Geek Marketing
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Folio Show, Chicago Sept. 23 2008
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Geek Marketing
- 1. Geek Marketing Folio 2008 David Churbuck, VP Global Web Marketing, Lenovo | 09.23.08
- 5. The end of an era ….. Clay Felker Jim Michaels Bill Ziff
- 8. The new bosses in 2008 Harry McCracken Dan Lyons Om Malik
- 10. Online dominates the Lenovo spend 60-40
- 15. Voices of the Summer Olympics
- 23. Lenovo versus the competition Radiant6 Tool tracks the Volume of conversations (Brand + Olympics) found within Mainstream news articles, Blogs, Forums, Twitters
- 24. Olympic impact to Lenovo.com Shop traffic went up 75%. Search for ‘Lenovo’ increased by 40%
Editor's Notes
- Placeholder - presentation title | Date - 6 April, 2006