or artist , that Rhianna is the selling point
, catching the eye of the audience with her beauty.
• Furthermore , this digipak has a lot of the color red
standing out for the audience , this signifies what
the theme of the songs of her digi pak are about
, suggest themes of ‘love’ and ‘hate’. And the love
connects with the roses which are in the image of
the digi pak.
• In additon , the feel of the digi pak itself gives a
calm impression , suggesting the tone and type of
music the artisit is. The digi pak , communicates
with the audience , about Rhianna and her music
, if you didn’t know her.

4. Watch the Throne
• Watch the Throne was a collaboration of a digi pak released by Jay z
and Kanye West together. The first thing you notice are the two
images of Jay z and Kanye, used for star appeal as they are both
world wide known for the music they create. The Images are seperate
as you need to remember that they are not a double act/band. They
are two individual artists joint together specially to produce music. So
they are on 2 separate pages for there fans.
• The images also have been edited to make them look like ‘animals’ .
Animals are a key feature to this album , in the music videos the
animals shown are great white sharks , lions and tigers. Very
aggressive animals , suggesting the type of rap they are producing in
this digi pak. And the animals they trying to look like is ‘lions or tigers’
to make themselves look dominate artists and dominate or are the
lions and tigers are know as the ‘king of the jungle’ Jay z and Kanye
have made them look like these animals as they believe they are the
king of the music industry or rap world. Furthermore , the animals are
shown in their live performance.
• There is a American flag which shows where the two artists are from
and they patriotic for their country , and it has a connection to their
music video ‘oitis’ which was one of the fans favorite songs when
release.
The lay out of the digi pak , is different from others. It is in a shape of a
cross , and there is a angel on the bottom side of the digi pak. Which
suggest they are religious and believe in their religion.

5. Kaiser Chiefs
• Kaiser chief have shown they are a unique indie
band by the packaging of the digi pak. Just like
nirvana , they have made their digi pak like a
box. The look/style of the box is old and vintage
to suggest the style of the boys in the band. Indie
is connected with vintage , so the appearance of
the box links with the genre. The bright color
yellow box , makes the font and name of the
band and digi pak stand out for the audience.
• This digi pak , is very very unique, which indie
people do like. This digi pak comes with extras
, for example , they have fake money , a
instruction booklet and poster. These are special
add ons , which the true super fans love and will
keep as collectors items , giving this digi pak a
special feel.
• The money , is used as a theme of gabling , this
is linked in with the design of the disk as its of a
roulette wheel and one side of the poster is a
game board. The gambling reflects the lifestyle
possibly of the band , and their rebellious life
style that many similar bands have.

6. Take That
• Take that digipak is very focused on the band as a group through
the art work . They are no Individuals and are shown as like a
family type bond as the photos are all taken with them together.
The digipak , is very artwork dominated , all the sides are of
images, suggesting the band is the selling point.
• Furthermore , the images seem very calm , like Rhiannas. This
gives the audience a sense of a feel about the type of music
take that produce and what the music is going to be about
, which also links in with the title ‘beautiful world’. Through the
images and name of the title and the feel the digipak gives off , it
suggests It could be about love and what love brings.