Viinyl is re-defining the way music and videos are experienced. In fact their video player is a new way to attract attention, engage an audience and make money on singles and tracks. From a simple URL you can run a full screen video with interactive overlays and gather email, sell tracks and tickets, connect to social and literally showcase music thru video. You can sell any digital file including music and movies.

1. Media Showcasing Platform

2. ✦ The the easy and flexible way to present and sell digital music, movies and other media assets.
✦ A software platform for showcasing and selling related tickets, downloads and merchandise.
✦ viinyl provides a simple way to make songs shareable and easy to monetize.
✦ The company just complete a successful beta test and have released a major update of its
software system based on user input.
✦ Viinyl has retained Digital Cowboys to find a strategic partner to acquire its software
technology and leverage the platform for delivery to a broader market.
Introducing
viinyl2.0

3. Initial Market
✦ DJs and Producers
✦ Singers, Songwriters, Musicians & Bands
✦ Labels
✦ Marketers, Promoters
Whoisitfor?
New markets
✦ Videographers, filmmakers, directors.
✦ Writers
✦ Producers
✦ Creative people

4. ✦ A content management and delivery platform for monetizing creative works just
updated to V 2.0
✦ Similar to “about.me” and “flavors.me” for musicians, filmmakers and artists.
✦ Creates mobile ready “showcases” where you can buy songs, albums, tickets
and merchandise.
✦ The viinyl CMS manages the audio files, lyrics, liner notes, photos, videos, buy
buttons and social media integrations.
✦ Modern code, Ruby, HTML 5, responsive, embeddable, shareable
Whatisit?

5. viinyl delivers music & digital content across multiple platforms.
Mobile / Tablet Desktop Facebook app Smart TV’s
Single Video LP
Coming soon

6. audiosingle
Showcase
Audio file (mp3, wav),
SoundCloud stream.

7. singlevideo
Showcase
fullscreen video
(YouTube, Vimeo,
Vevo & Dailymotion)

8. videosite
Showcase
Movies, series,
documentary
& trailers.

9. viinylLP
Showcase
Multi songs & videos.

10. audiosingle
Provide
BitTorrent
downloads

11. videosite
Provide
BitTorrent
downloads

12. ✦ The super easy and flexible way to present and drive digital music.
✦ Present songs and albums in HD.
✦ International multilingual design.
✦ Brand, publish, promote, monetize.
✦ Analytics to guide your efforts.
✦ 18,000 artists and climbing...
Howitworksformusicians

13. ✦ Free Direct Download
✦ BitTorrent Download
✦ Download for an Email
✦ Share to Download
(Tweet or Facebook post)
Distributecontent
For free For $
✦ Fixed price
✦ Fixed minimum price
✦ "Pay what you want"

14. ✦ See and hear music in an integrated way.
✦ Share what you like instantly.
✦ Buy content, get tickets, connect.
✦ Read blogs and news.
✦ Get closer to the artists you love.
Howitworksforfans

15. ✦ Cloud-based, mobile ready software platform
✦ Ruby, HTML5, SQL
✦ Content Management System
✦ Create, manage, organize and arrange content
✦ Audio files, lyrics, liner notes, photos, videos, buy and social
✦ Delivery Platform
✦ Publish, share and buy
✦ Growing User Base
✦ Domain Names and Trademarks
viinylassets

16. ✦ Payment plan: monthly subscription plan with freemium option
✦ Pressing plant: Audio compression/conversion allowing to choose the type of
quality and format to be distributed or sold
✦ Selling tools: allowing to sell directly any format of quality of digital audio via
paypal
✦ Bundling options: create singles (audio & video), LPs, EPs, Band Sites
viinyl2.0

17. ✦ Video template: creates full screen video background for single
✦ Visual Playlist: Navigate through songs visually
✦ Multilingual: admin panel and sites in any language
✦ Custom menu: easily change titles, add new pages, create bandpages
✦ Responsive design: HTML5 for all screen sizes, smartphones & tablets
Newfeatures

18. ✦ Music: Tetra C2C
I Can't Wait Forever
✦ Video: Metric Documentary
Skyfall
✦ Magazine: Playboy Music & Sex
Liveexamples

19. development
team
Armine Saidi - CEO and Founder
Founder & CEO of Neken Inc., Creative web technology agency
VP of Marketing & Communications, OneBigPlanet Corp
Director of Marketing, Tenrox inc.
Mateo Murphy - CTO
Senior Web Developer, Plank Multimedia
Internationally renowned electronic music
producer and dj
David Esteves - Software and UX Developer
Hardware hacker, graphic and web designer,
programmer and UI specialist
Web standards advocate, pixel perfect maniac
Professional photographer
Marie Bernatchez - Designer &
Marketing Director
Development, User Experience & Design
Web marketing & digital music strategist, Neken inc

20. ✦ Facebook
✦ Soundcloud
✦ Songkick
✦ Eventful
✦ Tumblr
✦ Flickr
✦ BitTorrent
PartnerIntegrations
✦ iTunes
✦ Amazon
✦ YouTube
✦ Vimeo
✦ DailyMotion
✦ Paypal

21. ✦ Software Developed - Viinyl 2.0 feature set released.
✦ User Base - 18,000 artists and climbing.
✦ Partner Integrations - in place with all key players.
Traction

22. viinyl 2.0 Subscription service
✦ Free version (limited features)
✦ Pro version - $9.95/mo
✦ Label version - $29.95/mo
BusinessModel
Affiliate revenue from
✦ Song downloads
✦ Ticket sales
✦ Merchandise sales

23. ✦ You can make more money and provide a unique product to your
customer base.
✦ International solution for all markets.
✦ Works on all screens, smartphone, tablet, laptop, TV.
✦ New way for your customers to monetize their music.
✦ Extend your current business model.
✦ Get an advantage on the competition.
Whyshouldyoucare?

24. Summary
viinyl is looking for a buyer
to acquire its software technology
and deliver it to a broader market
For more info contact:
Dave Kusek
Senior Partner
Digital Cowboys
617-233-3774
dkusek@digitalcowboys.com