6. The average teenager has over 25 apps installed on their mobile device,
with an additional 33 percent of respondents stating they have downloaded
over 40 apps.
In 2012, 76 percent of teenagers surveyed said they were spending more
time on digital devices in comparison to the previous year.
56 percent stated they spent 'much more time' on their devices and
interacted more with friends on devices than in person.
* Data taken from 10,500 FunChat survey respondents between November 2011, and February 2012
19. D. Simone | July 16, 2012
We love him. We want to HUG him.
Unilever Knorr Canada Campaign:
“Salty isn’t just delivering a message;
he’s providing meaning. …watching
his videos or talking with Salty on
Twitter or FB or ChatRoulette …
doesn't feel like watching an ad. It
feels like FUN.”
-Marta Kagan (mzkagan.posterous.com)
26. D. Simone | July 16, 2012
“Whenever they solved a puzzle, the students
came to the game office where they were handed
a new envelope showing the Reality logo on the
front… The envelope contained a Reality card
pack. It consisted of a set of 10 playable cards and
instructions on what to do with them…”
27. D. Simone | July 16, 2012
“Projects included writing a story,
designing a game, recording a movie
and other interdisciplinary tasks.…”
Jeff Watson | http://remotedevice.net/