How can Holiday Park get the most out of Social Media
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A short presentation for BH&HPA Scotland AGM that looks at how Holiday Parks can take advantage of Social Media. How Twitter, Facebook, Review sites can be used to build a community around a Holiday Park.
![Social Media and how Parks can benefit from it David Lakins [email_address] www.keymultimedia.co.uk/seminars Follow me: twitter.com/davidlakins](https://image.slidesharecdn.com/bhhpa-social-media-scotland-2011-111121041654-phpapp02/85/How-can-Holiday-Park-get-the-most-out-of-Social-Media-1-320.jpg)
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How can Holiday Park get the most out of Social Media
- 1. Social Media and how Parks can benefit from it David Lakins [email_address] www.keymultimedia.co.uk/seminars Follow me: twitter.com/davidlakins
- 14. LISTEN
- 33. Social Media and how Parks can benefit from it David Lakins [email_address] www.keymultimedia.co.uk/seminars Follow me: twitter.com/davidlakins
Notas del editor
- Key Challenges That Face EFCO&HPA, The National Associations And Parks How to reach as many potential customers as possible? How to garner long lasting relationships with customers? How to take advantage of the Social Network revolution? If “content is king” – how do you create content, add value in its distribution and ensure it is properly maintained? How do you create a website experience that is both engaging and functional? How to use the technology to connect with your customers when they are en-route or on your park? How to monetize a website / online channel within the realms of Association and Parks? How to integrate real-time online bookings and availability? How do you measure the effectiveness of your online channel?
- Social media has created a shift in how people discover, read and share news, information and content . Everybody now has an opinion and a view – and these Social Networking tools – have made it even easier to do so Social media is instantaneous 67% of Internet users are engaged in some way with social media
- Social media has created a shift in how people discover, read and share news, information and content . Everybody now has an opinion and a view – and these Social Networking tools – have made it even easier to do so Social media is instantaneous 67% of Internet users are engaged in some way with social media
- To find people To rank influencers To find conversations, themes To plan when to act and what to say
- To find people To rank influencers To find conversations, themes To plan when to act and what to say
- Highlights the networks that exist Thicker lines denote more conversations and bigger influencers because of their follower size
- Rallye Sunseeker – enabling organisers and fans to share their experiences together – the organisers reap the rewards of the fans exuberance and support for the sport