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Capstone Financial
David Melilli
President
250 West Main Street
Moorestown, NJ 08057
856-248-0645
davidm@capstonesuccess.com
www.capstonesuccess.com




                                Eleven Ways to Help Yourself
                                Stay Sane in a Crazy Market
                                Keeping your cool can be hard to do when the market         3. Remember that everything's
                                goes on one of its periodic roller-coaster rides. It's
                                useful to have strategies in place that prepare you
                                                                                            relative
                                both financially and psychologically to handle market       Most of the variance in the returns of different
                                volatility. Here are 11 ways to help keep yourself from     portfolios can generally be attributed to their asset
                                making hasty decisions that could have a long-term          allocations. If you've got a well-diversified portfolio
                                impact on your ability to achieve your financial goals.     that includes multiple asset classes, it could be useful
                                                                                            to compare its overall performance to relevant
                                1. Have a game plan                                         benchmarks. If you find that your investments are
                                Having predetermined guidelines that recognize the          performing in line with those benchmarks, that
                                potential for turbulent times can help prevent emotion      realization might help you feel better about your
Words to ponder                 from dictating your decisions. For example, you might       overall strategy.
"Investors should remember      take a core-and-satellite approach, combining the use       Even a diversified portfolio is no guarantee that you
that excitement and             of buy-and-hold principles for the bulk of your portfolio
expenses are their                                                                          won't suffer losses, of course. But diversification
                                with tactical investing based on a shorter-term market      means that just because the S&P 500 might have
enemies. And if they insist
                                outlook. You also can use diversification to try to         dropped 10% or 20% doesn't necessarily mean your
on trying to time their
participation in equities,      offset the risks of certain holdings with those of          overall portfolio is down by the same amount.
they should try to be fearful   others. Diversification may not ensure a profit or
when others are greedy and      guarantee against a loss, but it can help you               4. Tell yourself that this too shall
greedy when others are          understand and balance your risk in advance. And if         pass
fearful."                       you're an active investor, a trading discipline can help
                                you stick to a long-term strategy. For example, you         The financial markets are historically cyclical. Even if
--Warren Buffett
                                might determine in advance that you will take profits       you wish you had sold at what turned out to be a
"Most of the time common                                                                    market peak, or regret having sat out a buying
stocks are subject to           when a security or index rises by a certain
                                percentage, and buy when it has fallen by a set             opportunity, you may well get another chance at
irrational and excessive
price fluctuations in both      percentage.                                                 some point. Even if you're considering changes, a
directions as the                                                                           volatile market can be an inopportune time to turn
consequence of the              2. Know what you own and why you                            your portfolio inside out. A well-thought-out asset
ingrained tendency of most      own it                                                      allocation is still the basis of good investment
people to speculate or                                                                      planning.
gamble ... to give way to       When the market goes off the tracks, knowing why
hope, fear and greed."          you originally made a specific investment can help          5. Be willing to learn from your
--Benjamin Graham               you evaluate whether your reasons still hold,               mistakes
                                regardless of what the overall market is doing.
"In this business if you're                                                                 Anyone can look good during bull markets; smart
good, you're right six times    Understanding how a specific holding fits in your
                                portfolio also can help you consider whether a lower        investors are produced by the inevitable rough
out of ten. You're never
                                price might actually represent a buying opportunity.        patches. Even the best aren't right all the time. If an
going to be right nine times
out of ten."                                                                                earlier choice now seems rash, sometimes the best
                                And if you don't understand why a security is in your       strategy is to take a tax loss, learn from the
--Peter Lynch                   portfolio, find out. That knowledge can be particularly     experience, and apply the lesson to future decisions.
                                important when the market goes south, especially if         Expert help can prepare you and your portfolio to both
                                you're considering replacing your current holding with      weather and take advantage of the market's ups and
                                another investment.                                         downs.


                                                                                                                                  November 14, 2011
                                                                                                              Page 1 of 2, see disclaimer on final page
6. Consider playing defense                                 9. Remember your road map
                              During volatile periods in the stock market, many           Solid asset allocation is the basis of sound investing.
                              investors reexamine their allocation to such defensive      One of the reasons a diversified portfolio is so
                              sectors as consumer staples or utilities (though like all   important is that strong performance of some
                              stocks, those sectors involve their own risks, and are      investments may help offset poor performance by
                              not necessarily immune from overall market                  others. Even with an appropriate asset allocation,
                              movements). Dividends also can help cushion the             some parts of a portfolio may struggle at any given
                              impact of price swings. According to Standard and           time. Timing the market can be challenging under the
                              Poor's, dividend income has represented roughly             best of circumstances; wildly volatile markets can
                              one-third of the monthly total return on the S&P 500        magnify the impact of making a wrong decision just
                              since 1926, ranging from a high of 53% during the           as the market is about to move in an unexpected
                              1940s to a low of 14% in the 1990s, when investors          direction, either up or down. Make sure your asset
                              focused on growth.                                          allocation is appropriate before making drastic
                                                                                          changes.
                              7. Stay on course by continuing to
                              save                                                        10. Look in the rear-view mirror
                              Even if the value of your holdings fluctuates, regularly    If you're investing long-term, sometimes it helps to
                              adding to an account designed for a long-term goal          take a look back and see how far you've come. If your
                              may cushion the emotional impact of market swings.          portfolio is down this year, it can be easy to forget any
                              If losses are offset even in part by new savings, your      progress you may already have made over the years.
                              bottom-line number might not be quite so                    Though past performance is no guarantee of future
                              discouraging.                                               returns, of course, the stock market's long-term
                                                                                          direction has historically been up. With stocks, it's
                              If you're using dollar-cost averaging--investing a          important to remember that having an investing
                              specific amount regularly regardless of fluctuating         strategy is only half the battle; the other half is being
                              price levels--you may be getting a bargain by buying        able to stick to it. Even if you're able to avoid losses
                              when prices are down. However, dollar-cost                  by being out of the market, will you know when to get
                              averaging can't guarantee a profit or protect against a     back in? If patience has helped you build a nest egg,
                              loss. Also, consider your ability to continue purchases     it just might be useful now, too.
                              through market slumps; systematic investing doesn't
                              work if you stop when prices are down.                      11. Take it easy
                              8. Use cash to help manage your                             If you feel you need to make changes in your
                                                                                          portfolio, there are ways to do so short of a total
                              mindset                                                     makeover. You could test the waters by redirecting a
                              Cash can be the financial equivalent of taking deep         small percentage of one asset class into another. You
                              breaths to relax. It can enhance your ability to make       could put any new money into investments you feel
                              thoughtful decisions instead of impulsive ones. If          are well-positioned for the future but leave the rest as
                              you've established an appropriate asset allocation,         is. You could set a stop-loss order to prevent an
                              you should have resources on hand to prevent having         investment from falling below a certain level, or have
                              to sell stocks to meet ordinary expenses or, if you've      an informal threshold below which you will not allow
                              used leverage, a margin call. Having a cash cushion         an investment to fall before selling. Even if you need
                              coupled with a disciplined investing strategy can           or want to adjust your portfolio during a period of
                              change your perspective on market volatility. Knowing       turmoil, those changes can--and probably
                              that you're positioned to take advantage of a               should--happen in gradual steps. Taking gradual
                              downturn by picking up bargains may increase your           steps is one way to spread your risk over time as well
                              ability to be patient.                                      as over a variety of asset classes.




IMPORTANT DISCLOSURES

Broadridge Investor Communication Solutions, Inc. does not provide investment, tax, or legal advice. The information presented here is not
specific to any individual's personal circumstances.

To the extent that this material concerns tax matters, it is not intended or written to be used, and cannot be used, by a taxpayer for the purpose
of avoiding penalties that may be imposed by law. Each taxpayer should seek independent advice from a tax professional based on his or her
individual circumstances.

These materials are provided for general information and educational purposes based upon publicly available information from sources believed
to be reliable—we cannot assure the accuracy or completeness of these materials. The information in these materials may change at any time
and without notice.




                                                                                                                                        Page 2 of 2
                                                                       Prepared by Broadridge Investor Communication Solutions, Inc. Copyright 2011

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Eleven Ways to Stay Sane in this Market

  • 1. Capstone Financial David Melilli President 250 West Main Street Moorestown, NJ 08057 856-248-0645 davidm@capstonesuccess.com www.capstonesuccess.com Eleven Ways to Help Yourself Stay Sane in a Crazy Market Keeping your cool can be hard to do when the market 3. Remember that everything's goes on one of its periodic roller-coaster rides. It's useful to have strategies in place that prepare you relative both financially and psychologically to handle market Most of the variance in the returns of different volatility. Here are 11 ways to help keep yourself from portfolios can generally be attributed to their asset making hasty decisions that could have a long-term allocations. If you've got a well-diversified portfolio impact on your ability to achieve your financial goals. that includes multiple asset classes, it could be useful to compare its overall performance to relevant 1. Have a game plan benchmarks. If you find that your investments are Having predetermined guidelines that recognize the performing in line with those benchmarks, that potential for turbulent times can help prevent emotion realization might help you feel better about your Words to ponder from dictating your decisions. For example, you might overall strategy. "Investors should remember take a core-and-satellite approach, combining the use Even a diversified portfolio is no guarantee that you that excitement and of buy-and-hold principles for the bulk of your portfolio expenses are their won't suffer losses, of course. But diversification with tactical investing based on a shorter-term market means that just because the S&P 500 might have enemies. And if they insist outlook. You also can use diversification to try to dropped 10% or 20% doesn't necessarily mean your on trying to time their participation in equities, offset the risks of certain holdings with those of overall portfolio is down by the same amount. they should try to be fearful others. Diversification may not ensure a profit or when others are greedy and guarantee against a loss, but it can help you 4. Tell yourself that this too shall greedy when others are understand and balance your risk in advance. And if pass fearful." you're an active investor, a trading discipline can help you stick to a long-term strategy. For example, you The financial markets are historically cyclical. Even if --Warren Buffett might determine in advance that you will take profits you wish you had sold at what turned out to be a "Most of the time common market peak, or regret having sat out a buying stocks are subject to when a security or index rises by a certain percentage, and buy when it has fallen by a set opportunity, you may well get another chance at irrational and excessive price fluctuations in both percentage. some point. Even if you're considering changes, a directions as the volatile market can be an inopportune time to turn consequence of the 2. Know what you own and why you your portfolio inside out. A well-thought-out asset ingrained tendency of most own it allocation is still the basis of good investment people to speculate or planning. gamble ... to give way to When the market goes off the tracks, knowing why hope, fear and greed." you originally made a specific investment can help 5. Be willing to learn from your --Benjamin Graham you evaluate whether your reasons still hold, mistakes regardless of what the overall market is doing. "In this business if you're Anyone can look good during bull markets; smart good, you're right six times Understanding how a specific holding fits in your portfolio also can help you consider whether a lower investors are produced by the inevitable rough out of ten. You're never price might actually represent a buying opportunity. patches. Even the best aren't right all the time. If an going to be right nine times out of ten." earlier choice now seems rash, sometimes the best And if you don't understand why a security is in your strategy is to take a tax loss, learn from the --Peter Lynch portfolio, find out. That knowledge can be particularly experience, and apply the lesson to future decisions. important when the market goes south, especially if Expert help can prepare you and your portfolio to both you're considering replacing your current holding with weather and take advantage of the market's ups and another investment. downs. November 14, 2011 Page 1 of 2, see disclaimer on final page
  • 2. 6. Consider playing defense 9. Remember your road map During volatile periods in the stock market, many Solid asset allocation is the basis of sound investing. investors reexamine their allocation to such defensive One of the reasons a diversified portfolio is so sectors as consumer staples or utilities (though like all important is that strong performance of some stocks, those sectors involve their own risks, and are investments may help offset poor performance by not necessarily immune from overall market others. Even with an appropriate asset allocation, movements). Dividends also can help cushion the some parts of a portfolio may struggle at any given impact of price swings. According to Standard and time. Timing the market can be challenging under the Poor's, dividend income has represented roughly best of circumstances; wildly volatile markets can one-third of the monthly total return on the S&P 500 magnify the impact of making a wrong decision just since 1926, ranging from a high of 53% during the as the market is about to move in an unexpected 1940s to a low of 14% in the 1990s, when investors direction, either up or down. Make sure your asset focused on growth. allocation is appropriate before making drastic changes. 7. Stay on course by continuing to save 10. Look in the rear-view mirror Even if the value of your holdings fluctuates, regularly If you're investing long-term, sometimes it helps to adding to an account designed for a long-term goal take a look back and see how far you've come. If your may cushion the emotional impact of market swings. portfolio is down this year, it can be easy to forget any If losses are offset even in part by new savings, your progress you may already have made over the years. bottom-line number might not be quite so Though past performance is no guarantee of future discouraging. returns, of course, the stock market's long-term direction has historically been up. With stocks, it's If you're using dollar-cost averaging--investing a important to remember that having an investing specific amount regularly regardless of fluctuating strategy is only half the battle; the other half is being price levels--you may be getting a bargain by buying able to stick to it. Even if you're able to avoid losses when prices are down. However, dollar-cost by being out of the market, will you know when to get averaging can't guarantee a profit or protect against a back in? If patience has helped you build a nest egg, loss. Also, consider your ability to continue purchases it just might be useful now, too. through market slumps; systematic investing doesn't work if you stop when prices are down. 11. Take it easy 8. Use cash to help manage your If you feel you need to make changes in your portfolio, there are ways to do so short of a total mindset makeover. You could test the waters by redirecting a Cash can be the financial equivalent of taking deep small percentage of one asset class into another. You breaths to relax. It can enhance your ability to make could put any new money into investments you feel thoughtful decisions instead of impulsive ones. If are well-positioned for the future but leave the rest as you've established an appropriate asset allocation, is. You could set a stop-loss order to prevent an you should have resources on hand to prevent having investment from falling below a certain level, or have to sell stocks to meet ordinary expenses or, if you've an informal threshold below which you will not allow used leverage, a margin call. Having a cash cushion an investment to fall before selling. Even if you need coupled with a disciplined investing strategy can or want to adjust your portfolio during a period of change your perspective on market volatility. Knowing turmoil, those changes can--and probably that you're positioned to take advantage of a should--happen in gradual steps. Taking gradual downturn by picking up bargains may increase your steps is one way to spread your risk over time as well ability to be patient. as over a variety of asset classes. IMPORTANT DISCLOSURES Broadridge Investor Communication Solutions, Inc. does not provide investment, tax, or legal advice. The information presented here is not specific to any individual's personal circumstances. To the extent that this material concerns tax matters, it is not intended or written to be used, and cannot be used, by a taxpayer for the purpose of avoiding penalties that may be imposed by law. Each taxpayer should seek independent advice from a tax professional based on his or her individual circumstances. These materials are provided for general information and educational purposes based upon publicly available information from sources believed to be reliable—we cannot assure the accuracy or completeness of these materials. The information in these materials may change at any time and without notice. Page 2 of 2 Prepared by Broadridge Investor Communication Solutions, Inc. Copyright 2011